Wanjala Isaiah ACIM

Experience

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  STUDENT OF RECORDS AND ARCHIVE MANAGEMENT

  Aug 2014 - Jul 2017

  STUDENT
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  SGA Security - Security Group Africa

  Jun 2016 - Aug 2016

  Intern
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  Multichoice Uganda

  Feb 2017 - Nov 2022

  Set and monitor execution of guidelines on promotions mechanics, materials, strategic retailers' partnerships, set channel profit stories for campaigning, category management by channel, coordinate audits for compliance of trade execution by sales teams.Participate in the design of the promotional materials and maintain contacts with the Sales Reps, in order to supervise all promotional activities.Own responsibility for the development, delivery and monitoring of all programs designed to increase presence in the market.Manage and monitor Trade Marketing Investments and initiatives execution.Development of a trade promotional plan with key customers and channels.Ensure alignment across the Sales and Marketing departments on field sales needs and marketing initiatives.Co-ordination and communication of product, price, and pack changes.Putting in place, monitoring and improving processes to link all Marketing activities with the activities of the Sales team. Show less Tasked with the visibility and growth of the Multichoice Brands(DStv Uganda, GOtv Uganda and Showmax) by ensuring that I:(1) Understand Trend at Local/Regional Markets and design activities accordingly.(2) Execute Marketing policies; maintain uniformity at Events/Brand Promotions.(3) Manage the collaterals for the trade for the different activations designed.(4) Ensure that all the different teams are coherent to the plan and have all that is required for their efficiency.(5) Generate Revenues from the Marketing activities executed.(6) Co-ordinate with Sales Team for feed back for marketing activities held at the Market.(7) Brief the Creative agency on all the branding required and delivered in time.(8) Ensure market and brand readiness for all new channel launches as well as campaign launches. Show less •Development of creative and media briefs.•Implementation of 360 ATL, BTL & social media led marketing campaigns, to target respective markets and drive subscriber growth•Analyze the needs of sales channels and provide appropriate branding and marketing collateral•Support organization strategy by developing aligned short and long-term marketing campaigns that will grow the subscriber base, grow the uptake of Value-added services enhancement of the brands and build brand loyalty.•Determine the effectiveness of campaigns•Liaise and manage the relationship with external customers (Advertising / media agencies , Vendors & Distributors) and internal customers.Manage expenses and track budget spend throughout.•Ensure a holistic marketing approach through the close management and coordination of all marketing activities with Sales, Retention, Content, PR, Operations and Finance.•Ensure that marketing activities align with brand strategies and tactical brand campaigns Show less

  • Trade Marketing Manager

    Mar 2022 - Nov 2022

  • Trade Marketing Executive Branding

    Jul 2020 - Mar 2022

  • CSR Support and Maintenance

    Mar 2020 - Jul 2020

  • Ag.Marketing Assistant

    Nov 2019 - Feb 2020

  • Ag. Social Media & Business Desk Team Lead

    Apr 2018 - Oct 2019

  • Customer Services Representative

    Feb 2017 - Apr 2018
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  Unilever

  Nov 2022 - now

  • Developed Customer Facing Category Strategy translating category marketing plans to customer & channel plans.• Led consolidated Customer Development input into S&OP and managed CD business performance.• Implemented channel strategies for e-commerce, omni-channel, and traditional channels to win in-store/online.• Managed trade spend, promotion management, and budgets effectively.

  • Territory Sales Manager

    Dec 2023 - now

  • Category and Channel Development Manager-BPC

    Nov 2022 - Jan 2024