Connor Walker

Experience

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  Trenton Thunder

  May 2017 - Aug 2017

  Inside Sales Representative
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  Oracle

  Aug 2018 - Oct 2019

  ● Lead onboarding and product training for outside hires new to Oracle’s ecosystem.● Coordinated with two Business Development Consultants to drive $1,200,000 in pipeline over 2 quarters● Engaged with C-suite executives to position Oracle as an effective software solution over SFDC and Marketo. ● Performed 100+ calls, and 150 personalized interactions each week to develop new relationships.● Strategized with outside field reps to choose viable accounts for prospecting.● Q3 FY19 attained 191% of Quota.● Q2 FY19 attained 185% of Quota. ● Selected by BDC Leadership for “Class of BDC” Buddy Program for onboarding and training new hires.● Aided HR in recruiting efforts including university visits, group interview facilitation, and tours of Oracle.

  • Application Sales Representative

    Apr 2019 - Oct 2019

  • Business Development Consultant

    Aug 2018 - Apr 2019
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  Rugged Races LLC

  Oct 2019 - Aug 2020

  Partnership Sales & Coordinator Manager | Corporate Wellness/ Group Sales

  ● Negotiated agreements and renewals in the $1,000-$20,000 price range to close $80,000 in 6 months. ● Activated on-site and digital partnership deliverables for a portfolio of 14 events with 5,000+ attendees.● Worked cross-functionally with internal and external teams to ensure seamless deployment of partnerships.● Coordinated Group and Corporate Wellness participant packages with Human Resource Departments.

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  New Markets Advisors

  Mar 2021 - May 2021

  Associate Consultant

  ● Utilized “Jobs-To-Be-Done” to help clients understand their customers and enhance innovation strategies.● Created discussion guides and extracted insights from in-depth-interviews from key stakeholders.● Designed and tested surveys to discover customer preferences and provide strategic insights.● Conducted relevant secondary research to study industry landscapes and conditions.

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  MediaRadar, Inc.

  Aug 2021 - Apr 2024

  Go-to-Market - Positioning and Messaging:● Conducted 100+ interviews and demos to craft messaging that grew our client base from 0 to over 1,000 companies.● Created Demo Flows based on the company and persona we were speaking to resulting in a 31% increase in post demo sign-ups.● Craft product tours that guide users to their “AHA” moment as determined through interviews and usage analysis.● Crafted detailed data and feature comparisons against top competitors to build informative battlecards leading to a 14% increase in win-rate.● Participated in weekly meetings and provided feedback via ProductBoard to determine product Roadmap.● Instituted constant feedback and referral loops that drive product roadmap and adoption. Content Creation and Marketing:● Leveraged HubSpot Marketing Automation to increase account setup rates by 15% to our goal of 65% sign-up to set-up completion. ● Utilized Looker Dashboards to create “Client Scorecards” used for catered monthly outreach to clients driving a 9% increase in User Retention. ● Managed industry partnerships trade deals which gained us free access and programming to key industry events. ● Represented MediaRadar at key industry events such as 4A’s Decisions, AdWeek NYC, and IAB’s Annual Leadership Meeting.● Host weekly training webinars for MediaRadar users.● Utilized SEMRush and Similarweb to create and contribute to a content calendar optimized for our audiences interests increasing our organic sign-ups by 23%.● Wrote a monthly newsletter for current users that has a 48% open rate. ● Optimized and created dedicated landing pages for partnerships and offers.Keywords: GTM, Win/loss analysis, Persona Building, Competitive Intelligence, Hubspot, Salesforce, Intercom, Excel, Looker, Helpscout, Trello, Retention, Usage, Acquisition, Referral Show less

  • Growth Product Marketing Associate

    Apr 2022 - Apr 2024

  • Key Account Executive

    Jan 2022 - Apr 2022

  • Account Executive

    Aug 2021 - Jan 2022
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  Duck Creek Technologies

  Jun 2024 - now

  Senior Analyst, Product Marketing