Tanmay Bhutkar

Experience

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  Cybage

  Nov 2012 - Sept 2014

  Advertising Operations Trafficker

  Role and Responsibility in project:● Creating and managing campaigns for various advertisers under Agencies like OMD, OMG,PHD on various Ad servers like Google DFA (DART), DG Mediamind, Microsoft Atlas.● Creation, Modification and Management of Campaigns for various Advertisers.● This includes, creation of Creatives using Flash, Rich Media or Images (Static oranimating), and trafficking placements according to the Media Plan provided by theOMD/OMG/PHD planning team member.● Generating code package (Tags), modifying them according to publisher’s/Advertiser’srequirements, and sending them to the specified publisher contacts.Additional responsibilities:● Assisting the publishers for any queries that may come forward after sending the tags.● Maintaining Quality of Work done by team by QA’ing campaigns trafficked by teammembers.● Troubleshooting client queries.● Direct interface with client through email, phone and chat.Achievements in my tenure:● Promoted internally to manage accounts for Operative UK (London) sinceNovember 18th 2013● Achieved proficiency in handling any possible types of requests that may come through.● Achieved proficiency in working on Google DFA (DART) and DG Mediamind.● Can work on Microsoft Atlas at intermediate level.● I was the Single Point of Contact, completely responsible for the internal subteam which handle’s requests for OMD/OMG/PHD’s Chicago based accounts.● Within 6 months of tenure in this project, I was made a member of a internal team whichspecializes in handling investigations/troubleshooting requests for the advertiserwhich may include publisher’s may not be receiving impressions, incorrect URL/creativerunning at particular placements, third party impressions not being delivered, etc.● Also, I was given responsibility to QA other team member’s work before closing out therequest, or sending out tags to the publisher so that a consistent level of accuracy andquality is maintained throughout. Show less

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  ZEDO

  Sept 2014 - May 2016

  Trafficker - Advertising Operations

  # Good knowledge and understanding on DFP Premium, DSM, Mediamind, DCM, DSP, SSP and online Video Advertising Platforms like LiveRail, Adap.tv, ZINC, StickyADS.TV and Teads# Point of contact for clients exclusively including Publishers, Agencies and Advertisers covering Global clients from US, UK, and APAC Regions.# Coordinate with sales team and review the creative assets in a systematic manner before implementing in ad servers and ensure on-time delivery of notifications.# Prioritize multiple deadlines, demonstrate a pro-active approach, maintain excellent time-management and communication skills.# Set up campaigns and make sure the campaigns are set live within the agreed time.# Ensure campaigns are set up error-free and in an efficient manner and monitor assigned campaigns to ensure full delivery and schedule automated reports in DFP.# Debug and troubleshoot issues with campaign delivery and performance.# Pull discrepancy reports, campaign performance reports and update Sales team on each campaign’s performance. Generate separate final report for each campaign by coordinating with Account Managers/Sales Representatives/Sales Managers.# If the discrepancy is exceeding tolerance level notify respective person and make necessary changes. Consolidate the report and make one final billing report and send it for final approval.# Interact with account managers, engineers and partners on various ops projects.# Organizing and leading client calls, suggesting changes/improvements in the project, preparing Day by Day plans and Weekly plans which to improve the processes.# Train new hires on different Ad-Servers, Project specifications and Industry standards. Show less

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  Arré (U Digital Content Pvt Ltd)

  Jun 2016 - Dec 2017

  Assistant Manager - Advertising & Content Publishing

  1) Advertising Operations :- Key Person responsible for setting up the entire advertising inventory for www.arre.co.in on DFP Small Business.- Entire Campaign Management setup. Ensuring All sponsored commitments are fulfilled on time.- Work with Sales & Marketing team to discuss & understand all the sponsor commitments, anf make sure all are delivered.2) Content Publishing :- Publishing of editorial articles on various platforms.- Work with Production Co-ordinators, Video Editors, and Illustrators to get all the video content (Web Series as well as stand alone video content) on time and make sure everything is published on all platforms as per the schedule.Web Series I worked on for Arré :- A.I.SHA My Virtual Girlfriend (Season 1 & 2)- Official Chukyagiri- Arré Ho Ja Re-Gender- The Adventures of Abbaas Mastan3) Reporting :- Generating and analyzing Monthly Delivery Reports- Weekly and Daily Delivery reports from various platforms.4) Additional Key Skills :- Beginner's skills in Photoshop software- Creating Thumbnails for all the videos (Web Series as well as Stand Alone vodeos)- Cover Photos for the brand pages on Social Media- Promotional Posters for all Web Series content for Social Media publishing. Show less

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  Publicis Media

  Jan 2018 - now

  Manager

  I am currently working as a Manager in Publicis Media India Pvt. Ltd. Managing & Leading a force of 7 employees.My current responsibilities are :- Managing a Team of 7- Campaign Management.- Account Management- Provide appropriate & timely solutions for all the clients we work on.- Project Management.