
Autumn Smiley
Sales Person

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About me
Outbound Product Management Director - Investor Relations
Education

Sigmund Weis School of Business London Program
2013 - 2013Business Administration and Management, GeneralA semester-long international studies program. Classes included British Theater, British History, Operations Management, Doing Business in Europe and Management and Organizational Behavior. Opportunities and experiences included business tours in the United Kingdom and Czech Republic, student consultant work with companies Marks & Spencer and Vodafone, weekly shows in British theaters, international travel.

Susquehanna University
2011 - 2015Bachelor's Degree Marketing and FinanceActivities and Societies: Zeta Tau Alpha, Habitat for Humanity, Senior Friends, O-Team, Global Business Perspectives Coach, SU GROWTH House Participant, SU Serve Participant, Welcome Week Planning Committee: Events Planning and Programming Sub-Committee, Resident Assistant
Experience

Line Drives and Lipsticks
Jun 2010 - May 2013Sales PersonMerchandise sales and promotions, store assembling and organization, customer assistance, and stocking inventory.

Susquehanna University
Dec 2011 - Jan 2015Office of DevelopmentClerical work in filing and organization, assistance in major events planning, scholarship portfolio reports assembly, research assistance.

Sigmund Weis School of Business
Sept 2012 - Dec 2014Global Business Perspectives CoachStudent advising, group collaboration organizing, reference managing, editing, and critiquing.

Seventh Inning Stretch
Jul 2013 - Aug 2013Sales PersonSales assistance, store organization and maintenance, ice cream shop attendee, and inventory assembling.

Kelli Jean's Steak House
Jul 2013 - Aug 2013Hostess/ WaitressHostessing, waiting tables, and maintaining restaurant cleanliness.

Buenos Aires Cup
Jun 2014 - Aug 2014International Intern- Conduct international marketing representation to sports organizations in the United States - To encourage interest in international travel and tourism to Argentina to take part in BA Masters Cup- Design and execute schedules displayed for teams attending BA Cup- Host the VIP room for coaches and referees

Susquehanna University Office of First Year Programs
Sept 2014 - Dec 2014Intern- Create and execute events for First Year students new to the Susquehanna University campus and Selinsgrove community- Coordinate with business professionals in the area to host and cater events- Provide budgetary estimates to the Director of First Year programs- Design a marketing plan specific to each event- Record event attendance, feedback and cost for Student Life staff and future First Year Programs interns

Ipreo
Jun 2015 - Jun 2019- Addressed the immediate needs and interests of prospective clients to highlight the capabilities of the targeting offering through proactive deliverables and in-person pitch meetings- Represented of the Corporate Analytics team internally in inter-departmental meetings and initiatives and externally with current and prospective clients as a senior member of the team- Lead the workflow solutions group to update our current offering, create reporting efficiencies, and provide innovative solutions for the broad targeting team Show less - Served as an extension to Investor Relations teams across the Technology and Consumer Goods sectors to help support quarterly and annual targeting goals- Utilized in-house models, fundamental analysis and an understanding of industry specific and market wide trends to support institutional targeting recommendations- Provided qualitative insight on institutional investors within reports and in communication- Maintained client relationships through accurate and timely reporting and communication on a regular and ad-hoc basis Show less
Associate
Mar 2018 - Jun 2019Lead Analyst
Aug 2017 - Nov 2018Senior Analyst
May 2016 - Nov 2018Analyst
Jun 2015 - Nov 2018

IHS Markit
Aug 2018 - Jun 2019- Promoted to additional responsibilities following 3.5 years of managing 9 primary accounts while supporting a broader book of 25 client accounts as a senior team member and mentor- Maintained client relationships through accurate and timely reporting and communication on a regular and ad-hoc basis- Provided qualitative insight on institutional investors within reports and in regular communication with clients- Utilized in-house models, fundamental analysis and an understanding of industry specific and market wide trends to support institutional targeting recommendations- Served as an extension to Investor Relations teams across the Technology and Consumer Goods sectors to help support quarterly and annual targeting goals- Collaborated with teams across the organization to provide cooperative assistance for client needs and requests- Created scalable solutions for recurring client questions to serve the broader list of Premium Analytics clients- Trained, supervised and assisted entry level analysts with ongoing responsibilities- Lead the workflow solutions group to update our current offering, create reporting efficiencies, and provide innovative solutions for the broad targeting team- Represented the Corporate Analytics team internally in inter-departmental meetings and externally with current and prospective clients as a senior member of the team- Addressed the immediate needs and interests of prospective clients to highlight the capabilities of the targeting offering through proactive deliverables and in-person pitch meetings that led to sales Show less - Addressed the immediate needs and interests of prospective clients to highlight the capabilities of the targeting offering through proactive deliverables and in-person pitch meetings- Represented the Corporate Analytics team internally in inter-departmental meetings and externally with current and prospective clients as a senior member of the team- Lead the workflow solutions group to update our current offering, create reporting efficiencies, and provide innovative solutions for the broad targeting team- Trained, supervised and assisted entry level analysts with ongoing responsibilities- Created scalable solutions for recurring client questions to serve the broader list of Premium Analytics clients- Collaborated with teams across the organization to provide cooperative assistance for client needs and requests- Served as an extension to Investor Relations teams across the Technology and Consumer Goods sectors to help support quarterly and annual targeting goals- Utilized in-house models, fundamental analysis and an understanding of industry specific and market wide trends to support institutional targeting recommendations- Provided qualitative insight on institutional investors within reports and in communication- Maintained client relationships through accurate and timely reporting and communication on a regular and ad-hoc basis Show less
Associate Director
Mar 2019 - Jun 2019Senior Associate
Aug 2018 - Jun 2019

A4 Media
Jun 2019 - Sept 2020Manager, Business Operations and Analysis- Implement a marketing CRM solution for lead collection and email outreach including technical set-up, integration into a newly launched WordPress site and all media channels, and alignment with Salesforce opportunity and account creation- Establish critical audiences for three different lines of business and unique customer journeys for each, from marketing lead qualification to sales qualification- Manage the email campaign project cycle, involving relevant stakeholders to ensure compliance, data accuracy, and efficiency- Coordinate with Account Executives and Sales Managers to further support regular outreach to current and prospective clients - Establish lead generation and site traffic KPIs for all marketing categories including product-specific campaigns, thought leadership, and branding for company-wide and senior management reporting- Analyze cross-channel campaign performance by audience to optimize outreach throughout the customer lifecycle Show less

IHS Markit
Sept 2020 - Mar 2022Product Management Associate Director
S&P Global
Mar 2022 - now- Lead product-led growth strategy from ideation to product launch- Utilize customer-centric approach to identify solvable problems and translate them into a commercial strategy tied to revenue goals- Establish expertise in commercial opportunities to drive new sales and client retention- Maintain holistic understanding of product strengths, weaknesses, and unique value proposition relative to competitors- Conduct market research to assess problem prevalence and potential impact of products as solutions- Collaborate with business and sales leads to set budget goals and revenue targets for our solutions- Align product roadmap with annual budget goals- Develop key personas based on impacted audience(s)- Create GTM strategy that incorporates a marketing and sales plan that engages the addressable audience(s) at scale- Gain buy-in and feedback from, and provide education materials to, client-facing teams to support sales and client services in effectively selling the solution.- Monitor success against usage, budget, and revenue goals Show less - Promoted to Product Management Director to launch the replacement of legacy internal software- Delivered technology that sped up data ingestion which saved multiple hours of manual work per week- Adopted an internal data science and machine learning model that increases the accuracy of client deliverables- Lead the Issuer Solutions digital transformation launching new cloud-based financial, data analysis, and CRM technology for internal analysts and external clients- Manage and prioritize the product roadmap to include business needs, new features and enhancements, and technology requirements to support current products- Own and proactively communicate the forward-looking product vision- Conduct user research with subject matter experts, clients, and analysts to understand their needs, receive fast feedback, and remain agile when providing Product Owners and Scrum Teams with digital transformation projects and priorities- Work closely with engineering, test, and UX to fully define, design, and develop solutions that meet the needs of our clients and analysts and deliver against the product roadmap- Regularly report against the progress of prioritized projects to maintain transparency with stakeholders, clients, prospects, and analysts- Establish measurable and attainable metrics and analyze the performance of our digital products, adjusting priorities accordingly and when necessary Show less
Director, Outbound Product Management
Jun 2024 - nowProduct Management Director
Mar 2022 - now
Licenses & Certifications
- View certificate

Power BI: Dashboards for Beginners
LinkedInApr 2022 - View certificate

Product Management
General AssemblyDec 2020
Honors & Awards
- Awarded to Autumn SmileyLynn Askew Student Volunteer of the Year Susquehanna University David and Sharon Johnson Center for Civic Engagement Apr 2014
Volunteer Experience
Volunteer
Issued by Habitat for Humanity International on Mar 2013
Associated with Autumn Smiley
Languages
- enEnglish
- spSpanish
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