
Lorena Lages
Group Event Coordinator

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About me
Product Manager @AZZAS 2154 - Fashion | Digital Transformation | Innovation | Project Management
Education

Escola de Moda Denise Aguiar
2016 - 2016Course Digital Printing Junho 2016
Escola de Moda Denise Aguiar
2015 - 2016Course Fashion Design
Polimoda
2019 - 2020Master's degree Product ManagementThis master course integrates three main modules: Fashion System: products, designers, brands and trade fairs; Methodology: product categories (from textiles to knitwear, denim and leather accessories), product development and construction techniques based on different raw materials;Management Tools: purchasing, operations and pipeline, project management and product management.Final Project: "From a Sneaker Inspiration to a Brazilian Capsule Collection"… Show more This master course integrates three main modules: Fashion System: products, designers, brands and trade fairs; Methodology: product categories (from textiles to knitwear, denim and leather accessories), product development and construction techniques based on different raw materials;Management Tools: purchasing, operations and pipeline, project management and product management.Final Project: "From a Sneaker Inspiration to a Brazilian Capsule Collection" https://issuu.com/lorenalages/docs/one_by_one___second_trial_sneaker_book_01 Show less

Universidade Federal de Minas Gerais
2013 - 2018Bachelor of Engineering - BE Production Engineering
University of the Incarnate Word
2017 - 2017Bachelor of Science Program in Engineering Management / FashionExchange Program between University of the Incarnate Word and Univerdade Federal de Minas Gerais (UFMG).
Experience

Mercado em Conexão
Jul 2013 - Sept 2013Group Event Coordinator
PJ Consultoria e Assessoria
Aug 2013 - Dec 2014Extra Curricular ActivityPerformance Positions:• Project Manager.• Recruitment and Selection Manager.Responsibilities over time: - Organization and implementation of the company's HR Selection Process, which includes: logical tests, group dynamics and interviews;- Assistant in a Layout Planning project in a parking Company; - Management of an internal project focused on the reformulation of the main project’s scope of the company, Process Management, based on the BPM methodology;- Project management based on the PMBOK guide;- Team management and coordination. Show less

Grupo Orguel
Apr 2016 - Nov 2016InternshipInternship at the Company’s Corporative Area focused on the development of 22 standard operation procedures to equalize the maintenance processes of all the subsidiaries in the country. Performance also focused on managing internal project conductions, deadlines and delivery. Keywords: SOP, PMO.

Accenture Brasil
Jun 2017 - Sept 2019Professional performance focused on planning and management projects with the public sector and international institutions. Participation on the development of several business opportunities and commercial proposals.Keywords: PPP & Concession modeling, Infrastructure Projects, Performance Measurement, Business Management, KPIs
Management Consulting Analyst
Jul 2018 - Sept 2019Management Consulting Intern
Jun 2017 - Jul 2018

Escola de Moda Denise Aguiar
Jun 2020 - Apr 2021Fashion TeacherResponsible for teaching themes relatives to Fashion Innovation and Sustainability.

Autônomo
Aug 2020 - Jan 2021ConsultantIndependent consultancy for small and medium-sized fashion companies focused on the area of product management involving cost analysis, price formation, product mix and trend insights.

Grupo SOMA
Jan 2021 - nowOverseeing three digital products ( web based ) using an agile framework, with a specific focus on creative domains (Fashion Design and Product Development) within Grupo Soma. Responsible for creating and managing 3D workflow inside Cia. Hering women’s line and Farm Brasil outsource line. Ensuring synchronization across Business, Technology and Design, bridging the gap between creative professionals and technologists, enabling them to collaborate seamlessly to provide a meaningful digital transformation in our users' lives.Key responsibilities includes:-Leading a multidisciplinar team including product designers (UI/UX), software developers, product owner, digital pattern makers (3D) and 3D designers-Strategizing and structuring roadmaps-Fine-tuning and prioritizing backlogs -Conducting Scrum ceremonies in collaboration with teams-Assist the Design team during discovery phases-Dissecting KPI results-Change management-Processes improvement-Uncovering novel avenues for product innovation. Show less
Product Manager - Coordenador de Produtos Digitais
Jan 2024 - nowSenior Product Owner - SomaLabs
Sept 2022 - Jan 2024Trainee - SomaLabs
Jan 2021 - Sept 2022
Licenses & Certifications

ELO 202 - Transformação por Processos
EloGroup
FCE
Cambridge English Language AssessmentAug 2012
Toefl
ETS Global B.V.Nov 2015
ACT Speak
ACT Comunicação
ACT Influence - Negociação
ACT Comunicação
Business English
International House VancouverJul 2015
Honors & Awards
- Awarded to Lorena LagesGraduated with Honors Escola de Engenharia da UFMG Aug 2018 Gold medal as the highest overall score of the graduated class in the first semester of 2018.
- Awarded to Lorena LagesDean's List University of the Incarnate Word Jun 2017 Recognition of Studies: Dean's List - Spring Semester 2017
Languages
- poPortuguês
- inInglês
- itItaliano
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