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Kenneth Ng

Kenneth Ng

Summer Intern

Followers of Kenneth Ng885 followers
location of Kenneth NgHong Kong SAR

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  • Timeline

  • About me

    Health Inspector at Hong Kong Government

  • Education

    • SKH Lui Ming Choi Secondary School

      2003 - 2010

    • The Chinese University of Hong Kong

      2010 - 2013
      Bachelor of Science (B.Sc.) Public Health 2nd Upper Class Honour

      Activities and Societies: External Vice President of Society of Public Health (CUHK)

    • University of California, Los Angeles

      2012 - 2012
      Exchange student

  • Experience

    • Pfizer

      Aug 2012 - Sept 2012
      Summer Intern

      - Carried out marketing research on vaccines market penetration- Formulated collaboration project with other corporates like HSBC in staff vaccination programme

    • Johnson & Johnson

      Oct 2012 - May 2013
      Marketing Intern

      - Coordinated media and creative agency in Facebook fan page setup and content management- Coordinated website vendor in brand website revamp to drive traffic, engagement and WOM- Involved in SEM and SEO execution including keyword bidding and performance management, etc- Coordinated CRM including eDM layout development, blasting, gift redeem and members recruitment- Involved in ATL activities execution like TVC, print ads, editorial and advertorial, etc

    • ImagineX Group

      Oct 2013 - Dec 2014
      Digital Marketing Executive

      - Coordinated digital agency in digital marketing plan formulation and execution- Managed brands’ Facebook, Weibo and WeChat to drive sales and customers engagement- Cooperated with other teams in E-commerce research and development- Carried out research on latest digital marketing, social media, mobile marketing upon team’s needBrands handled:Marc By Marc Jacobs (http://www.marcjacobs.com/)DKNY (http://www.dkny.com/)Paul & Shark (http://www.paulshark.it/)Alice & Olivia (http://www.aliceandolivia.com/)ISAIA (http://www.isaia.it/) Show less

    • Tommy Hilfiger

      Dec 2014 - Aug 2016
      Digital Marketing Officer - Asia Pacific

      - Handled APAC markets including China, Japan, Australia, Korea, India, Hong Kong, SEA, etc- Implemented brand website, social media, online advertising, SEM/SEO, CRM e-Mailers, E-commerce, etc- Monitored and maintained websites, e-Commerce and social media platforms such as Facebook, Twitter, Instagram, Weibo, WeChat, etc- Prepared regional dashboard to cover ROI of different initiatives

    • Hong Kong Government

      Aug 2016 - now
      Health Inspector

  • Licenses & Certifications

    • High Impact Presentations - Dale Carnegie

      Dale Carnegie Training