Mitchell Barnett

Experience

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  Edward Rose & Sons

  Mar 2013 - Mar 2014

  Administrative Assistant

  - Answered calls and did troubleshooting over the phone for residents who had Bloom Braodband Internet and Dish Network.- Was responsible for the set up of modems and routers as well as troubleshooting them over the phone.- Monitored and updated community Internet data and analytics.

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  Traffic Digital Agency

  Jul 2014 - Aug 2014

  Intern

  - Completed keyword research and saved findings to google docs for later use on webpages for clients.- Was responsible for scanning client websites for typos and other issues.- Learned about SEO and SEM and worked closely with employees to implement certain strategies.

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  PrizeLogic

  Aug 2014 - Oct 2015

  Fulfillment Project Lead

  - Selected winners and fulfilled prizes for sweepstakes and social media contests on the MillerCoors account.- Created and completed Profit and Loss reports.- Drafted and sent out affidavits to prize winners.- Used Microsoft Excel as well as custom software to complete daily tasks and responsibilities.

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  Library Sports Pub & Grill

  Oct 2015 - Mar 2021

  Web Manager

  - Responsible for the Facebook page of the Library Sports Pub and Grill - Novi. - Create various graphics using the Adobe Creative Suite to promote upcoming events taking place at the Pub. - Events include local sporting events such as Lions, Red Wings, Tigers, Pistons, Spartans and Wolverines as well as events such as Trivia Night or tap takeovers. - Responsible for creating marketing plans for all specials on food and drink. - Facebook page link: https://www.facebook.com/NoviLibraryPub/- Responsible for creating, updating and maintaining the website for the Novi Library Pub location.- Website link: https://www.librarypub.com/- The Library Sports Pub & Grill Novi location closed in March of 2021 due to the COVID-19 Pandemic. Show less

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  MICPA

  Feb 2016 - Apr 2018

  Digital Content Coordinator

  - Responsible for updating and maintaining all digital platforms including www.micpa.org, www.mafonline.org, and www.cpasea.org using a CMS - Sitefinity, Squarespace, WordPress- Rebuilt www.mafonline.org using squarespace- Rebuilt www.cpasea.org using wordpress- Responsible for maintaining and generating content for all social media accounts - Facebook, Twitter, LinkedIn- Updated and maintained an online store, mainly writing HTML code to add sponsor logos to each event in the store.- Created Google Analytics tracking links for specialized URLs found on our print materials. - Created and distributed a weekly association newsletter as well as other marketing emails. - Implemented a new automated email marking platform called Informz. Previously used Real Magnet. - Was in charge of the online career center and interfaced with a third party company called Boxwood.- Used the Adobe Creative Suite to create various graphics for marketing materials- Became certified in Google Analytics- Helped with setup, the running of, and tear down of onsite events at various locations throughout Michigan. Show less

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  SME

  Oct 2018 - Oct 2021

  Web Content Coordinator

  - Responsible for updating and maintaining corporate and event websites.- Responsible for updating WordPress plugins on a weekly basis- Create marketing videos for membership and other departments to be used on social platforms and company website.- Provide a monthly update of analytics for both sme.org and smeef.org- Help move company websites from their old platform to their new platform on EpiServer. - Act as project manager for large-scale web projects to ensure deadlines are met and ultimately responsible for the successful launch of the new websites. - Work with the Director of Marketing on marketing campaign strategy, user experience and analytics- Write copy for all websites.- Create graphics and flyers using Adobe Creative Suite for social media and print marketing Show less

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  The Urban Hockey Foundation

  Oct 2020 - now

  Co-Founder

  Co-Founder of this non-profit organization seeking to grow the game of hockey at a grassroots level by providing funding, mentorship, and educational opportunities through ice hockey in non-traditional and diverse urban, underserved, and remote communities.

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  Posthuman

  Oct 2021 - Jun 2023

  - Managed the ads team and oversaw projects from start to completion- Oversee all client reporting - Ensure that all clients are hitting key KPI's such as ROAS, Landing Page Views, and Revenue as well as other E-commerce goals - Presented monthly reporting decks to clients about ad performance - Report to CEO and provide update on client performance and client happiness- Create a strategy for client advertising across multiple digital platforms including Facebook and Google- Write ad copy for ads on Facebook and Google for multiple clients- Manage and report on revenue streams in Shopify for various clients Show less

  • Senior Project Manager

    Sept 2022 - Jun 2023

  • Project Manager

    Mar 2022 - Sept 2022

  • Technical Marketing Manager

    Oct 2021 - Mar 2022
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  Starfish Family Services

  Aug 2023 - now

  Director of Marketing and Communications