
Susan Hildebrand
Project Coordinator

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About me
Campaign strategist with 15+ years mobilizing people online and offline. Proven leader in building coalitions, running high-impact campaigns, and managing diverse teams to achieve great things.
Education

Grinnell College
2004 - 2008Bachelor's degree Political Science
Experience

EverThrive Illinois
Aug 2010 - Jul 2011Project Coordinator-Led statewide campaigns to raise awareness and advocate for policies that support school health center and adolescent health, including a lobby day in Springfield. -Helped to plan and implement Spelling Bee fundraiser to raise funds for Youth Advocacy Day.-Coordinated membership communications.

MoveOn
Jul 2011 - Dec 2012National Field Organizer-Recruited, trained, and retained citizen volunteers in IA, IL, NE, KS, WI, and SD to take action on national campaigns. -Built and maintained a team of MoveOn citizen groups across the region to participate in monthly actions on issues such as the foreclosure crisis, Citizens United, and the 2012 presidential election. -Part of a team that created and ran a successful conference call organizing training, which trained more than 200 individuals in organizing skills like coalition-building, delegation, relationship-building, and garnering media. Show less

ThoughtWorks
Nov 2013 - Sept 2014Consultant-Managed a team of junior consultants to meet the tech needs of non-profit partners. -Part of a small team of developers and organizers that oversaw more than 150 December 5th Fast Food Strike solidarity events. -Managed coalition communication, organizing strategy, and internal team needs leading up to the day of action. -Consulted with a team of developers creating tech support for organizers on the ground in Ferguson in the wake of Mike Brown’s murder.

ULTRAVIOLET EDUCATION FUND
Sept 2014 - Dec 2019National Field Director-As the first person in this role, developed vision for UltraViolet’s long term and rapid response fieldwork to build and leverage member power on key campaigns-Ran social media, on-the-ground tactics, email, SMS, ad buys, and all other aspects of digital campaigns on issues that disproportionately impact women. For example: Led all aspects of the campaign for justice of Tondalao Hall, a Black woman and survivor of abuse serving 15 years for her partner’s violence including education via email and social media, partner management, and media-facing events.-Through partnerships with grassroots leaders and more than a dozen national and local organizations, led the coalition effort to create and support more than 65 on-the-ground events protesting abuser and anti-abortion extremist Supreme Court Justice Kavanaugh’s confirmation-Hired and managed Deputy Field Director and consultants-Coordinated thousands of scaled volunteer-led events across the country including rallies, sit-ins, movie screenings, and house parties-Managed email logistics and aspects of list health for UltraViolet’s million+ email list-Developed and managed broadcast SMS Show less

360 Campaign Consulting
Jun 2020 - Dec 2020Project Director-Managed and coached a team of four field organizers in seven key congressional districts to build active volunteer networks for climate change action-Trained and managed Green Wave organizers to contact thousands of clean energy volunteers via phone and peer-to-peer texting and embed into key congressional campaigns--including Rep. Lauren Underwood’s (IL-14) re-election which she won by a slim 4,688 votes-Oversaw nearly a dozen successful events with members of Congress-Wrote weekly reports and maintained seamless communication with EDF Action and NRDC Action Fund Show less

RepresentUs
Apr 2021 - Jun 2022National Mobilization Director-As a member of the senior team, help set strategy and goals for the organization, including OKR setting-Managed team of six, including 2 managers, to plan & run multi-channel digital and voter contact campaigns focused on eliminating corruption on the national, state, and local level-Responsible for consistency and quality of messages to of RepresentUs members-Lead team that launched broadcast SMS channel and rapidly grew to 9K in the first weeks-Lead team responsible for Peer2Peer texting and phone banking on state and national initiatives.-Oversaw program of 1.3 million P2P texts, 40,310 dials, & 1917 conversations to educate and activate in 2021-Ensured mobilization team engaged in effective and strategic communication between campaigns, marketing, and political departments-Identified skills gaps and led 1:1 and group trainings for staff-Managed portfolio that included “accelerator” ballot initiative campaigns, state legislative anti-voter suppression and anti-gerrymandering campaigns, and the national For the People Act/Freedom to Vote campaign that reached hundreds of thousands of people. -Oversaw the team’s most successful month of the year by the numbers in my second month on the job, launched the largest distributed organizing week of action in RepresentUs history, revamped communication with Political Department so we could contact thousands more voters in key moments Show less

ParentsTogether Foundation
Jun 2022 - Jan 2024Director of GOTV, Director of Education Strategy & CampaignsAs Director of Education Strategy and Campaigns: -Launched Education Vertical to protect and promote public education and combat right-wing culture wars-Raised hundreds of thousands of dollars -Represented ParentsTogether in key education coalitions and spaces, such as the AFT National Conference-Managed education social media strategy that reached more than 3 million people in 2023 in organic reach-Led rigorous testing to identify what messages and messengers reach, persuade, and inoculate parents on education issues including book bans, race-conscious education, supporting LGBTQ+ youth, and more. Vetted and managed relationships with vendors. Created messages and questions for testing.-Coached teams of social media influencers to use their platform and voice to reach hundreds of thousands of parents on education issues-Launched first successful sticker giveaway experiment at ParentsTogether in collaboration with the NEASet and executed on strategy and tactics for all education rapid-response campaigns which engaged tens of thousands of ParentsTogether followers and members in pro-public education and anti-censorship actions--many for the first timeAs Director of GOTV-Led ParentsTogether's highly successful partisan and nonpartisan GOTV efforts in the 2022 election. Reached more than 1.5 million values-aligned members via Facebook messenger and SMS with high rates of voting action and profile picture updates-Convened and managed cross-organizational teams and vendors to set GOTV audience-Coordinated highly complex messaging and targeting across platforms-Led non-partisan Family Vote program which reached hundreds of thousands of parents on social media and email to promote voting as a family issue-Ramped up "Chalk the Vote" scaled events across the country for families to promote civic engagement through the fun activity of chalk drawing Show less

Susan Hildebrand Consulting, LLC
Jan 2024 - nowPresidentProviding strategic planning, fundraising, and systems consulting to nonprofits.-Midwest Access Project: Facilitated strategic planning process, revised mission/vision, and developed a conflict resolution policy.-LeVillage Learners School: Secured $26K in grants within 3 months through targeted research and grant writing.-Chicago Abortion Fund: Assessed database needs, recruited a data expert, and managed a systems overhaul.
Licenses & Certifications

Yoga Instructor Certification - Level II
Shakti Initiation 500hr Women's Yoga Leadership TrainingMar 2014
Yoga Instructor Certification - Level I
Kripalu Center for Yoga & HealthMar 2013
Volunteer Experience
Board Member
Issued by Chicago Abortion Fund on Mar 2016
Associated with Susan Hildebrand
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