Marcin Cichoń

Experience

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  Grupa Allegro

  Sept 2009 - Jan 2011

  ECommerce Coach

  I conducted lectures and workshops as part of educational projects at the Allegro Academy. My lectures focused on the subject of eCommerce: customer service, legal aspects, copywriting, and online shopping safety.

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  Własna działalność gospodarcza

  Oct 2009 - Mar 2012

  ECommerce Coach

  I conducted lectures and workshops in educational projects related to eCommerce in the areas of customer service, legal aspect, copywriting, e-marketing.

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  Ideacto (Divante Group)

  Mar 2012 - Jun 2015

  Ideacto is a research and consulting agency specializing in functional and graphic design for eCommerce websites.I was responsible for:- operational management (budgeting, marketing, sales, customer relations, etc.),- management of a team of specialists,- project management for key clients,- creating an eCommerce strategy in consulting projects. I was responsible for:- management of projects in e-commerce,- Google Ads management,- creating eCommerce analyzes and strategies.

  • COO

    Dec 2012 - Jun 2015

  • Project Manager

    Mar 2012 - Dec 2012
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  Unity Group

  Jul 2015 - Mar 2018

  Unity Group is one of the largest Polish Software Houses specializing in eCommerce. As part of the Group, I created and managed Digital Hill - Performance Marketing agency.I was responsible for:- operational management (budgeting, marketing, sales, customer relations, etc.),- management of a team of specialists (SEO, SEM, FB ADS, CONTENT, EMAIL, UX),- running Performance Marketing projects for key clients,- creating an eCommerce strategy in consulting projects.Prizes won by Digital Hill:- nomination in the European Search Awards 2017 in the category "Best Small PPC Agency"- 2nd place in Ekomersy 2016I managed projects in the field of:- eCommerce strategy (Multimedia, Rawlplug),- UX optimization (Orange, Topex),- e-marketing (Wittchen, Primamoda, TopSecret, Vistula, Wólczanka). Show less

  • Performance Marketing Director

    Aug 2016 - Mar 2018

  • Performance Marketing Manager

    Jul 2015 - Aug 2016
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  Nest Bank S.A.

  Oct 2018 - Dec 2019

  Head of Digital Marketing

  I manage the Internet Marketing Department at Nest Bank.Our tasks include:- management of Internet campaigns in the area of selling banking products,- optimization of e-marketing activities,- cooperation with external agencies,- running key projects implemented in the Bank in the area of digital, UX, CX

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  IDEACTO

  Jan 2020 - Oct 2022

  Managing Partner

  IDEACTO is UX&CRO agency. Our work is based on data from quantitative (analytics) and qualitative (research) analyses. We stand out with the analytical approach to design digital products in the e-Commerce, fin-tech and insurance industries.

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  Mindu

  Nov 2022 - now

  Managing Partner

  Serwus! Jesteśmy Mindu - od 10 lat projektujemy, badamy i doradzamy. Chętnie pomożemy w zakresie: Audytów UX, Badań UX, Projektowanie UX/UI, Analityki i optymalizacji współczynnika konwersji (CRO). Więcej informacji na https://mindu.pl

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  Skalnik Sp. z o.o.

  Mar 2023 - now

  E-commerce & Marketing Manager