
Paul HERBERT
Head of Digital Communication, Cinema and Digital Gaming

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About me
Community Manager and social media manager, freelance
Education

Lycée Thiers
2011 - 2013Hypokagne/Kagne - preparatory school for the competitive exams to the elite schools Literature and social sciences MajorLiterature, Economics, Sociology, Philosophy, Mathematics, Ancient Greek, English, History

Lycée Thiers
2010 - 2011MPSI - First year preparatory school for the competitive exams to the elite Engineering schools Mathematics Major (Mathematics, Physics, Chemistry)
Lycée Lacordaire
2007 - 2010High school diploma (equivalent of A levels) Science Major Passed with 1st class HonorsMathematics, Physics, Chemistry, History, Geography, English, German, Biology, Geology, Ancient Greek

立命館大学
2016 - 2017Ritsumeikan University, Kyoto Graduate Shool of International RelationsActivities and Societies: Globalization studies, japanese culture and transmedia studies

ICN Business School
2013 - 2017Master grandes écoles spécialisé en “Marketing digital et communication” Marketing digital, Management, Social Media, Marketing, communicationActivities and Societies: - Responsable Cinéma, jeux vidéos et communication audiovisuelle du Bureau des Arts d'ICN business School - Membre actif ICN Chine
Experience

Bureau des Arts - ICN business school
Jan 2014 - Nov 2014Head of Digital Communication, Cinema and Digital GamingIn charge of digital communication, video games and cinema in ICN business school's Arts bureau which organizes the cultural life of the school and promotes art in its premises:► Project management:Creation of “ La Nuit du Cinéma”: a one night movie marathon inside the Cameo theatre in Nancy, an event organized in association with L'école des Mines de Nancy, L'ENSA Nancy, IECA nancy, Science po Nancy (Manager of a 20 people team of both professionals and students)Creation of a video game tournament with other schools in Nancy► Digital communication:In charge of the video communications campaign of the association Director and Writer of two short movies when in charge of video communication Show less

OH my coach !
Jun 2014 - Aug 2014Marketing and communication assistant"OH my coach" is a company that focuses on disability awareness through comedy workshops: ► Marketing of "OH my coach" actions: Setting up a sale and phone customer acquisition campaign, Creation and management of a customer fileProspecting of potential clients► Communication: Optimisation and SEO of the society's websiteCreation of a blogMaking of video summaries on sensibilisation plays for clients Communication on theatrical actions ► Executive assistant: management of artistsassisting stage management filling GUSO ( special pay slip for Artists in France) Show less

EuropaCorp CINEMAS
Jun 2015 - Nov 2015Social media and digital marketing assistant► Communication: In charge of all social network accounts of the EuropaCorp CINEMAS brand (Facebook, Twitter, YouTube, Google + and Instagram)In charge of the brand blog and website (writing articles, updating the cinema intranet, writing and sending website Newsletters, updating the cinema website)Control of all the cinema display screens►Monitoring: Digital monitoring of events, articles and operations related to the cinema Benchmarking of sector trends and competitors’ actions Management of the brand social network campaign budget► Media relations: In charge of communication with media partners and influencersWriting of press releases for the brand events► Project management: Managing the brand digital acquisition campaigns on Twitter and FacebookCreation and management of social events on the brand social networks accountsCommunication Project Manager for “The Transporter: Refueled” night digital communication campaign► Community management:Create and manage engagement of our fans with the brand and interactions with the brand communityCustomer relations Show less

The Walt Disney Company France
Sept 2017 - Feb 2019Community Manager► Digital Communication Animation, comments moderation, content scheduling on Disney/Marvel/ABC Studios/Pixar/Star Wars social platforms ( Facebook, Twitter, Instagram, youtube and Snapshat). ► Content Marketing :Management of back-catalogue assets production. ► Production/localisation of social assets► Master calendar and social media planning management.

Groupe Bragelonne
Mar 2019 - Jul 2021Social Media Manager / Chef de Projet Digital
Dec 2020 - Jul 2021Community manager
Mar 2019 - Dec 2020

Le Mois de l'Imaginaire
Aug 2021 - Oct 2021Community Manager / Digital Project Manager► Création de contenus réseaux sociaux :Montage, réalisation, création d'images et de meme, gérie pour live Twitch ► Gestion de la stratégie de communication :gestion du planning stratégique, développement stratégie de contenus► Gestion de communauté :modération, veille, gestion d'image de marque

Welcome to the Jungle France
Sept 2021 - May 2022Rédacteur indépendant
Freelance
Nov 2021 - nowContent manager / Social media manager freelanceClients : Editions J'ai Lu, Groupe Eclor

Le Mois de l'Imaginaire
Aug 2022 - nowSocial Media Manager / Chef de Projet Digital Freelance► Création de contenus réseaux sociaux :création d'images et de contenus viséuls, gérie pour live Twitch ► Conduite d'interviews :Montage, réalisation, conduites d'interviews littéraires ► Gestion de la stratégie de communication :gestion du planning stratégique, développement stratégie de contenus► Gestion de communauté :modération, veille, gestion d'image de marque
Licenses & Certifications
.webp)
TOEFL 103/120
Educational Testing Service (ETS)Oct 2015
Languages
- frFrench
- enEnglish
- geGerman
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