
Giancarlo Pantoja
Sales and Marketing Manager

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About me
Sales & Marketing Manager
Education

CAMARA DE COMERCIO DE LIMA
2011 - 2011ESPECIALISTA EN Marketing-Análisis cualitativo y cuantitativo para la implementación de estrategias.-Análisis y comportamiento del consumidor.-Inteligencia comercial y de mercadeo-Segmentación y posicionamiento.-Estrategias de precios.-Canales de distribución-Marketing relacional.-Estrategias de comunicación y marketing.-Marketing digital

UNIVERSIDAD SAN MARTÍN DE PORRES
2001 - 2007Bachillerato CIENCIAS DE LA COMUNICACIÓN
CENTRUM Graduate Business School
2016 - 2016ESPECIALISTA EN GESTIÓN COMERCIAL EN VENTAS-Estrategias, Planes e indicadores de venta-Herramientas financieras para ventas.-Capacitación y Motivación en representantes de ventas-Coaching y presentaciones para la fuerza de ventas.-Canales de venta y Trade de Marketing-Ventas B2B-Negociaciones Profesionales-Gestión de cuentas claves y fidelización de clientes

CENTRUM Graduate Business School
2018 - 2020Maestría Internacional en dirección de Marketing Marketing
Experience

IMAGINA, MARKETING Y PUBLICIDAD / GO BAG LANE
Jan 2011 - Jan 2015Sales and Marketing Manager• Recruit and train the work team.• Design new products to increase the company's profitability.• Develop and propose marketing and sales strategies• Meet the sales goal and evaluate the incorporation of new products.• Plan and organize the production area.• Investigate the market for decision making.• Develop the digital marketing plan and results reports.• Design sales and distribution channels.• Organize, Evaluate and rethink the tasks of the work team. • Supervise sales channels and intermediaries. Achievements:• Sustainability and growth of two start-ups, a fact that allowed us to invoice between 70 and 120 thousand soles per month for a period of 5 years.• Compliance with sales goals. We captured more than 10 key accounts, those that allowed us to invoice significant amounts and leverage the textile manufacturing startup.• Optimization of economic resources and human capital. The structure of the company did not allow for an increase in personnel, for this reason we organized responsibilities and tasks, that is, the skills of the work team were valued. The result was motivating and generated substantial savings in expenses. • Execution and development of product portfolio. Diversifying our lines allowed us to grow in the market in sustained ways over a period of 5 years. Voir moins

Maletek Peru
Jan 2015 - Jan 2018Key Account Manager•Training and development in commercial strategies for the sales team.•Development and Monitoring of KPI`S.•Training of new salespeople.•Representation of the company in meetings with clients with higher turnover.•Key account management.•Development of loyalty campaigns. •Increase sales volume and develop new markets•Plan and carry out sales visits.•Prospect new clients and develop the sales forecast for the portfolio and segments in charge.Achievements:•Execution and development of a prospecting plan for the educational sector, achieving an increase in sales by S/. 200,000 in segment.•Execution of the sales model and strategy, achieving 3 to 5 closings for every 10 quotes.•Optimization in communication of the Publilockers business line, increasing sales by S/. 150,000•Improvements in the production processes and implementation of the branding of advertising lockers, achieving 80% savings in maintenance expenses over a period of 6 months. Voir moins

Telefónica
Jan 2018 - Oct 2019Sales Manager•Development of Sales Plan and prospecting.•Supervision and monitoring of the sales force.•Accompaniment and support of visits to the sales force for the acquisition and protection of accounts.•Product training and sales techniques for the sales team.•Development and Monitoring of KPI'S “Performance Reports”•Supervision of the daily and weekly compliance of each of the salespeople in Q of Lines sold and prospects generated.•Drive Revenue Growth Achievements:•Development of a prospecting plan, this activity allowed us to assertively search for new prospects. Action that was reflected in sales.•Implementation of a training plan, an activity that reduced the learning curve in the new sales team, which allowed generating short-term sales. Voir moins

VIP ORLANDO, LLC
Mar 2018 - Jan 2019Digital Marketing Manager•Projection and development of commercial strategies for the Latin American market.•Market research.•Training the sales team in commercial strategies and opening new lines of business.•Development of Marketing and Communication Plan.•Development and implementation of commercial strategies and market projection.•Carrying out promotional campaigns to: Attract new customers, build loyalty and generate UP Selling.•Supervise communication in digital media: Web, Social Media, Lading page, Email, WhatsApp Marketing and Adwords.•Development and Monitoring of KPI`S.Achievements:•Optimization of e-mail marketing campaigns; The improvements increased sales through the mailing channel by US$ 40,000.•Implementation of Facebook Adds, this activity did not improve performance in Web traffic and obtaining LEAD by 100%.•Change of image and communication in all graphic elements: Web, Landing page, Mailing, Adwords, reformulation that improved mailing openings and increased the “Visit Duration” and “Pages per visit” of the Web.•Development and execution of the “Customer Classification” program. This activity reduced the drop in recurring customers by 10% and at the same time increased the loyalty index, an activity that was reflected in the increase in sales.•Implementation of WhatsApp Marketing, an activity that allowed us to reduce the number of rejections of the active portfolio by 20%, an action that generated sales of more than US$30,000 through this medium. Voir moins

Equifax
Oct 2019 - Nov 2020Sales Manager● Planning and development of the Sales Plan and prospecting.● Product training and sales techniques for the sales team.● Supervision and monitoring of the sales force.Achievements:● Implementation of the prospecting plan by territory, an action that allowed us toincrease the client portfolio efficiently.● Implementation of the sales workshop. Activity that allowed us to provide feedback tothe sales team with real experiences from our own clients. In this way, increasing the closingrate. Voir moins

Support Brigades - Especialistas en Seguridad y Salud en el Trabajo
Jan 2021 - Jan 2022Sales and Marketing Manager● Develop the business plan● Implement the Marketing and sales plan● Propose and develop new lines of business.● Increase sales volume.● Supervision and monitoring of the sales force and marketing teamAchievements:● Increase in the client portfolio and long-term contracts by 50%.● Increase in sales by 40%.● Increase in the number of LEAD and sales prospects by 60%.● Improvements in communication and dissemination of marketing campaigns

Equifax
Mar 2022 - Jan 2024Manager of Sales● Planning and execution of the Sales Plan and prospecting.● Supervision and support in daily sales visits.● Product training and sales techniques for the sales team.● Monitoring of KPIS “Performance report”.● Development of face-to-face sales workshops and closing of sale.● Sales quota allocation.Achievements:● Implementation of the sales plan and prospecting activity that increased the salesclosing rate by 30%.
Licenses & Certifications

ESPECIALISTA EN DESARROLLO DE PROYECTOS
CONFERENCIA EPISCOPAL DE COLOMBIAJan 2007
ESPECIALISTA EN DOCUMENTALES Y ARGUMENTALES DE TELEVISIÓN
Pontificia Universidad JaverianaMar 2007
ESPECIALISTA EN VISUAL MERCHANDISING
Seminarium PerúJan 2016
Languages
- inIngles
- esEspañol
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