
Steven Adair

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About me
Director of Denominational Partnerships and US Annual Conference Relations at United Methodist Communications
Education

Hume - Fogg High School
2002 - 2006Honors Diploma
The University of Tennessee at Chattanooga
2006 - 2010Bachelor of Science Business Administration; MarketingActivities and Societies: Lambda Chi Alpha, SGA, AMA Related Coursework e-Marketing * Sales and Sales Management * Retailing * Consumer Behavior * Marketing Research * Marketing Problems * Management Concepts
Experience

YMCA of Middle Tennessee
Apr 2011 - Apr 2013• Supervised, trained and developed part-time staff in Membership, Wellness, Aquatics and Family Services.• Directly responsible for all aspects of Welcome Center operation.• Addressed all complaints and requests by members and staff and handle all emergencies that arise in all areas of the facility. • Provided superior customer service on the telephone and in person with members and staff by complex problem solving, responded to and addressed questions, requests and scheduling involving Association-wide initiatives and knowledge of each YMCA center’s leadership and programming. • Created and implemented a more comprehensive system for the Association’s Monthly Aquatic Checks for pool safety.
Downtown District & Franklin Family YMCA Membership Team Leader / Manager On Duty
Sept 2010 - Apr 2013Director of First Impressions
Apr 2011 - Apr 2012

United Methodist Communications
Apr 2012 - nowOur team focuses on providing comprehensive marketing and communications support to various denomination-level entities within The United Methodist Church. By working closely with regional conferences throughout the United States, the Council of Bishops, Connectional Table, Judicial Council, our Hispanic/Latino and Korean caucuses, pastors and members, we ensure that the work of the denomination supports our local churches to be effective in their mission and ministry to make disciples of Jesus Christ for the transformation of the world. Show less • Developed social media strategy that will increase audiences, create engagement, drive web traffic and enhance public relations efforts for United Methodist Communications - and ultimately, the 12MM+ member global denomination of The United Methodist Church. • Managed the daily activities for denomination’s social media initiatives & brands - The United Methodist Church, United Methodist Communications, Resource UMC, The United Methodist Global AIDS Fund and The General Conference of The United Methodist Church – combined with a follower base of over 750,000.• Oversaw social networking sites including, Facebook, Twitter, Instagram, Snapchat, Google+, LinkedIn and other similar community sites, creating content and campaigns, posting relevant content and monitoring and responding to fans and followers. • Lead trainer for social media initiatives for church leaders & members around the world.• Implemented the use of multiple social media listening platforms.• Developed goals, exceeding goals set and reporting and interpreting metrics.• Assisted in the development of agency-wide annual reports and marketing materials.• Managed content creation and strategy for UMCom.org, the official website of the agency. Show less • Developed social media strategy that will increase audiences, create engagement, drive web traffic and enhance public relations efforts for United Methodist Communications - and ultimately, the 12MM+ member global denomination of The United Methodist Church. • Managed the daily activities for denomination’s social media initiatives & brands - The United Methodist Church, United Methodist Communications, Resource UMC, The United Methodist Global AIDS Fund and The General Conference of The United Methodist Church – combined with a follower base of over 750,000.• Oversaw social networking sites including, Facebook, Twitter, Instagram, Snapchat, Google+, LinkedIn and other similar community sites, creating content and campaigns, posting relevant content and monitoring and responding to fans and followers. • Lead trainer for social media initiatives for church leaders & members around the world.• Implemented the use of multiple social media listening platforms.• Developed goals, exceeding goals set and reporting and interpreting metrics.• Assisted in the development of agency-wide annual reports and marketing materials.• Managed content creation and strategy for UMCom.org, the official website of the agency. Show less • Built and sustained relationships with regional conference communicators to identify communications needs and assist in meeting those needs, including developing and delivering training, creating resources and on-site consultation.• Related to a large number of internal and external clients assuring the completion of office processes and procedures.• Responsible for scheduling, handling administrative details, tracking process and reporting results & metrics.• Assured that all team projects meet deadlines and budget perimeters.• Arranged travel, requests cash advances, prepares itineraries and trip files and completes expense reports for the Executive Director, vendors and staff who travel on agency business.• Social Media Team Member responsible for connecting to and building relationships with Annual Conference leaders, clergy and laity through online social media channels. Show less • Execution, marketing, promotion, social media support, launch and tracking of each Rethink Church Community Events and new church start marketing grants around the United States.• Provided day-to-day logistics and support for community events & new church starts.• Maintained records of activity and related costs, grant reconciliation, deadlines, tracking and accountability.• Assisted in executing promotional event launch products in collaboration with the local event & launch coordinators.• Developed case studies, posting event reports and executing special projects. Show less
Director of Denominational Partnerships and US Annual Conference Relations
Jan 2025 - nowDirector of Local Church Marketing Services
May 2019 - Dec 2024Interim Director of Local Church Marketing Services
Jan 2019 - Apr 2019Senior Social Media Strategist
Jan 2018 - Jan 2019Social Media Marketing Specialist
Aug 2014 - Jan 2018Project Coordinator II of Conference Relations, New Media & Video/Audio Production
May 2013 - Aug 2014Project Coordinator of RETHINKCHURCH Promotion & Community Event Grants
Apr 2012 - May 2013
Licenses & Certifications
- View certificate

Digital Transformation Playbook: Leverage Technology to Innovate Your Business
Standford UniversityJun 2023
Honors & Awards
- Awarded to Steven AdairAward of Excellence - Internet Communications - The United Methodist Church Facebook Page United Methodist Association of Communicators Jan 2016
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