Stéphane FLAUSS

Experience

• 

  Edmond de Rothschild

  Jan 2009 - Jan 2012

  Employé administratif

  Job d'été- Tâches administratives diverses : classement, inventaires, facturation

• 

  Orange

  Sept 2012 - Sept 2014

  Produced varied promotional materials including banners, event pages, and social media visuals, utilizing CMS, Photoshop, HTML, CSS, and PHP.Led the implementation of a new video publishing feature in the CMS, streamlining the process for social media distribution. Managed the entire project, fostering internal and external collaborations.Developed a promotional website to showcase programs, employing skills in Wordpress, Photoshop, HTML, CSS, and PHP.Crafted web and social media content, demonstrating proficiency in CMS platforms.Contributed to the ongoing web and mobile service enhancements, playing a key role in expressing needs, drafting specifications, conducting tests, overseeing acceptance testing, and generating statistical reports. Show less Spearheaded a complete overhaul of a 250-member team's intranet site, employing SPIP, HTML, CSS, and PHP to enhance functionality and user experience.Developed impactful internal communication materials in both French and English, utilizing HTML, CSS, and PowerPoint to effectively convey key messages.Conducted a comprehensive benchmark study showcasing the influence of Orange and various industry players in standardization.Managed the administration of a document-sharing platform using Microsoft SharePoint. Show less

  • Editorial Webmaster for TV Network OCS

    Sept 2013 - Sept 2014

  • Internal Communications & Assistant Project Manager

    Sept 2012 - Sept 2013
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  TKH Group N.V.

  Feb 2015 - May 2016

  Webmaster e-commerce websites Magento & Prestashop

  🔄🚀 Project Revamp and Management 🚀🔄Orchestrated the comprehensive overhaul of a project, maintaining constant communication and collaboration with the agency.Played a pivotal role in crafting deliverables, including expressing needs, drafting specifications, and detailing technical requirements.Contributed to the configuration of the Prestashop CMS, ensuring seamless integration.Adapted Magento CE contents and facilitated their integration into the revamped project.Actively participated in testing and acceptance processes, ensuring the project met quality standards.🛠️🔍 Corrective and Evolutionary Maintenance of Websites 🔍🛠️Installed modules and patches, demonstrating proficiency in Magento CE, HTML, and CSS.Executed modifications to themes and implemented graphical enhancements for an improved user experience.📊🔄 Site Administration and Engagement 🔄📊Managed stock updates, employing ERP data processing for Magento.Integrated HTML and CSS content, creating marketing materials and supports.Developed web banners for various platforms using Adobe Photoshop and Illustrator.Orchestrated email campaigns and social media initiatives using platforms such as Mailchimp and Facebook.📈🔍 Optimization and SEO Monitoring 🔍📈Tracked website traffic using tools like Google Analytics and Search Console.Designed website architecture and optimized content for enhanced search engine visibility. Show less

• 

  L'Oréal

  Jun 2016 - Sept 2021

  🌐 🖥️ Monitor and Enhance Online Sales Activity 🖥️ 🌐Led efforts to ensure the best user experience on the e-commerce site by optimizing content, navigation and brand execution.Acted as the guardian of the site's performance, customer journey, and promotional campaigns, implementing SEO optimizations to increase visibility.Managed, analyzed, and drew conclusions from key performance indicators specific to e-commerce, such as conversion rates and bounce rates.Ensured the consistency of all e-commerce activities with the brand's objectives.🚀 🏆 Ensure E-commerce Operational Excellence 🏆 🚀Created and maintained the e-commerce promotion plan, including a promotional calendar, product launches, and special operations.Managed synergies by collaborating with marketing, supply, customer service, and agency teams to ensure operational excellence.Played a pivotal role in the comprehensive redesign of the website, contributing to its overall success.💼 🔧 CRM 🔧 💼Played a key role in shaping and implementing the CRM strategy, focusing on enhancing customer relationships and loyalty.Actively participated in the successful launch of a new loyalty program, contributing to increased customer retention and engagement, in strong collaboration with marketing and CRM team.Collaborated with cross-functional teams to integrate the loyalty program into the e-commerce operations.📈 📊 Digital Marketing and Analytics 📊 📈Collaborated closely with the paid media agency to optimize digital marketing campaigns, ensuring maximum reach and engagement.Activated new advertising formats to diversify the media mix.Provided the agency with the necessary assets, including visuals and content, to align with campaign objectives and brand messaging.Monitored and analyzed the performance of media campaigns, drawing insights to refine strategies.Worked closely with communication teams to organize influence collaborations with strong onsite activations. Show less 💻🔍 SEO Role 🔍💻Conducted optimizations, including redirects, sitemaps, and robots.txt review and maintenance, for all EMEA Luxe brands' e-commerce websites.Provided editing and mentoring on page titles, URLs, internal linking, and other SEO best practices.Reported SEO performance and ongoing optimization efforts regularly and on an ad-hoc basis.Monitored the latest SEO tools and techniques, sharing insights with non-SEO experts.Offered SEO analysis and recommendations on page structure, collaborating with webmastering agencies, IT, developers, and marketing teams.🌐📆 Release Role (Until Jan. 2018) 📆🌐Managed global website updates for one brand across four countries, features updates for two brands across five countries, and new feature deployments for the UKI.Managed risks affecting release scope and business operations.Monitored User Acceptance Tests (UATs) progress to ensure timely and expected releases.Coordinated release content publishing among key users, countries, IT, and agencies.Communicated key project scope, UAT plans, and schedules.Evaluated readiness and communicated go/no-go decisions.🖥️🔧 Webmastering Role 🔧🖥️Led merchandising projects for two brands across seven countries and provided support for six brands in five countries.Implemented merchandising changes based on animation plans from marketing teams (HTML, CSS, and occasional use of JavaScript).Monitored online issues, provided troubleshooting, and reported to IT and agencies when necessary.Updated content in compliance with platform, brand, and web and SEO standards.Contributed to the improvement of merchandising and usability.🎓💼 Business Manager Trainer Role 💼🎓Trained two teams in two countries.Provided daily support to teams abroad for better management and understanding of the e-commerce platform.Edited deliverables describing how to perform specific tasks.Conducted engaging sessions on discovery and advanced e-commerce concepts. Show less Managed webmastering activities for multiple L'Oréal Luxe brands across diverse countries, ensuring consistent and high-quality online brand execution, on Salesforce Commerce Cloud.Participated in global roll-outs, providing hands-on support to various markets and conducting comprehensive tests to ensure seamless website launches.Spearheaded initiatives leading to significant SEO improvements on European websites, optimizing content and enhancing online visibility for key L'Oréal Luxe brands.Played a pivotal role in the successful deployment of key projects, contributing to the strategic growth and development of online platforms for L'Oréal Luxe brands. Show less

  • Direct E-commerce Manager Kiehl's France

    Mar 2020 - Sept 2021

  • Digital Project Manager Salesforce Commerce Cloud (Demandware)

    May 2017 - Mar 2020

  • Salesforce Commerce Cloud Webmaster (ex. Demandware)

    Jun 2016 - May 2017
• 

  Christian Dior Couture

  Sept 2021 - Jan 2023

  E-commerce Rollout Project Manager

  🚀🔄 Strategic Implementation and Transition Management 🔄🚀Managed the seamless transition from Magento to Salesforce for existing markets and new markets (Japan & Hong Kong).Contributed to the successful retrofitting of the new platform to align with international business objectives.🤝🌐 Cross-functional Collaboration and Stakeholder Management 🌐🤝Collaborated with IT, Supply Chain, and Call Center teams to identify gaps between the core model and regional specificities.Specified functional elements of projects, ensuring alignment with diverse stakeholder requirements.🏆🕒 Quality and Project Delivery Management 🕒🏆Acted as the quality gatekeeper for all project deliverables, maintaining high standards and adherence to timelines.Coordinated the delivery of projects, introducing new and enhanced site functionalities tailored to specific markets.🔄📝 Process Optimization and Documentation 📝🔄Assisted in creating process flows, procedures, and training documents for markets.Played a key role in change management, facilitating smooth adoption for regional key users on the new e-commerce platform.💼🔄 Resource Management and Project Oversight 🔄💼Managed project resources effectively, optimizing efficiency and ensuring successful project outcomes in agile organization.Monitored project progress closely, producing comprehensive reports to track milestones and ensure transparency.🗺️🚀 Strategic Roadmap Alignment and Leadership 🚀🗺️Contributed to the definition and update of the roadmap, collaborating closely with Central and Local teams.Operated under the supervision of the Head of E-commerce Projects, providing strategic insights and leadership. Show less

• 

  L'Oréal

  Jan 2023 - now

  Head of Direct e-commerce LDB Europe Zone