Christianti Farisa

Experience

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  Jurnal Ilmu Kesejahteraan Sosial FISIP UI

  Jan 2017 - Dec 2017

  Administration Staff

  Faculty of Social and Political Sciences Universitas Indonesia (FISIP UI) has launched its international journal, named 'Indonesian Journal of Social Science'. One of the part of Indonesian Journal of Social Science is Journal of Social Welfare Science which is one of the department in this faculty, named ‘Jurnal Ilmu Kesejahteraan Sosial’.As an administrative staff, I was responsible for explaining the discussion of the importance of scientific publications, registry functions (including the creation of new files from clear instructions, maintaining and updating indexes, opening, sorting and acknowledging post, associating incoming post with other related papers where a reference or heading is given), checking information electronically produced or otherwise for completeness and accuracy, identifying legitimate scientific journals and predatory journals, publishing and reviewing journal eligible for publication on an international level. Show less

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  Jakarta Movement of Inspiration

  May 2017 - Jan 2020

  Technical and Stage Management Crew

  (Musikal Petualangan Sherina, MPS Re-Run, Musikal Pohon Impian, Jakarta Show Off, Profes(en)i, and Pesta Ceritera (HiVi’s 3rd album showcase)I was assigned as the Technical and Stage Management Crew with the following responsibilities:- Responsible for operating the technical device specified by the division head- Monitor the technical device installation process at load-in- Cooperate and build good communication with vendors, building parties and crew involved- Perform tasks as directed by division heads- Participate in publication of the show through personalized social media accounts Show less

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  Center of Social Welfare Studies

  May 2017 - May 2018

  Staff in Research Division “10 Youth Movement”

  10 Youth Movement is a program established by Center of Social Welfare Studies in Universitas Indonesia. This program recruited 10 selected students to run several projects with the faculty researchers. As a staff in research division, my daily tasks are:•Conduct literature reviews•Collect and analyze data•Maintain accurate records of interviews, safeguarding the confidentiality of subjects, as necessary•Summarize interviews•Request or acquire equipment or supplies necessary for the project•Manage and respond to project related email•Supervise high school students working on the research project (maintaining records on assignment completion, acting as liaison/mediator between the high school students and the faculty researcher)•Attend project meetings•Summarize project results•Prepare progress reports for the supervisor and funding agency Show less

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  FIFGROUP

  Jun 2018 - Aug 2018

  Customer Relationship Management

  FIFGROUP is a consumer financing company established in 1989 by Astra International Inc that offers conventional and sharia financing to customers who wish to purchase Honda motorcycle. FIFGROUP continues to expand and to diversify its financing products in order to fulfill the diverse needs of customers, which is done by implementing integrated risk management practices. Currently, the business fields of FIFGROUP are: Investment Financing; Working Capital Financing; Multipurpose Financing, Operating Leases and / or fee-based activities; Sharia Financing includes Sale and Purchase Financing, Investment Financing, and / or Service Financing conducted using contracts based on sharia principles; and Other financing is based on the approval of the Financial Services Authority.As a Customer Relationship Management Intern, my daily tasks are:- Prepare data from all sources available including but not limited to transactional data, loyalty data, surveys, sales, space and promotional data in addition to market research reports to provide concise and relevant information to key internal stakeholders.- Analyze customer and transactional data to deliver insight leads to customer focused decisions.- Analyze the post campaign analysis to report and develop actionable recommendations and insight to future campaign.- Define best practice analytics to driving improvements and efficiencies in CRM process. Show less

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  Glints

  Nov 2019 - Feb 2020

  Marketing Intern

  As a marketing intern, my daily tasks were:- Approached and acquired +1200 new potential user through online channel and telemarketing - Communicated with the potential user to understand their career needs- Shortlisted user profile to comply with our clients hiring needs and qualifications- Managed marketing team database to optimize user growth- Assisted the ongoing marketing project as directed by Marketing Lead

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  Jakarta Movement of Inspiration

  Apr 2020 - Mar 2021

  Assistant Production Manager

  - Assist in managing the whole production needs of Musikal Petualangan Sherina including:- Designing rehearsal schedule and pattern- Managing auditions, archiving papers, committing attendance, selecting rehearsal venuesand accommodations- Responding questions from public, cooperated and built good communication withvendors, building parties and crew involved

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  Generali Indonesia

  Oct 2020 - Jul 2021

  Community - KOL and Social Media Strategist

  Building & launch Generali's new platform for wakaf insurance: Sahabat Berbagi- Support marketing and community engagement in program management and project implementation related to community involvement, brand development, and engagement- Develop and strengthen community and its collaborations with relevant KOL/Influencers through making and implementing the KOL strategy - Brainstorm and drive social media initiatives with local markets to drive engagement and campaign awarenessDirect reporting to CEO Show less

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  KKBC - Japan B2B Agency

  Oct 2020 - Dec 2020

  Account Executive

  - Manage the existing client portfolio of the company by sustaining clients, achieving desiredadvertising objectives and getting maximum mileage in relevant media- Create/ leverage relationships & revenue driven business development/ sales efforts withChief Marketing Officers, Chief Digital Officers, Chief Information/ Innovation Officers,Business Unit Heads and client’s teams underneath- Constantly Plan--> Action--> Review--> Analyse--> Benchmark--> Audit--> Improvise-->Outperform to create new success- Understand client’s brief and objective and fulfill required KPI Show less

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  Tinkerlust

  Jul 2021 - Jun 2022

  - Plan and develop a marketing strategy for creative & branding campaigns- Create social media campaign and content; from observing trends and references, brainstorming, planning to execution- Develop social media campaign strategies collaborate with other stakeholders, including media partnership- Create KOL strategy collaborate with stakeholders and third parties - Ideation to execution, manage communications and build relationships with media, KOL, third party agencies, and brand for joint collaboration of various campaigns/promotions Show less

  • Senior Marketing & PR Executive

    Oct 2021 - Jun 2022

  • Marketing Executive - KOL Specialist

    Jul 2021 - Oct 2021
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  Asmo Kopi

  Jan 2022 - May 2022

  Head of Marketing

  - Create & implement marketing strategy & marketing plan from building awareness until retention- Create & implement partnership strategy to collab with brands and KOL- Create & implement online and offline campaigns & activationshttps://instagram.com/asmo.kopi?igshid=YmMyMTA2M2Y=

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  ByteDance

  May 2022 - now

  Creator Partnership & UGC Growth Manager

  Key contributions:- Drive higher engagement rates and user growth through targeted creator partnerships and effective UGC strategies. This contribute significantly to Lemon8's overall user engagement, satisfaction, and platform expansion.- Spearhead and manage campaigns that leverage creator content to meet marketing objectives, resulting in increased brand awareness, user acquisition, and engagement. Monitor campaign performance and optimize strategies to maximize results.- Enhance the diversity and quality of content on Lemon8 by empowering a wide range of creators to share their work and stories. This enriches the user experience and attracts a broader audience to the platform.- Support the growth and success of creators on Lemon8, leading to stronger creator loyalty and more vibrant, dynamic content for users. This also includes facilitating opportunities for creators to monetize their content and grow their audience on the platform.- Provide valuable insights into content trends, creator needs, user preferences, and campaign performance. These insights inform strategic decisions across marketing, product development, and content strategies, ensuring a data-driven approach to growth.- Build and nurture a supportive creator community that attracts new talent and encourages existing creators to produce more and better content. Foster engagement through community events, challenges, and collaboration opportunities, contributing to a more active and engaged user base.- Ensure all UGC and creator partnerships adhere to Lemon8's content policies and guidelines, contributing to a safe and positive environment. Direct reporting to: Head of Lemon8 SEA (TH, ID, SG, MY) Show less