Elton Camalionte

Experience

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  Innovation Digital Soluções Interativas

  Jun 2011 - Jan 2013

  Marketing Analyst

  As a project analyst at a small interactive digital communication agency, I was actively involved in the search for new clients as well as the design of digital projects.Primary responsibilities- Event and commerce-related interactive projects. - Plan, execute, and analyze interactive communication actions and digital solutions for large clients across multiple markets. - New business prospecting, contacting industry suppliers, and consultingMain achievements- Interactive events and congress projects (Interactive Screens, iOS Apps, and games for Merck Millipore, CLS Behringer Whirlpool, and Tortuga). - Atlas Elevators Project: Immersive Interactive Catalog in a concept store Show less

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  CSL Behring

  Jan 2013 - Oct 2015

  Internal Communication Specialist

  Responsibilities:• Planning, coordination and execution of internal communication strategies.• Work closely with agencies and other partners to propose innovative ideas.• Logistics management and development of communication materials to engage employees.• Impact assessment of internal communication actions and collaboration with other teams based on data analysis.• Budget management and constant search for improvements in communication processes.Achievements:• 35% increase in retention of policy and process knowledge through the creation of interactive multimedia content involving more than 600 employees.• 40% increase in brand recognition through the implementation of new intranet practices.• 50% increase in employee engagement and satisfaction through the implementation of detailed reports with internal communication effectiveness metrics.• Development of internal communication materials, including employee newsletters, announcements and policy updates. Show less

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  Universidade Paulista

  Feb 2014 - Jun 2014

  Advertising Coordinator

  Start date 2005 - End date 2022- Planning, coordination, content development and management of pedagogical routines;- Promotion and dissemination of the event, supervision of activities during the event and post-event evaluation.Achievements:- Development of more than 20 learning modules, increasing the utilization rate by 30%.- Organization of 13 events and workshops, promoting a 40% increase in student participation.- Management of 12 Diversity and Inclusion initiatives, supporting the growth of more than 30 employees.- Leadership of a team of approximately 20 employees in the educational area.- Implementation of crisis management strategies during the COVID-19 pandemic, with a positive evaluation by 85% of students. Show less

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  Instituto Rose Reis

  Jun 2019 - now

  Chief Executive Officer
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  Sanofi

  Apr 2020 - Apr 2022

  Digital Marketing Consultant

  • Strategic planning and execution of marketing and communications, and also, corporate events, medical conventions and sales force training in the pharmaceutical sector. Project management, logistics coordination and negotiation with suppliers, ensuring the success and visibility of the brand.• Development of marketing and promotion strategies to increase brand awareness and engage target audiences.• Understanding of customer needs , analysis of marketing KPI and creation of dashboards to track campaigns performances.• Leadership of teams, seeking continuous improvements in processes and event strategies to ensure the effectiveness of marketing actions.Achievements:• Boosted brand recognition by 200% through outreach activities at conventions and sales force meetings.• Coordinating internal and external teams, I was successful in running 4 medical congresses, with more than 800 participants online.• Implemented effective marketing strategies for 2 campaigns, reaching 6k potential patients and increasing brand awareness by 15%.• Assisted in the launch of an indication for Immunology, using 100% digital promotional material, social networks, WhatsApp, CRM and email marketing.• I ensured the accuracy of the budget through monthly governance.• Conducted survey and data analysis to generate monitoring dashboards and projections of results. Show less

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  Europa Press

  Jul 2022 - now

  Designer