Jaakko Innanen

Jaakko Innanen

Service Advisor

Followers of Jaakko Innanen7000 followers
location of Jaakko InnanenHelsinki, Uusimaa, Finland

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  • Timeline

  • About me

    Chief Growth Officer / Löydy. Myy. Kehity. / Partner, Digimarkkinointitoimisto Sininen Härkä

  • Education

    • HAAGA-HELIA University of Applied Sciences

      2010 - 2014
      Bachelor of Business Administration (BBA) Marketing and Business Communication
  • Experience

    • Nooa säästöpankki

      May 2011 - Nov 2011
      Service Advisor
    • Trendi Liikennekoulu Lohja

      Apr 2012 - Oct 2012
      Driving teacher
    • HIMA Happiness studio

      Jan 2014 - Apr 2014
      Marketing Trainee
    • Digitoimisto Mekanismi

      Apr 2014 - Feb 2016
      Sales and Marketing

      I was responsible for the customer acquisition. My job was cold calling, booking meetings and then closing the deals. After my first year the company's revenue increased by 50% as I was the only full-time sales person.I did also:〰️ project management〰️ Social media marketing (fb, twitter) 〰️ SEM (adwords, bing) 〰️ SEO 〰️ Display〰️ Website planning

    • Talousverkko

      Feb 2016 - Dec 2017

      My responsibility was to develop and execute all Divest Group's marketing activities. I increased the number of offer requests by 20 times in one year. I also converted over 5000 high quality inbound contacts in less than 1,5 years. My job included:〰️ inbound-marketing〰️ Social media〰️ SEO〰️ SEM〰️ Marketing automation〰️ Outdoor advertisingI was also involved in developing our partner program with several partners and took part of our customer success process. Show less

      • Marketing

        Sept 2017 - Dec 2017
      • Marketing Assistant

        Feb 2016 - Sept 2017
    • Advance B2B Oy

      Jan 2018 - Feb 2019
      Growth Marketing Specialist

      My job was to make sure that our clients hit their growth goals. Services included:〰️marketing & brand strategy〰️inbound〰️content〰️social media〰️SEM & PPC, SEO 〰️bots and marketing automationI increased the number of SQLs by 31 % in six months after I started working with big Finnish SaaS-company. We achieved these numbers by using marketing automation and the best practices of content marketing.Advance B2B delivers services through agile marketing model. Show less

    • Jiffel Music Group

      Feb 2019 - May 2020
      Marketing and Sales

      My job included:〰️Developing Jiffel's marketing and sales strategy along with our team〰️Executing our content marketing and sales strategy and operations〰️Measuring, analysing and optimizing our marketing and sales efforts〰️developing our services and productsJiffel Music Group is a modern music company focusing on digitalization in music business. The mission is to create meaningful changes with music.

    • All Good Management

      Feb 2020 - Oct 2022

      I'm in charge of all our marketing and sales activities. I'm also responsible for building our brand in domestic and international markets. My job includes:〰️Marketing and Sales strategy development and execution〰️Brand building〰️Business strategy development with our All Good teamAll Good Management is a modern music company focusing on Audio Branding, Game Music and artist management. Our mission is to connect best music makers with best brands.

      • Sales and Marketing Director

        Sept 2020 - Oct 2022
      • Head of Marketing and Sales

        Feb 2020 - Sept 2020
    • Contentleo Oy

      Mar 2020 - now
      CEO, Founder

      I help entrepreneurs and companies grow their online business.

    • Family in Music

      May 2020 - Feb 2021
      Digital Sales Manager

      I was in charge of all our digital sales activities and our content marketing strategy. My job was to make sure we will get maximun amount of new customers to our platfrom in the most cost-efficient way.My job included:〰️Developing FAIM's marketing and sales strategy along with our team〰️Executing our content marketing and sales strategy and operations〰️Measuring, analysing and optimizing our marketing and sales efforts〰️developing our services and productsFamily in Music is a service that connects artists and music professionals offering variety of tools for distribution, artist development and even financing. Our mission is to help artists level up their music game to the next level, towards artistic and financial independence - and success.Family in Music is part of Jiffel Music Group. Show less

    • Digimarkkinointitoimisto Sininen Härkä

      Aug 2021 - now
      Chief Growth Officer, Partner

      My job is all about growth. It includes:✓ Brand building✓ Building and planning our marketing and sales strategies✓ Customer acquisition✓ Business development✓ Marketing consultation✓ Project managementSininen Härkä is a marketing agency focusing on building customized and high converting websites and cost efficient digital marketing.

  • Licenses & Certifications

    • Google AdWords SEM

    • Google Analytics

    • Inbound Certification

      HubSpot
      Jan 2018