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Rucha Jadav

Rucha Jadav

Digital Media Intern

Followers of Rucha Jadav1000 followers
location of Rucha JadavDallas-Fort Worth Metroplex

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  • Timeline

  • About me

    Graduate student at The University of Texas at Dallas | MS in Information Technology and Management | Data Analytics | Python | R | Business Intelligence

  • Education

    • The University of Texas at Dallas

      2022 - 2024
      Master of Science - MS Information Technology and Management

      Activities and Societies: Vice President, Project Management Club - May’23 General Secretary, Project Management Club - Jan’23 Marketing Lead, Project Management Club - Create awareness about the club and drive relevant messaging among the TG - Implement social media campaigns to generate engagement Courses undertaken:- Data Management - Object Oriented Programming (Python)- Advance Statistics for Data Science - Data Vizualisations - Business Analytics with R - Big Data - Spreadsheet Modeling & Analytics

    • MICA | The School of Ideas

      2019 - 2020
      PG Certification in Digital Marketing & Communication

  • Experience

    • IFP

      Apr 2015 - Jun 2015
      Digital Media Intern

      - Strategised content for the social media pages - Researched potential sponsorship opportunities - Worked on the production of the launch trailer - Analyzed topical social media trends to create better engaging content

    • Adfactors PR

      Apr 2016 - Nov 2021

      *Integrated Communications:* Managed integrated communications for clients across industry verticals such as technology, consumer, logistics, healthcare, and moreKey clients - NetApp, Sophos, Randstad RiseSmart, Clover Infotech, Aditya Birla Education Trust, and others• Responsible for building traditional and digital media strategies for brands right from the idea generation to the execution and reporting stage• Content creation for authored articles, media Q&As, press releases, feature stories, event scripts, and social media posts • Collaborated with research teams and firms to identify market gaps for strategic clients to generate higher customer engagement • Developed and executed local programs to assist sales teams in closing deals through gap identification, targeted ads, Hyperlocal influencers, and event coordination• Expertise lies in client servicing, team management, content building, social media management, media relations, and new business pitching*Online Reputation Management:*• Leveraged Social Owl and Hootsuite to churn insights and mapped social media KPIs to increase web traffic by 40%• Bagged a bronze award for the campaign - #23YearsofGratitude in internal communications to build employer brand at ‘PR Week Asia 2020’ for Adfactors PR Show less

      • Assistant Account Manager

        Apr 2021 - Nov 2021

      • Senior Account Executive

        Apr 2018 - Apr 2021

      • Account Executive

        Apr 2016 - Apr 2018

  • Licenses & Certifications