Abdul Rafay Ben Farooq

Experience

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  Negative Productions

  Jan 2009 - Sept 2010

  2nd Assist. Director

  • Accomplished various music videos as 2nd Assistant Director.• Signature (Music band) • Wings (Music band)• 9/7 (Music band)

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  PGA Production

  Sept 2010 - Sept 2010

  Assistant Production Manager.

  • Accomplished music video as an Assistant Production Manager. • Adnan Zafar (singer).• Receives an appreciation letter.

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  Pakistan Television Corporation Limited

  Jul 2011 - May 2012

  Internee.

  Accomplished Internship in the Programming Department as an Asst. Producer.

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  JJS Productions

  Jun 2012 - May 2013

  Assistant Director

  • Assistant Director in projects of JJS Productions which on aired from Geo Television Network (Entertainment).• Daily scheduling and overseeing the production process.• Prepare daily call sheets for casts & crew. • Accomplished more than 200 episodes of dramas.• Includes "Jeena Sikha Do Humain" & "Yahi Hai Zindagi" (Drama Serials).

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  AK FILMS

  Mar 2013 - Jul 2015

  Producer/Director

  • I have done various projects and tasks from documentaries to TV Shows.• Gathering the main concept to budgeting, the breakdown for the shoot• Selecting vendors. • Hiring the team.• Utilizing the full potential of the team for the task.

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  Vidhi Films

  Jan 2015 - Aug 2015

  Associate Director

  The role of an Assistant Director on a film includes;• Script crafting with writer and director.• Casting auditions.• Location hunt.• Tracking daily progress against the filming production schedule. • Arranging logistics.• Preparing daily call sheets, checking cast and crew. • Maintaining order on the set. • Also, have to take care of the health and safety of the crew.

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  TELEVISION MEDIA NETWORK

  Aug 2015 - Feb 2018

  Creative Producer

  • Created and managed all the notable creative elements of Express Media Group.(Express Entertainment, Express-News, Express Tribune, Daily Express, Tribune 24/7)• Conceptualized, write, edit and produce on-air promotions and campaigns to meet the requirements of the channel with the highest profile material• Keeping track of technical/software upgrades and requirement.• To aid the department for general and individual betterment of the team.• Managed professional relationships with parallel teams running under the creative dept.• Assist Manager of Creative Services in general department tasks like project management, new team member orientation, copywriting, workflow and procedural changes and/or modifications.• Achieved to break screen monotonous of following creative elements but not limited to; • Promos & Teasers • Set design• Program Launch• Image led-stings.• Program openers.• Call-to-Action spots like competitions, events, etc.• Conceptualized channel graphics & on-air presentation.• Visualize the ATL/BTL appearance of the media group.• Produce Print/Press and 360-degree promotional campaigns of the organization. Show less

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  SAMAA TV

  Feb 2018 - Feb 2019

  Promotions Producer

  • After conceiving the brief from clients, offered expertise from conceptualizing the requirement to its final execution whether it is filming or providing the best brief of design and animation to the team with the best possible planning and strategy.• Pitch ideas using scripts, treatments, storyboards and other related material.• Pitch, develop and create promotional campaigns based on marketing briefs.• Develop strong working relationships with internal and external clients and partners.• Achieved successful 360-degree remarkable promotions of programming, special campaigns and the brand. Type of spots include, but not limited to:• Launch campaigns• Program generics• Block/Seasonal/Thematic promotions.• Teasers and countdowns.• Channel Image spots. Show less

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  Phantasmagoria Pictures.

  Feb 2019 - now

  Film Director | Writer | Producer

  Are you looking for a creative & and film professional who can help you bring your project alive? So here I am, offering an extensive 12 years of experience in Advertising, Television and Cinema as Film Director | Writer | Producer.Following are the accomplished project details which indicate the versatility of job roles;1. Director - • Agency: CAM Media House - Islamabad• Brand: Super Nova School (Education) Faisal Town (Real Estate)• Accomplish TVC of the education sector and real estate sector.4. Assistant Director/Stage Manager• Production: NRT• Project: King Lear• A theatre play directed by the legendary Zia Mohyeddin. The play was staged for 10 days in Karachi and a short trip to Lahore.3. Director• Agency: The Big Chips - Karachi• Project: Conversation with Kanwal• A talk show for digital, highlighting the common man and their survival stories.2. Art Director• Agency: Media Monks - Dubai• Brand: Hope Makers• Honored to work on a corporate film of one of the biggest initiatives of HH Sheikh Mohammed bin Rashid Al Maktoum. 1. Director - Feb• Agency: Big Chips - Karachi• Brand: Canolive (Cooking Oil) - AD• Accomplish TVC of F&B product.(LOADING ...) Show less

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  Aur Network

  Feb 2021 - now

  Promotions Producer | Director
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  TMUC Pakistan

  Sept 2021 - Feb 2022

  Visiting Faculty

  Course: Advance Filmmaking.