Celso Ehlers Sanches

Celso Ehlers Sanches

Marketing Intern

Followers of Celso Ehlers Sanches401 followers
location of Celso Ehlers SanchesSão Paulo, Brazil

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  • Timeline

  • About me

    Real Estate Investor

  • Education

    • Fundação Armando Alvares Penteado

      2011 - 2012
      Master's Degree Military Strategy (Business)

      The course provides knowledge of strategic planning usually restricted to senior military and government agencies, enabling in formulate policies and strategies for large companies.

    • Fundação Armando Alvares Penteado

      2004 - 2008
      Bachelor's degree Public Relations, Advertising, and Applied Communication

      Activities and Societies: Responsible for the sports directory of the Academic Center between 2006 - 2007 | Member of the Academic Center Council

  • Experience

    • Chieko Aoki Management Company (Blue Tree Hotels)

      Feb 2005 - Dec 2005
      Marketing Intern

      Marketing and communication planning between depts.; Establishment of income targets and sales force performance; Development of media plan; Budget control; market research; CRM; Management of web site and content development for on line news paper.

    • Alcoa

      Aug 2006 - Jul 2008
      Comunication Analyst

      Interface with media teams at partner agencies approval, trafficking and implementation, purchasing of media space and research on media habits by segment; Press support; Management of distributor communication (communication manual, on line materials, P.O.P promotion, give incentives to product mix); Participation in trade fairs and events; Database management; Magazine editing; Updating of company web sites; Social Media Strategy - youtube and linkedin; H.R, plant and dealer support in creation of internal communications. Show less

    • Alcoa

      Sept 2008 - Aug 2011
      Marketing Analyst

      Reporting to Marketing Manager - Main Responsibilities* Responsible for implementing the new retail strategy, successfully in 21 of 35 stores for build & construction market* Prospecting new territories and business partners - opening of 12 new stores* Contract management and accounting processes* Reporting and analysis for retail goals – 35 stores* Development of national POS material * Development of the new intranet and internet sites – SEO/Adwords strategy* Usage of Business Intelligence tools* Database Management Show less

    • ARC International

      Aug 2011 - Dec 2018
      Marketing Coordinator

      Arc International is a world leader in glass tableware products Directly Reporting to Vice President of Americas - Main Responsibilities: * Marketing strategy and implementation of marketing activities for three brands - Luminarc, Arcoroc and Chef&Sommelier* Development tactical marketing plans for LATAM markets (Caribbean; Central and South America)* Establish schedules for trade events - Launch of new approach in trade shows using industry celebrities* Responsible for the new products in Brazilian market - Aprox.: 20 new launches per year* Marketing and sales reports reducing the time of products in stock* Sales force and promotional team training in Brazil* Relationship with market entities* Monitoring competitor's activities* Communication support to France headquartes Show less

    • Die Kuppel

      Apr 2019 - now
      Real Estate Investor
  • Licenses & Certifications

    • Intensive English Classes

      Language Studies Canada
    • Market Analysis and Interpretation. Usage of Nielsen tools such as Advisor.

      Nielsen
      Sept 2011