
Gerry Berberian
Project Manager/MRB Engineer

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About me
VP Sales Operations
Education

Boston University College of Engineering
1999 - 2004B.S Mechanical EngineeringActivities and Societies: BU Crew Team

Tabor Academy
1995 - 1999High School DiplomaActivities and Societies: Crew Team, Public Speaking, Debate Team
Experience

Belcan
Jan 2004 - Jan 2007Project Manager/MRB EngineerBelcan Corporation (GE Aviation Contractors)Lead MRB cost saving initiatives and aircraft component redesign projects at GE Aviation in Lynn, MA.• Materials Review Board (MRB) Engineer, responsible for analyzing nonconforming components during manufacturing process and creating ways to salvage highly expensive parts. • Provide Materials Review Board support for designed components, coordinate activities between production, manufacturing, and design engineering.• Analyzed processes for cost reductions and ways to upgrade machining methods using Six Sigma. Show less

Stratasys
Jan 2008 - Jan 2012Pre-Sales Lead & Senior Applications EngineerWorked at Objet Geometries prior to 2012 Stratasys/Objet Merger.Lead applications team supporting direct sales and reseller channel.• Lead applications team to deliver pre & post sales applications support for direct and channel sales.• Lead benchmarking team supporting sales with proof of concept parts tailored to prospect accounts.• Developed and delivered solution sales, product, and application training for newly established US & Canadian Objet distribution channel consisting of 23 VARs, and over 100 sales people.• During Stratasys/Objet merger in 2012, spearheaded the cross-training of 18 VARs, including 90+ sales people new to Stratasys Polyjet technology.• Established the Stratasys/Objet resin cartridge recycling program. The first Stratasys green initiative. • Served as senior technical resource to marketing department with emphasis on keynote speaking at marketing events, open houses, trade shows, media events, and press engagements. Show less

Stratasys Inc
Jan 2013 - Jan 2020Responsible for 3D printer hardware, consumables, and customer service revenue through channel.• Grew territory’s profitability by 75%, from $16M to $28M in annual sales.• Lead annual VAR business planning process. Develop performance objectives, financial targets, and growth plans. 33% of my partners moved up a level in Stratasys Partner First Program. • Developed and implemented “rules of engagement” which reduced time spent on VAR conflict management by 83%. • Responsible for VAR Pipeline management and forecasting towards quarterly targets. • On-site sales support, applications support, coaching, and mentoring of regional VAR sales people.• Involved in implementation Salesforces.com lightening platform and CPQ tool worldwide. Part of User Acceptance Testing team and the channel training team. Show less Responsible for global go-to-market strategy, business development, and account management for Stratasys’s largest 3D Printer at the time. • Created go-to-market plan and account management strategy for Stratasys Objet1000 product.• Added 10 new customers, $6M in sales revenue, and exceeded annul sales target by 21%• Responsible for global product pipeline management and forecasting towards quarterly targets.• On-site sales and product support for global VARs• Developed Objet1000 marketing strategy and lead-generation vehicles for global sales team. Show less
Territory Channel Sales Manager
Jan 2014 - Jan 2020Objet1000 Global Sales & Account Manager
Jan 2013 - Jan 2014

ARBURG, Inc.
Jan 2020 - Jul 2022Additive Manager (US & Canada)Responsible for managing Arburg’s Additive business in North America.• Responsible for all business activity relating to Arburg Additive products.• Managed sales team, applications team, marketing, and customer support.• Implement/manage CRM: designed system, customized modules, created dashboards and reporting.• Increased sales by 100% and doubled the additive team in first 2 years.

SPEE3D
Aug 2022 - nowVP Sales OperationsResponsible for leading SPEE3D's Sales Operations, Applications (Technical Pre-Sales), and Customer Success departments.
Licenses & Certifications

COPES Sales Training / Train the Trainer

SPI Sales Training / Train the Trainer

Challanger Sales Manager
CEB, now GartnerJan 2018
Karrass Negotiation Training
KARRASS® Effective NegotiatingOct 2014
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