Mohammed Irfan

Experience

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  Ashu Infotech (Pioneers of IT)

  Jan 2003 - Mar 2005

  Customer Support Engineer

  Responsible for:1. Field Marketing of Computers Out of home (OOH) mediums and direct marketing activities.2. Computer Sales & Service (system assembling & configuration, operating systems & applications installation, trouble shooting etc.). 3. Managing the Annual Maintenance Contract customers4. Hardware stock management 5. Systems management

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  MetLife

  Apr 2006 - Feb 2007

  Telemarketing Executive

  Responsible for Telemarketing of Life Insurance products and ULIPS.

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  E4e

  Feb 2007 - Aug 2010

  MIS Executive, Team Lead

  Operations & Reporting:Analyze, Track & Report Team’s Productivity, Performance, Targets.Track Leads, Opportunities, Revenue contribution from various sources, Industries and Region.Follow-up plan for cold, temporarily retired leads.Call out plans for Up sell/Cross Sell calling for Existing customers.Track and manage attrition, attendance, work time, incentives, payout of the team.Maintain legal and other operational documents for internal and external audits.Co-ordinate on behalf of operations team with other internal support functions/departments for smooth functioning of process.Co-ordinate and interact with external clients on various process related operation requirements.Co-ordinate with talent management team and enable team career progression and development.Co-ordination and assist IT team with logistical allocation.Database Management:Maintain database provided by clients from various sources, business development team & list purchasesSupport ‘Inside Sales’ accounts and telemarketing team by providing database.Distribute registrations and leads from various marketing events to team members and share the results with clients after Tele-calling/nurture.Track the leads and business queries coming from Web and other Inbound sources.Track and maintain top accounts list (Named accounts & Non-named accounts).Clients and Programs Managed:Sun Microsystems – Hardware, Storage & SoftwareOracle – Software & SystemsWipro – FMCGCiti Bank – Personal Loans, Credit Cards & EMI RecoveryBarclays Bank - Personal Loans & Credit CardsReliance Life Insurance – Life InsuranceBirla Sun Life Insurance – Life InsuranceKotak Life Insurance – Life InsuranceVodafone - Prepaid to Postpaid ProgramVBHC – Real Estate (Flats)Customer Relationship Management Tools:• Salesforce CRM• GCM (Global Customer Management) (Callcenter Module)• LMS (Lead Management System) (Callcenter Module)• LDC (Lead Data Collection) Show less

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  Aricent

  Aug 2010 - Jul 2018

  Database Administrations: (Global Marketing/Clients/Customers Database)• Responsible for entire marketing data.• Develop, manage, upgrade and keep the master databases (MDB) up to date.• Monitoring and optimizing the database performance.• Designing database maintenance procedures and put them into operation.• Collect, consolidate and upload the data from various sources & marketing tactics, that includes, campaigns, events, webinars, web, vendors & BG etc.• Work closely with the team, understand their database related requirement for executing demandgen tactics.• Track and maintain the prospects, leads, opportunities & orders from various marketing campaigns, events, webinars & events.• Ensuring that databases meets all the requirements for execution of marketing tactics.• Provide fast query responses to front-end users for database.• Testing and modifying databases to ensure that they operate reliably.• Modifying the database structure, as necessary.• Generating various database related reports as per the need and provide analysis and stats on database.• Archiving data.• Maintaining data standards, including adherence to the Data Protection Act; CAN-SPAM Act.Reporting:Tracking & reporting the Marketing/Demandgen team’s Productivity, Performance, Targets and Analytics.Track, Maintain & Report the of ROI of the demand creation activities (marketing Campaigns, Webinars & Event):1. Email Performance, Leads & Opportunities2. Registrations, Downloads and Attendees from various internal and external marketing Campaigns, Webinars & Events. 3. Revenue various marketing channels & sources.4. Address business queries coming from inbound & outbound source that includes, Web, Telemarketing, Campaigns, Webinars & Events.5. Support Account Based Marketing Initiatives.6. Support additional marketing initiatives. Show less Global Marketing/Clients/Customers Database management and development.Reporting: Tracking & reporting the Marketing/DemandGen team’s Productivity, Performance & Targets.Track, Maintain & Report the of ROI of the demand creation activities (marketing Campaigns, Webinars & Event):1. Email Performance, Leads & Opportunities2. Registrations, Downloads and Attendees from various internal and external marketing Campaigns, Webinars & Events.3. Revenue various marketing channels & sources.4. Address business queries coming from inbound & outbound source that includes,Web, Telemarketing, Campaigns, Webinars & Events.5. Support Account Marketing Initiative.6. Support additional marketing initiatives. Show less

  • Assistant Manager - Marketing Operations

    Jan 2015 - Jul 2018

  • Lead - Global Marketing/Demndgen Operations

    Apr 2012 - Dec 2014

  • Senior Executive - Global Marketing Operations

    Aug 2010 - Mar 2012
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  Starshade Business Services Private Limited

  Jul 2018 - now

  Director | Starshade Group | FoamBazaar.com | FoamPartners.com

  Sales, Marketing, Operations Management

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  Starshade Business Services Private Limited

  -

  Director | Starshade Group | FoamBazaar.com | FoamPartners.com