James Chen

Experience

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  ROC Army

  Oct 2012 - Sept 2013

  Corporal

  • Enrolled in conscription service as corporal, in charge of administrative and training sessions. • Leading a squad of 12 soldiers, executing missions ranging from combat drills to supportive tactics.• In participation in rescue and disaster relief operation caused by Typhoon Soulik in 2013.

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  中央研究院

  Sept 2013 - Aug 2014

  Research Assistant

  • Developed a new financial model called Home Appreciation Participation Notes (HAPN) and optimized the model to fit commercial needs. HAPN is expected to be the solution of the subprime mortgage financial crisis that happened back in 2007, which divides capital authority from the price of real estate and so as to offer better affordability to housing right owners. • In participation of the International Conference of Taiwan Finance Association in 2014 (attendance of more than 100 scholars).

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  Business Next Media Corp. 巨思媒體集團

  Mar 2016 - Jul 2016

  Project Coordinator

  • Established Google Analytic analysis department• Design 4 to 6 event content per month• Built critical connections with startups, incubators, accelerators, enterprises and VCs. • Been constantly collaborating as a freelancer for over 2 years

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  民生電氣 Minelectro Inc.

  Jul 2016 - Jun 2024

  Freelance

  Starting from a passion project with friends in 2015, Minelectro Inc. is now an established independent music label with 20k followers. We have been trying to implant music into people’s everyday life by throwing parties at various venues, such as barbershops, botanic gardens, attics, and fashion shops. In the meantime, I am also a freelancer for project management, media, PR, marketing, and translation. Project Management • TTA Media Campaign for CES 2021 (facilitated 100 Taiwan startup global press releases)• Crossover Fest. 2020 (huge success during the hit of the pandemic)• Digital Innovation Forum 2018 (contributed 63 million NTD (equiv. $2.1m) PR value with 19 newspaper articles, 37 TV news reported, 130 online media exposure.)• Mint Sonic 2017, Minelectro Inc.• CCIA x Garage+ Salon, Meet Taipei 2017• AR/VR Forum, Institute for Information Industry, 2016.• Computex Forum, Computex Taipei 2016.Media & PR• Mainly startups, technology, finance, e-commerce.• Sponsored article• Press release• JournalismMarketing• SEO & Google AdWords• Content marketing & copywritingTranslation • English / ChineseMusic• Label: Minelectro Inc. • Professional promoter and event organizer, collaborated with Eslite, MoCA Taipei, Tainan Art Museum, Shine Film Festival, U.I.J. Hotel, and more.• Experienced DJ / MC, collaborated with Mega Port, Vagabond Festival, Dell, Audi, Meet Taipei, MLD, and more. Show less

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  CellScout Biotech

  Sept 2016 - Oct 2017

  Co-Founder

  Pitch Presenter• Finalist of Taiwan Innovation and Entrepreneurship Center (TIEC) at World Congress on Information Technology (WCIT), Sep. 2017• Winning Prize (4th place), Beijing-Taiwan Startup Contest, Aug. 2017• Won the 2nd Place of Zhan Guo Ce Startup Innovation Competition, Jun. 2017• Finalist of NTHU Entrepreneurship Competition, Mar. 2017Marketing & BD• Engaged and pitched to over 20 international VCs from cold call, receiving 14 second appointments, 2 MOU signed.• Attendee of Bio-Taiwan Exhibition 2017 and WCIT 2017, built connection with over 50 related biotech companies. Finance• Asset and budget management• Patent licensing negotiation with NTHU Show less

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  Anchor Taiwan

  Jul 2019 - Sept 2020

  Project Manager

  Anchor Taiwan is a platform for world-class entrepreneurs and professionals to experience and succeed in Asia through Taiwan. Since its inception in 2017, it has hosted top founders and executives from Y Combinator, 500 Startups, UBS, Deutsche Telekom, Warner Bros., Old Navy to name a few. Specializing in curation, mobilization and execution for win-win cross-border collaboration, Anchor Taiwan provides business advancement and market/cultural immersion for its members while engaging and empowering local communities.• Organized dozens of offline and online events for startup partners, industry professionals, and executive managers of listed companies.• In charge of partnership and business development with both local and international entities.• Taken responsibility for Anchor Taiwan on Facebook, Instagram, and LinkedIn. The number of followers and page views increased by over 25% and 50% respectively in about 8 months. Show less

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  Trend Micro

  Mar 2021 - now

  Led and managed the operational side of the Product Management team since early 2022, earning a title change in 2023. Responsible for customer success team leadership, product content management, stakeholder communication, and product development strategy.• Supervised a high-performing customer success team of six professionals, providing dedicated support to users ranging from SMBs, MSPs, to major business partners.• Facilitated effective communication channels between customers, account managers, regional sales, development teams, and product management. Orchestrated collaborative efforts to align objectives and achieve business goals.• Implemented robust management practices for the training content library, analyzing usage patterns to deliver enhanced value to customers, content providers, and Phish Insight. Training usage surged by 15% within three months.• Played a vital role in successfully redesigning the product onboarding customer journey, resulting in a 15% reduction in customer friction.• Collaborated closely with the product development management team, leveraging market research insights, product usage analytics, and user behavior data to formulate effective strategies that ensured continuous product improvement and customer-centric enhancements.• Actively contributed to an internal Learning Management System project, meticulously curating content tailored to the diverse needs of different departments and roles within the organization.• Engaged in the collaborative effort to curate content and develop the catalog for Vision One University, catering to the needs of customers, partners, and internal stakeholders (Trenders). Show less Working as the Marketing Project Manager of Phish Insight, an internal startup of Trend Micro. Phish Insight is the most versatile security awareness training SaaS platform, allowing users to quickly implement effective real-world phishing simulations and customized training campaigns with visualized result reports.• Led the successful rebranding of Phish Insight from the classic 2C version to the new 2B version, encompassing updates to the color scheme, key visual design, value proposition, and innovative marketing strategies.• Responsible for the new official website, taking charge of website visual design, slogan creation, storytelling, copywriting, and SEO implementation. As a result, the revamped website attracted an average of 35k monthly unique users with a 2% conversion rate.• Took charge of the comprehensive Google Ads campaigns, achieving remarkable results by increasing monthly sign-up users by 50% and boosting monthly active users by 60% over the course of one year.• Played a key role in the strategic transformation of the business model and service plans, transitioning from a free service to a freemium model. This involved conducting in-depth market research, analyzing product usage and user behavior, and redefining the target audience to drive growth and sustainability. Show less

  • Product Operations Manager

    Mar 2023 - now

  • Marketing Project Manager

    Mar 2021 - Mar 2023