Shahbaz Ahmed

Experience

• 

  BIVASH CHOWDHURY INSTITUTE OF PERFORMING ARTS

  Apr 2009 - Oct 2009

  MARKETING MANAGER

  Job Responsibilities:• Co-ordinating with production and corporate houses.• Organizing the shows and events for the company.• Manage day to day tasks and have in-depth involvement to allow for early identification of potential challenges • Co-ordinate and follow-up on operational.• Prioritize and deliver timely work.• Handling part of administrative work

• 

  SENSES AND VISION

  Oct 2009 - Aug 2012

  OPERATION MANAGER - EVENTS

  • Be the custodian of the brand and single point contact for all activities related to it.• Produce estimate, timelines, budgets and resources on a per-project basis and forward to the account concern person.• Plan, Monitor and Execution of brand communication, promotional activities and Below The Line(BTL) activities activations.• Provision, track, measure, and analyze the performance of multiple campaigns.• Handling day to day operations to meet the deadlines.• Manage day to day tasks and have in-depth involvement to allow for early identification of potential challenges• Manage budgets, organize and campaign deliverables and dependencies. Show less

• 

  BIVASH ACADEMY OF DANCE- BAD SALSA

  Oct 2012 - Feb 2014

  Brand Manager

  • Liaison with clients on behalf of Bivash Academy of Dance ( BAD Salsa).• Facilitate business growth by proficiently managing existing client base and developing new ones.• Acquire in-depth knowledge of the company products and services to optimize business opportunities.• Researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and likings.• Conceptualize strategies to provide effective marketing solutions• Initiate and manage discussions with different departments on new/existing accounts to ensure deliverables in line with clients requirements• Achieve assigned targets and increase profitability.• Collaborated with marketing team to successfully launch new ideas and determine brand positioning and reposition and media effectiveness.• Overseeing the production of digital media adverts, newspaper and magazine advertisements, direct mail packs, email campaigns, websites.• To supervise and implementation of all promotional external campaign• Supervising the sign off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines• Monitoring service distribution and consumer reactions through focus groups and market research• Generating new business ideas by leveraging existing relationships, prospecting, conducting market analysis and launching campaigns Show less

• 

  R. C. Jewellers Pvt. Ltd

  Jan 2015 - Jan 2020

  Brand Manager

  1.Analyse how our brand is positioned in the market and crystallize targeted consumers insights2.Take brand ownership and provide the vision, mission, goals and strategies to match up to3.Translate brand strategies into brand plans, brand positioning and go-to-market strategies4.Lead creative development and create motivating stimulus to get targeted population to “take action”5.Measure and report performance of all marketing campaigns6.Coach the team and get the best from everyone7.Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues8.Oversee marketing and advertising activities to ensure consistency with product line strategy9.Brainstorm new and innovative growth strategies10.Align the company around the brand’s direction, choices and tactics11.To supervise and implementation of all promotional external campaign. Show less

• 

  Alankar Gems and Jewellery Pvt. Ltd

  Mar 2018 - Jan 2020

  Brand Manager

  1.Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term. 2. Conceptualised, executed and successfully launched TVC (Vyom Gold Plan) for Alankar Jewellers. 3.Planning and execution of all communications and media actions on all channels, including traditional, online and social media 4.Assisting with product development, pricing and new product launches as well as developing new business opportunities 5.Creating and managing promotional collateral to establish and maintain product branding 6.Developing campaign idea and creative for Print, OOH and Digital. 7.Managing the budget for advertising and promotional items 8.Competitor and customer insights analysis 9.Analysis of sales forecasts and relevant financials and reporting on product sales. 10. Lead creative development to motivate the target audience to “take action” 11.Assist in the design of retail packaging as well as the creation of in-store marketing displays 12. Worked closely with the sales team to create and implement a local marketing strategy. Show less

• 

  Crelcon Media. Pvt. Ltd.

  Jan 2020 - now

  Creative Director at Crelcon Films

  After years of working in different fields be it events, marketing, branding etc it has long been my desire to create something which I believe in and love. It has been great learning all these years and now finally I decided to follow my passion and to present my CREATIVITY for the world to see. It's a small initiative to form a business of my own and be happy about what I do. We all somehow or the other relate to each other with a goal in life and finally after 12years of my career, I got this opportunity to be myself. It would not have been possible without all you people who have been a continuous part of my journey, where I have learnt in every step and gathered knowledge from all you people around. I thank you all for this wonderful learning experience and would need your continuous support in my future endeavours. Show less