Alaa Habash

Experience

• 

  EYAT Company Limited

  Mar 2002 - Feb 2015

  • Served as Chief Buyer at Eyat Company in Jeddah, KSA from March 2004 to February 2015.• Held the responsibility of chief buyer for brands including Givenchy, Brachilleni, Francesco Biasia, and Stroilioro, overseeing procurement activities and supplier relationships.• Managed and controlled all external suppliers for the company, ensuring adherence to quality standards and delivery schedules.• Established strategic relationships with key suppliers aligned with the company's needs, fostering collaboration and mutual benefit.• Identified new suppliers, negotiated supply agreements, and determined terms, including discount structures and volume rebates, to optimize procurement processes.• Fostered close working relationships with associated departments, including sales, logistics, and finance, to align purchasing activities with overall business goals.• Led business development efforts, seeking opportunities to expand supplier networks and enhance product offerings.• Continually improved purchasing methods and strategies, driving down external spend while maintaining quality and efficiency.• Conducted supplier visits both domestically and internationally, including trips to France, Italy, and other countries, sometimes at short notice, to evaluate supplier capabilities and strengthen partnerships.• Conducted comprehensive reviews of the purchasing function and methodology, identifying areas for improvement and implementing strategic initiatives to enhance efficiency and effectiveness. Show less • Served as Givenchy Retail Western Region Manager at Eyat Company in Jeddah, KSA from March 2004 to February 2015.• Managed daily correspondence with assigned vendors/accounts, ensuring effective communication and collaboration.• Oversaw the delivery window to ensure a steady flow of merchandise and adherence to cancellation dates, optimizing inventory management.• Collaborated closely with shipping partners to manage the logistics process, including duties, customs, and relations with freight forwarders.• Reviewed and processed order confirmations for the 21 points of sales, ensuring accuracy and timeliness in merchandise delivery.• Operated and managed stock across the kingdom, coordinating with various retail locations to maintain optimal inventory levels.• Worked and interacted with the Headquarters (Europe) sales team to align strategies and achieve sales objectives.• Analyzed sold-out and stock reports to forecast demand and anticipate inventory needs proactively.• Communicated and followed up on all payment-related issues with Finance and Buyers, ensuring timely resolution and financial integrity.• Generated faulty stock receipts analysis reports, facilitating weekly vendor return authorization approval.• Monitored weekly returns analysis reports to track product returns and identify trends or areas for improvement.• Created and studied weekly reports to identify sales opportunities by category and location, informing strategic decision-making.• Analyzed inventory by merchandise category and retail/wholesale locations to support stock levels and sales forecasts, optimizing inventory allocation and replenishment strategies. Show less • Served as a Sales Trainer at the Retail Industry in Riyadh, KSA from March 2010 to March 2015.• Conducted orientation sessions for new sales representatives, acquainting them with the sales process and company procedures.• Developed individual coaching plans tailored to each sales representative's needs, providing resources and assistance to support their learning and development.• Scheduled orientation drive-alongs with senior representatives to offer hands-on training and guidance in real-world sales scenarios.• Identified training needs through field observations, studying sales reports, and consulting with sales managers to address performance gaps.• Maintained policy and procedure resources to ensure consistent training standards and provided ongoing coaching to enhance individual performance. Show less • Served as the Stores Manager at Eyat Company in Jeddah, KSA from March 2002 to February 2004.• Managed the day-to-day operations of the company's stores, overseeing activities related to inventory management, stock replenishment, and customer service.• Implemented effective inventory control measures to optimize stock levels and minimize stockouts, ensuring timely availability of products to meet customer demand.• Supervised store personnel, including hiring, training, and performance management, to maintain a high level of operational efficiency and customer service standards.• Developed and implemented store policies and procedures to enhance productivity, streamline processes, and improve the overall shopping experience for customers.• Conducted regular audits of store inventory to identify discrepancies, mitigate shrinkage, and maintain accurate stock records. Show less

  • Chief Buyer

    Mar 2004 - Feb 2015

  • Givenchy Retail Western Region Manager

    Mar 2004 - Feb 2015

  • Sales Trainer

    Mar 2010 - Jan 2015

  • Stores Manager

    Mar 2002 - Feb 2004
• 

  Saudi Jawahir

  Mar 2015 - Jun 2022

  • Managed sales operations as the General Manager at Saudi Jawahir Company in Riyadh, KSA from March 2020 to June 2022.• Balanced departmental profitability by implementing cost-effective measures and prioritizing customer satisfaction.• Detected areas for improvement in sales practices and conducted targeted training sessions to enhance team performance.• Oversaw the recruitment, training, and management of a proficient sales and support team, ensuring alignment with organizational goals.• Created and monitored budgets, establishing sales targets and expense controls to meet financial objectives.• Analyzed inventory data regularly to adjust forecasts and meet customer needs efficiently.• Implemented proactive inventory management strategies through regular follow-ups and meetings.• Monitored KPIs daily, making necessary adjustments to improve performance across all metrics.• Fostered a culture of high performance, motivating the sales team to consistently achieve and surpass targets.• Promoted a customer-centric approach throughout the organization to enhance loyalty and retention. Show less • Held the position of Senior Business Manager at Saudi Jawahir Trading Company in Riyadh, KSA from March 2015 to February 2020.• Managed all issues related to brands, stores, and staff, including budgeting, P&L management, and business strategy development.• Oversaw all aspects of Fashion Category Management, including accessories, leather goods, and ready-to-wear (RTW) for both women and men.• Played a key role in staff development and team building, fostering a culture of continuous improvement and excellence.• Developed and implemented KPIs (Key Performance Indicators) and KRAs (Key Result Areas) to monitor and measure team performance effectively.• Conducted forecasting activities to anticipate market trends and demand, ensuring optimal inventory management and product availability.• Led the buying team, guiding purchasing decisions and negotiating contracts with franchise brands.• Cultivated and maintained strong relationships between the company and its partner brands, facilitating brand development and growth.• Acted as the division brands manager for a range of prestigious brands, including Givenchy, Chloe, Stella McCartney, Alexander McQueen, and others, overseeing operations and driving sales growth across multiple locations and departments. Show less

  • General Sales Manager

    Mar 2020 - Jun 2022

  • Senior Business Manager

    Mar 2015 - Feb 2020
• 

  Alshaya Watches

  Sept 2022 - now

  Retail Executive Director

  • Spearheading retail operations and strategy as the Executive Director at Alshaya Watches Company in Riyadh, KSA since September 2023.• Overseeing all aspects of retail management, including sales, merchandising, customer service, and store operations, to drive business growth and profitability.• Developing and implementing strategic plans to optimize the retail business, achieve revenue targets, and enhance brand visibility in the market.• Leading a team of store managers and staff to ensure consistent delivery of exceptional customer service and adherence to company standards.• Analyzing market trends, consumer behavior, and competitive landscape to identify opportunities for expansion and market penetration.• Collaborating with cross-functional teams such as marketing, finance, and logistics to align retail strategies with overall business objectives.• Monitoring key performance indicators (KPIs), sales metrics, and financial performance to assess the effectiveness of retail initiatives and make data-driven decisions.• Implementing innovative marketing and promotional campaigns to drive foot traffic, increase sales, and build brand loyalty.• Ensuring compliance with company policies, procedures, and regulatory requirements across all retail locations.• Cultivating strong relationships with key stakeholders, including suppliers, vendors, and landlords, to negotiate favorable terms and drive business partnerships.• Providing leadership, coaching, and development opportunities to retail teams to foster a culture of excellence, accountability, and continuous improvement.• Driving operational efficiency and cost optimization initiatives to maximize profitability while maintaining high-quality standards and customer satisfaction. Show less