Isadora D'Avila

Experience

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  Empresa Júnior PUC-Rio

  Aug 2013 - Mar 2014

  Finance Consultant
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  The Coca-Cola Company

  Mar 2015 - Apr 2017

  Leading key visual project and packaging customization for Fanta Guaraná and Zero Sugar version launches in Brazil;Leading new Fanta TM visual identity and positioning launch in Brazil

  • Strategic Marketing Analyst | Fanta TM

    Sept 2016 - Apr 2017

  • Strategic Marketing Intern | Fanta TM, Sprite, Kuat & Schweppes brands

    Mar 2015 - Aug 2016
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  Som Livre

  Aug 2017 - now

  Product management:- Delivering engagement campaigns to diferente music genders - Cultivating strategic partnerships – Globo/Globoplay, Facebook/Instagram, Google/YouTube, Spotify, Deezer, Amazon Music – to facilitate opportunities for exposure on behalf of artists- Performance and media analysis to provide insights- Internal e external steakholders engagement to campaigns and product launches- Capable of generating sales and conversion through the execution of campaigns and eventsMultifunctional projects management:- Innovative ideas formulation- Key platforms media management- Design, music vídeos, photoshooting and social media content creation for artists- Press, television productions and live marketing interface- Events productionKeeping up to date with trends in the digital music and entertainment industriesRelationship with production companies, media agencies, labels and artists Show less

  • Artist Marketing Manager

    Feb 2023 - now

  • Artist Marketing Coordinator

    Sept 2021 - Mar 2023

  • Sr Artist Marketing Analyst

    Jun 2021 - Sept 2021

  • Artist Marketing Analyst

    Jan 2020 - May 2021

  • Jr Artist Marketing Analyst

    Aug 2017 - Jan 2020