
Július Vencel
Marketing Specialist

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About me
User Acquisition Expert | Lead Marketing Manager at Bring it On
Education

City University of Seattle
2008 - 2013Master's degree Knowledge Management
Experience

TPD.sk
Jan 2014 - Nov 2015Marketing Specialist
Dotcom.sk
Dec 2015 - Mar 2016Account Manager
PowerPlay Studio
Nov 2018 - Jul 2022I'm responsible for generating revenue from investments in millions of Euros, primarily from performance marketing on the global market. I'm not only leading the marketing team which consists of multiple sub-departments as UA, ASO, Ad Monetization, Social Media or Community Management, but I'm also the person behind marketing strategy that fuels our business growth. I aim to prepare my team for success by discovering their strengths and identify areas for improvement to optimize workplace productivity and promote professional growth. I'm relying on the combination of personality and leadership skills to motivate, coach and direct my team in a smooth and efficient way. I help formulate the company strategy, company culture, values, mission and purpose. I'm one of the people that are committed to the long-term interest of our company, setting policies, approving business decisions, improving business processes, focusing on strategic planning or monitoring financial affairs.
CMO
Mar 2016 - Jul 2022People Manager
Dec 2019 - Jul 2021Board Member
Nov 2018 - Jul 2020

Google
Nov 2019 - May 2020Google for Startups Accelerator6-month program focused on helping the most promising Media & Entertainment and mobile gaming startups in Europe develop great products.

Readmio
Sept 2022 - Mar 2023CMOReadmio is a voice recognition subscription based mobile application full of stories for kids with sounds activated by your voice. The vision is a story a day read to every child in the world.I was responsible for building the marketing strategy from scratch and expanding from Slovak and Czech market into Polish and German and eventually going global.Outside of focusing on the brand, ASO, Social Media, Cooperation with the product team and many more, this also required suggesting product iterations especially on the monetisation and retention side in order to boost the LTV of the users to support and scale global UA efforts while being profitable. Show less

Bring It On
Jan 2024 - nowLead Marketing ManagerBring It On Games is a remote first innovative company based in Israel that is on a mission to redefine the real money skill gaming segment.I'm crafting data-driven marketing and media buying strategies, planning and managing multi-million-dollar budgets, and achieving scale and ROAS goals leveraging diverse traffic channels, including Search, Social, Incentives, DSPs and many others.Successfully delivered 12x YoY growth in the first year while managing a creative team and overseeing end-to-end marketing operations. Performance-oriented and focused on maximizing revenue generation. Show less
Licenses & Certifications

I. Qualification Degree Certificate in Fitness and Bodybuilding
INform, s. r. o.Feb 2013
Google Ads Fundamentals
GoogleAug 2019
Honors & Awards
- Awarded to Július VencelGoogle Ads Fundamentals Google Aug 2019
Languages
- czCzech
- slSlovak
- enEnglish
- geGerman
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