Imke Kastka

Experience

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  Xerox

  Feb 2005 - Sept 2006

  Contract Specialist

  Creation, closing and administration of printing solution service contracts with B2B customers from AT and CHPoint of contact for administrative and other mattersPreparation and execution of job trainings for the entire team

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  Myfab.com

  Jul 2009 - Jan 2012

  Responsibility of the written content of the German websiteCreation and translation of product texts in accordance with SEO guidelinesSetting-up and maintaining the company’s own blog MymagPreparation of 3 newsletters per weekPR & Communications for the German market Leading, organizing and motivating a German customer service teamConnection between customer service and the other departments of the companyGeneration of weekly analysis and reports Complete set-up of the German customer service and the customer hotlineHandling of administrative and customer related queries concerning the call center

  • Content Manager

    Aug 2011 - Jan 2012

  • Customer Service Team Lead

    Sept 2010 - Aug 2011

  • CS Representative, Head of Call Center

    Jul 2009 - Aug 2010
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  Albatross Global Solutions

  Apr 2012 - Sept 2012

  German Language Specialist

  Find, recruit and supervise mystery shoppers for all of Europe all the way to the successful completion of the shopping missionSubsequent composition and translation of analysis, reportings and presentations in collaboration with other departments

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  Designwelt Ltd. - Avandeo

  Sept 2012 - May 2014

  Management of the content team with responsibility for the visual and written content of the entire product portfolioStrategic planning of product initiatives including collaboration with strategic purchasing and the coordination with external partners to the going live and the daily maintenance of the productsCollaboration and point of contact with product designers and bridge between the content team and all other departments in order to assure a perfect final product Creating and maintaining new product initiatives, composing of attractive and informative product texts, coordination with and supervision of graphic designers in the creation of product picturesCollaboration with the marketing team in creating the FAQ, care instructions, newsletter texts etc.

  • Catalogue Manager

    Sept 2013 - May 2014

  • Product Manager

    Sept 2012 - Sept 2013
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  Designwelt Ltd. - Haier Group 海尔集团

  Aug 2014 - Jul 2015

  Head of Lifestyle Division

  Management of the Lifestyle Team of CozyMe.com, from hiring the entire team to onboarding international lifestyle brands to product selection, upload and content managementResponsibility for the division strategy, budget planning, etc. The aim was to convince foreign brands to use CozyMe as a platform to connect them to the Chinese e-commerce market.Work scope ranged from brand hunting to contract negotiations, strategic selection of products, images and content for launch all the way to organizing operational process and trademark registrations for our partner brandsLeading and motivating a team of buyers and product specialists focused on lifestyle, weekly reporting to the management as well as handling more than 100 international brands in matters of contracts, market insights and problem solving Show less

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  AXENT Switzerland

  Aug 2015 - Jan 2018

  Digital Content Manager

  New Website DevelopmentContent ManagementSocial Media

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  Prevent Group

  Feb 2018 - Jan 2020

  Product Manager E-Commerce
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  Neofacture Furniture GmbH, member of Prevent Group

  Jan 2020 - now

  Product & Content Manager E-Commerce