Ilinca Munteanu

Experience

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  International Language Training Center

  Jan 2000 - Jan 2004

  Administrative Manager and English Language Teacher

  Initiated and implemented the marketing activities. Managed a team. • Launched and promoted the ILTC brand on the Moldovan market.• Contributed to an increase of 25% in the number of students.• Organized large-scale events which contributed to better customer intimacy and increased loyalty.

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  AXA Management Consulting

  Jan 2004 - Jan 2007

  Senior Consultant

  Coordinated and implemented personal development, human resources and leadership programs. • Conducted 40+ training sessions on various topics, such as time management, stress, motivation of the personnel, sales, negotiation skills and other, contributing to improved business results. • Selected as a trainer for the EU Projects: “Participative Project Planning and Monitoring” and “Self-Evaluation and Empowerment”.• Contributed to the creation of the first HR Forum in Moldova

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  AGC Glass Europe

  Jan 2008 - Jan 2018

  Managed internal and external communications in post-acquisition period for the company. Implemented the dual brand communication strategy for the B2B and B2C brands. Created the central communication department.• Re-positioned the company on the market in a multi-brand context• Launched digital projects• Initiated loyalty programs• Organized 80+ international events and fairs yearly• Created point-of-sale materials in most European languages• Decreased budget spending Show less Developed a European internal and external communication strategy. Created communication materials using consistent brand messaging and visualization for all markets in Europe. Organized events and fairs, created company websites and e-business site, and coordinated the marketing budget. Twice CEO award winner. • Contributed to the re-positioning of the brand in the market at a higher level, helping to increase prices and profitability. • Transformed the company mindset from production driven to marketing focused.• Increased internal image of the ARG division at the European and global levels. • Created the AGC's 2nd generation e-business site, generating online orders of up to 70%.• Initiated a community of key customer accounts, conducting nurturing activities, which resulted in 4 times sales increase in 5 year time. Show less

  • Senior Marketing Communications Manager – Europe and Russia, AGC Automotive

    Jan 2014 - Jan 2018

  • Marketing Communications Manager – Europe, AGC Automotive

    Jan 2008 - Jan 2014
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  Cargill

  Jan 2018 - Jan 2020

  Marketing Communications Manager EMEA for Cargill Starches, Sweeteners and Texturizers

  Developed and executed strategic marketing and business communications across external and internal audiences. Created communication materials to support the go-to-market strategy. Managed content marketing activities to position Cargill as a thought leader in the food industry and generate leads.• Created and executed integrated communications strategies• Managed content strategy across a broad range of communication channels, including digital and public relations.• Positioned CSST as a sustainability leader.• Built awareness for over 15 product launches yearly.• Worked cross-functionally on a wide range of programs and initiatives on a global level. Show less

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  Dura-Line

  Nov 2021 - now

  Marketing Manager Europe