Pablo Gatica, MBA

Experience

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  Universidad de los Andes (CL)

  Mar 2008 - Dec 2013

  Course Assistant

  Assisted in teaching Electromagnetism, General Physics I, General Physics II, Introduction to Engineering, Macroeconomics, Rational Mechanics II, and Thermodynamics classes.

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  Craighouse School

  Mar 2013 - Aug 2013

  Substitute Teacher, Craighouse School

  Replaced mathematics teacher and provided head teacher duties for 5th, 6th, 7th, and 8th grade classes

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  Ultramar Agencia Maritima Ltda.

  Sept 2013 - Apr 2016

  Conducted comprehensive financial and technical feasibility assessments that played a crucial role in securing a major investment for a port development project in Arica, Chile. This involved analyzing financial projections, technical requirements, and strategic alignment to support informed investment decisions and drive project success.Defined and executed an optimization master plan for Angamos Port, focusing on enhancing operational efficiency and overall performance. This strategic initiative led to a notable improvement in port time performance, demonstrating expertise in process optimization and operational excellence.Led thorough project evaluations and financial modeling for a significant merger involving ATCO-Sabinco and the Canadian company ATCO. This involved conducting detailed financial analyses, assessing strategic fit, and modeling various scenarios to support the merger decision-making process and ensure successful integration. Show less Led comprehensive data analysis and developed actionable plans based on employer survey results to enhance workplace environment and organizational culture. This initiative drove a 5% year-over-year improvement in key cultural metrics and involved presenting detailed findings and strategic recommendations directly to the CEO. Demonstrated expertise in data-driven decision-making, organizational development, and executive reporting.Streamlined the project pipeline and optimized execution processes, achieving a 20% improvement in efficiency and significant cost savings. This role required effective project management, process optimization, and strategic resource allocation to enhance operational performance and drive substantial financial savings. Show less

  • Senior Project Engineer

    Dec 2014 - Apr 2016

  • Project Engineer

    Sept 2013 - Nov 2014
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  ATCO Sabinco S.A.

  May 2016 - Dec 2018

  Project Manager

  Executed a comprehensive sales strategy and conducted thorough evaluations of market opportunities, leading to the successful awarding of 15 major projects. This initiative resulted in a 50% year-over-year increase in revenue. As the P&L owner, responsibilities included overseeing financial performance, aligning project goals with market demands, and driving revenue growth through strategic market positioning and sales execution.Controlled and optimized costs associated with construction projects, achieving significant annual savings and improving on-time project completion rates by 70%. This role involved rigorous financial management, budget oversight, and cost control measures to enhance project profitability and operational efficiency.Identified and capitalized on post-sales business opportunities across multiple projects, resulting in a 30% increase in overall profits. This involved analyzing project outcomes, uncovering additional revenue streams, and implementing strategies to maximize profit margins and enhance customer satisfaction Show less

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  Viña Maquis

  Jan 2019 - Jun 2021

  Led a team of 15 professionals in executing a national sales and marketing strategy, with full ownership of the P&L for the business unit. Managed the financial performance, driving over 50% of total sales and achieving comprehensive market coverage across 100% of top grocery stores in the region. This role involved overseeing budgeting, financial forecasting, and performance analysis to ensure profitability and market expansion. Coordinated cross-functional efforts to align sales objectives with strategic business goals, optimizing market presence and driving substantial revenue growth.Redefined the go-to-market (GTM) strategy by securing strategic partnerships with key distributors, enhancing customer relationships, and optimizing regional product placement. These improvements led to a significant 30% increase in sales across diverse channels, including restaurants, hotels, and retail. The role required in-depth market research, competitive analysis, and strategic planning to strengthen market position and maximize financial performance. Implemented data-driven approaches to refine market strategies and improve return on investment. Show less Established a direct sales division that leveraged corporate alliances, advertising, eCommerce, email marketing, and Google Ads. This initiative not only targeted and engaged customers effectively but also exceeded revenue projections by 25% within 12 months, outperforming a 24-month forecast. The role involved strategic planning, execution of integrated marketing campaigns, and performance tracking to drive substantial revenue growth.Developed and launched a new tourism business unit, offering booking alternatives and special packages tailored to market needs. This business unit surpassed its revenue target by 50%, demonstrating expertise in market development, product innovation, and strategic business growth.Led a team of software engineers in defining requirements and conducting quality assurance testing, resulting in the successful launch of eCommerce websites for both the direct sales channel and tourism unit in the Chilean market. This achievement highlights skills in cross-functional team leadership, project management, and product development.Transformed supply chain management by shifting from internal to outsourced operations, effectively reducing lead times by 50% nationwide. This strategic change improved operational efficiency, reduced costs, and enhanced supply chain performance.Redefined business functions and implemented a new unit dedicated to selling overstock inventory during the pandemic. This initiative exceeded the sales budget by 18%, showcasing adaptability, strategic problem-solving, and the ability to capitalize on market opportunities under challenging conditions. Show less

  • National Sales Manager

    Oct 2020 - Jun 2021

  • Direct Sales Manager

    Jan 2019 - Oct 2020
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  Dell Technologies

  Jun 2022 - Aug 2022

  Product and Operations Marketing MBA intern

  Developed a comprehensive go-to-market (GTM) strategy in collaboration with a cross-functional team of software engineers to integrate advanced AI models into the merchandising process. This strategic initiative was designed to enhance the overall customer experience and drive a 25% increase in annual revenue. The role involved coordinating with various departments to ensure seamless execution and alignment with business objectives, leveraging innovative technologies to optimize product offerings and market positioning.Implemented a range of new checkout products on Dell.com, encompassing over 750 systems units, by applying data analytics, customer insights, market research, and AI-driven A/B testing methodologies. This initiative resulted in a substantial enhancement of Software Peripheral Revenue per Unit (SPRU) by up to 200% and doubled click engagement rates. The project required a deep understanding of consumer behavior, market trends, and the ability to translate data into actionable strategies to maximize sales performance and user interaction. Show less

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  Dell Technologies

  Aug 2023 - Aug 2024

  Sr. Category Manager, Product Marketing

  Category Manager. Led the management of P&L, development of promotional roadmaps, and execution of product lifecycle and go-to-market (GTM) strategies for client peripheral categories such as GPUs, Parts, Power, and Docks. By collaborating with the data science team, implemented strategic initiatives that drove a 30% year-over-year growth. This role involved optimizing financial performance, aligning product strategies with market demands, and ensuring effective product launches.Spearheaded key changes to predictive analytics and machine learning models, focusing on quantitative analysis to enhance the Point of Sales (POS) recommendation algorithm. These improvements resulted in a 10% increase in revenue per unit sold, demonstrating expertise in using data-driven insights to refine product recommendations and boost sales performance.Established and nurtured strategic relationships with key third-party vendors by devising and executing a new product marketing strategy. This strategy was based on thorough market research, trend analysis, and efficient inventory management. These efforts led to a 54% year-over-year growth, showcasing strong skills in vendor management, strategic planning, and market positioning.Directed the execution of POS strategies and global initiatives through advanced A/B testing and identification of market opportunities. Leveraged detailed research, data analytics, and customer insights to drive a 20x increase in attach rates and achieve up to 38% ROI. This approach highlights proficiency in market analysis, product positioning, and optimizing return on investment. Show less

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  Apple

  Nov 2024 - now

  Americas Channel Support Account Manager