
Bryan Pandu
Tour Guide

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About me
Digital Marketing, Social Media, Campaign, Brand & Content Strategist
Education

Universitas Negeri Sur
2015 - 2020Bachelor's degree ENGLISH LANGUAGE AND LITERATURE/LETTERS 3.47Activities and Societies: Theatre, Comitee Volunteer, Music - Acted in or directed plays, demonstrating creativity, teamwork, and communication.- Assisted fellow students in understanding literary works and improving writing, showcasing leadership and mentorship.- Assisted professors in research projects, helping to develop in-depth knowledge of literature and academic writing.- Volunteered at literary festivals, workshops & campus activites for gaining exposure to the wider community.
Experience

Tripperhood
Jun 2017 - Feb 2020Tour Guide- Delivered exceptional experiences to both local and international guests in Indonesia.- Translated local wisdom and provided sightseeing recommendations and photo spots.- Customized and arranged tours based on guest preferences.

Surakarta's Tourism Offic
Jun 2018 - Aug 2018Human Resources Assistant- Assisted in managing data related to human resources, hotel taxes, and tourism.- Organized and sorted tourism data for Surakarta.- Supported the head of the office with administrative tasks.- Contributed to tourism development and data management.

Nanas Media
Aug 2020 - Oct 2020Copywriter• Increased sales by 30% with engaging Instagram content and effective CTAs.• Boosted client engagement by 50% with interactive and value-driven posts.• Improved brand recall by 25% with catchy, brand taglines.• Worked with 25+ KOLs to expand reach and visibility, increasing social mentions by 40%.• Enhanced targeting using trending hashtags and keywords, growing reach by 20%.Collaboration with: KIIP, Gotri, Ayurveda, Sarungku, Vedlyn & Progressi.

Freelance
Feb 2021 - nowSocial Media Specialist- Ensure brand accuracy and consistency across social media platforms.- Develop and publish high-quality content aligned with client brand voice.- Stay updated with the latest social media trends for relevant content.- Coordinate with KOLs to enhance brand visibility.- Provide monthly insights to measure content success.

Delva Digital
Sept 2021 - now• Manage Instagram & TikTok accounts, achieving 41% average engagement increase• Develop social media content plan for 15+ clients, resulting in 25% growth in follower acquisition• Create video concepts that boost user interaction by 37% and drive brand awareness• Monitor social media trends and algorithms to maintain 90% content relevance score across all campaigns• Collaborate with teams to produce creative content, leading to 48% improvement in campaign performance metricsCollaboration with: Deliwafa, Tiketevent, iBros, Sei Sapiku, Heslin Beauty & Clinic Show less · Manage Instagram & TikTok accounts, achieving 41% average engagement increase· Develop comprehensive social media content plan for 15+ clients, resulting in 25% growth in follower acquisition· Create high-quality video concepts that boost user interaction by 37% and drive brand awareness· Monitor social media trends and algorithms to maintain 90% content relevance score across all campaigns· Collaborate with teams to produce creative content, leading to 48% improvement in campaign performance metrics Show less
Social Media Specialist
Sept 2022 - nowSocial Media Marketing Specialist
Sept 2021 - Sept 2025Content Creator
Sept 2021 - Sept 2022

Digital Marketing Buzz Pte Ltd
Jul 2023 - nowSocial Media Strategist- Manage client accounts on Instagram, Facebook, and Google My Business.- Plan and execute advertising campaigns using Ads Manager.- Create engaging social media content tailored to client brand.- Track and report on performance with monthly analytics.
Licenses & Certifications
- View certificate

Elevate Your Authenticity Through Photo Story Narrative
KognisiDec 2020 - View certificate

Facebook Ads & Facebook Marketing Masterclass 2023
UdemySept 2023 - View certificate

Mini Course Digital Marketing
RevoUFeb 2021 - View certificate

UI/UX Design
Digital Talent ScholarshipDec 2021 - View certificate

Waste4Change : UI/UX Challenge
SkilvulNov 2021
Honors & Awards
- Awarded to Bryan PanduWorld Youth Essay 2018 - May 1, 2018 • Participating in WYE 2018 and writes about the future of our world.
- Awarded to Bryan PanduWinner of Probolinggo Blog Competition 2014 - Aug 2014 • 1st place on blog competition held by Probolinggo government• Writes and emphasize the true potential of Probolinggo city through blog post
Volunteer Experience
Shuttle Bus Supervisor
Issued by Bromo Marathon on Feb 2018
Associated with Bryan Pandu
Languages
- inIndonesia
- enEnglish
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