Chetan Chawla

Experience

• 

  Cubastion Consulting

  Dec 2021 - Dec 2022

  Business Analyst

  • Led ETL operations for Japanese clients under FUSO, ensuring efficient data processes using ODI (Oracle Data Integrator).• Implemented Power BI to create insightful visualizations, driving data-driven decision-making for inventory management.• Utilized SQL for comprehensive data analysis, uncovering trends and optimizing car parts inventory across multiple regions in Japan.

• 

  Apollo 24|7

  Jan 2023 - Jan 2024

  Data Analyst

  • Implemented customer segmentation strategies to personalize marketing efforts, increasing engagement and conversion rates.• Analyzed user behavior to identify trends and opportunities for optimizing campaign targeting.• Developed automated dashboards to track campaign performance and provide actionable insights to stakeholders.• Utilized cohort analysis to enhance retention strategies and improve long-term customer value.• Identified untapped markets through data analysis, driving new growth opportunities and boosting revenue.• Monitored key performance indicators (KPIs) to continuously optimize campaigns and improve ROI.• Collaborated with cross-functional teams to implement data-driven marketing strategies that aligned with business goals.• Analyzed A/B testing results to refine campaign messaging and maximize conversion rates. Show less

• 

  MakeMyTrip

  Jan 2024 - now

  Senior Business Analyst