
Bilal Shoukat
Content Researcher & Writer

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About me
Social Media Specialist | Content Researcher & Blogger | Generative AI & Multimedia Expert | YouTube Automation & Content Producer | Skilled Video Editor | PR & Networking Professional | E.H.S Professional & Activist
Education

Bahawalpur Board of Intermediate and Secondary Education
-F.A, Humanities Humanities, Sociology, Civics, Law, Constitution C+Activities and Societies: 1-Active participant in the Debat Club 2-Volunteered in community service projects Focused on humanities and social sciences, with an emphasis on sociology. Developed a foundational understanding of social dynamics and human behavior, which contributed to later work in journalism and public relations.

Al Noor School Sadiqabad
-Matriculaton Computer Science, Physics, Chemistry, Mathematics C+Activities and Societies: 1-Member of the Computer Club 2-Participated in science fairs and computer programming contests 3-Member of Chess Club Studied core subjects with a focus on computer science. Gained basic programming and IT skills, which later facilitated work in digital media and IT-related roles.

The Islamia University of Bahawalpur
-Bachelor of Arts (BA) Journalism, Media Studies, PR, IR, Civics, Socialogy CActivities and Societies: 1-Member of the City Press Club 2-Participated in City Sadiqabad Journalism workshops 3-Contributed to the City's newspaper Studied the fundamentals of journalism, including news writing, media ethics, and reporting. Gained hands-on experience through various projects, such as reporting campus events and conducting interviews. Developed strong skills in storytelling and media analysis.
Experience

Azaadiyat
Aug 2005 - nowContent Researcher & WriterAs a Content Writer at Azadiyat, I have produced over 2,500 pieces of research-based content, including columns, blogs, scripts, and articles in Urdu. My work covers a range of topics such as international relations, current affairs, Middle East diplomacy, history, and public relations, published on platforms like Mukaalma, Jassarat Blog, and Baaghi TV.Key Responsibilities:1. Content Creation: Develop articles, essays, and content focused on social, cultural, and political issues with depth and relevance.2. In-Depth Research: Conduct thorough research to ensure accuracy and credibility.3. Editorial Standards Management: Maintain high editorial standards and meet publication deadlines.4. Audience Engagement: Interact with readers through comments and social media to build a loyal following.5. Quality Assurance: Ensure all content is insightful and aligns with publication objectives. Weniger anzeigen

Hira Foods Pvt Ltd
Jun 2006 - Aug 2008Sales Officer & Computer OperatorIn my role as Sales Officer & Computer Operator at Hira Foods Pvt Ltd, I managed sales operations, maintained customer databases, and provided IT support. My responsibilities included handling sales activities, ensuring smooth data management, and supporting various IT-related tasks to facilitate efficient operations.Key Responsibilities:1. Sales Operations Management: Oversee sales processes, including order management and customer interactions, to drive sales and achieve targets.2. Customer Database Maintenance: Update and manage customer information in databases to ensure accurate records and facilitate effective communication.3. IT Support Provision: Offer technical support and troubleshooting for IT systems, ensuring operational efficiency and resolving technical issues.4. Sales Performance Monitoring: Track sales data and performance metrics to identify trends and opportunities for improvement.5. Team Coordination: Collaborate with sales and other departments to ensure seamless operations and address any issues that may arise. Weniger anzeigen

China National Chemical Engineering Company Pvt. Ltd.
Sept 2008 - Jan 2010Health, Safety & Environment Supervisor/OfficerAs the Health, Safety & Environment Supervisor/Officer, I was responsible for ensuring a safe and compliant work environment. My role involved conducting regular inspections, implementing HSE protocols, and working proactively to prevent workplace incidents.Key Responsibilities:1. Workplace Safety Management: Develop and enforce safety procedures to maintain a safe working environment for all employees.2. Safety Inspections: Perform regular inspections and audits to identify potential hazards and ensure compliance with regulations.3. HSE Protocol Implementation: Establish and oversee the implementation of health, safety, and environmental protocols to mitigate risks.4. Employee Training: Provide training and guidance on HSE best practices and emergency procedures.5. Incident Management: Investigate incidents and accidents, prepare detailed reports, and recommend corrective actions to prevent recurrence. Weniger anzeigen

Jazz
Feb 2011 - Jan 2013Customer Service RepresentativeAs a Customer Service Representative at Jazz, I was responsible for delivering high-quality support to customers, addressing their inquiries, and ensuring a positive service experience. My role involved managing various customer interactions, resolving issues, and maintaining high standards of service.Key Responsibilities:1. Customer Support: Assist customers with their queries and concerns, providing timely and effective solutions.2. Inquiry Management: Handle incoming calls and messages, addressing a range of customer issues and requests.3. Service Quality Assurance: Maintain high service standards by delivering accurate information and efficiently resolving issues.4. Issue Tracking: Document customer interactions and track issues to ensure timely resolution.5. Follow-Up Communications: Conduct follow-up communications to ensure customer satisfaction and address any lingering concerns. Weniger anzeigen

ATCO Laboratories Limited
Jul 2013 - Jan 2016In my role as Junior District Sales Manager at ATCO Laboratories Limited, I was responsible for driving sales growth and managing customer engagement within the district. I focused on implementing marketing strategies, conducting sales presentations, and leading a team to achieve sales targets.Key Responsibilities:1. Sales Growth Initiatives: Implement strategies to increase sales and market share within the district.2. Customer Engagement Management: Foster strong relationships with customers to enhance satisfaction and loyalty.3. Sales Presentations: Prepare and deliver effective sales presentations to promote products and services.4. Team Leadership: Provide guidance and support to the sales team, ensuring alignment with sales goals.5. Market Data Analysis: Conduct market research and analyze performance data to inform strategic decisions. Weniger anzeigen As a Territory Manager at ATCO Laboratories Limited, I oversaw sales operations within a designated territory, focusing on increasing market penetration and achieving sales objectives. My role involved managing a sales team, developing marketing strategies, and building client relationships.Key Responsibilities:1. Sales Operations Management: Oversee sales activities and team performance within the designated territory.2. Marketing Strategy Development: Create and implement strategies to drive sales and increase market share.3. Client Relationship Building: Establish and maintain strong relationships with clients to support product adoption.4. Performance Monitoring: Track sales metrics and market trends to assess performance and adjust strategies.5. Team Leadership: Guide and support the sales team to achieve territory goals and targets. Weniger anzeigen As a Sales Promotions Officer at ATCO Laboratories Limited, I was responsible for organizing promotional activities and campaigns to enhance product visibility and drive sales. My role focused on developing and executing marketing initiatives while conducting market research to inform promotional strategies.Key Responsibilities:1. Promotional Activity Organization: Plan and execute promotional campaigns to increase product awareness and sales.2. Marketing Initiative Development: Create and implement marketing strategies to support sales objectives.3. Market Research Conducting: Gather and analyze market data to identify trends and opportunities for promotion.4. Sales Team Collaboration: Work closely with the sales team to align promotional efforts with sales goals.5. Campaign Effectiveness Monitoring: Evaluate the impact of promotional activities and adjust strategies as needed. Weniger anzeigen
Junior District Sales Manager
Jan 2016 - Jan 2016Territory Manager
Jun 2015 - Jan 2016Sales Promotions Officer
Jul 2013 - Jan 2015

Mukaalma.com
Jan 2016 - nowColumnist & BloggerAs a blogger for Mukaalma.com, I have authored over 300 research-based columns and articles in Urdu, focusing on international relations, current affairs, Middle East diplomacy, history, and public relations. My role emphasizes delivering insightful content that engages and informs readers.Key Responsibilities:1. Content Creation: Develop and publish well-researched blog posts on trending topics and issues.2. Reader Engagement: Interact with readers through comments and feedback to foster a supportive community.3. Performance Analysis: Monitor web analytics to assess blog performance and optimize content strategies.4. Research: Conduct in-depth research on relevant topics and write detailed articles in Urdu.5. Quality Assurance: Maintain high standards of accuracy and relevance in all published content. Weniger anzeigen

Hilton Pharma Limited
Jan 2017 - Jan 2020Territory ManagerAs a Territory Manager at Hilton Pharma Limited, I led a team of sales representatives and was responsible for expanding the company’s market share. My role involved developing and executing strategies to meet sales targets for a range of products, including Methycobal, Myonal, Myteka, Ceclore, Destina, and Crevit.Key Responsibilities:1. Sales Team Management: Lead and supervise a team of sales representatives, providing guidance and support to achieve sales objectives.2. Sales Strategy Development: Create and implement strategies to increase market share and meet sales targets for various pharmaceutical products.3. Market Performance Monitoring: Analyze market trends and sales data to identify growth opportunities and adjust strategies accordingly.4. Client Relationship Building: Develop and maintain strong relationships with healthcare professionals and clients to drive product adoption and loyalty.5. Target Achievement: Ensure the team meets or exceeds sales targets by effectively managing resources and implementing successful sales tactics. Weniger anzeigen

FAMUS Consulting
Jan 2020 - Jan 2021Personal AssistantDuring my tenure as a Personal Assistant at FAMUS Consulting, a law firm led by a corporate lawyer registered with the Punjab Bar Council, I provided comprehensive administrative support to the CEO. My responsibilities included managing daily operations, coordinating client communications, and ensuring the smooth execution of projects.Key Responsibilities:1. Administrative Support: Assist the CEO with tasks such as managing documents and handling routine office duties.2. Client Communication Coordination: Serve as a liaison between the CEO and clients to ensure clear and timely communication.3. Schedule Management: Organize and coordinate the CEO’s calendar, including scheduling meetings and appointments.4. Correspondence Handling: Draft, review, and manage correspondence to maintain accuracy and professionalism in communications.5. Project Management Assistance: Support the planning and execution of legal projects, ensuring deadlines are met and tasks are completed efficiently. Weniger anzeigen

Herbion
Feb 2020 - Jan 2020Medical Sales ExecutiveAs a Medical Sales Executive at Herbion, I managed the sales and promotion of medical products within my assigned territory. My role focused on building and maintaining relationships with healthcare professionals and clients while effectively promoting Herbion's range of herbal and nutraceutical supplements.Key Responsibilities:1. Sales Management: Oversee the sales of Herbion’s medical products, including herbal supplements and nutraceuticals within the assigned territory.2. Relationship Building: Develop and maintain strong relationships with healthcare professionals and clients to enhance product adoption and loyalty.3. Product Promotion: Present and promote Herbion’s product line to potential clients, emphasizing the benefits and uses of each product.4. Performance Monitoring: Track and report on sales performance, adjusting strategies as needed to meet targets and address market demands.5. Product Information Support: Provide detailed product information and support to healthcare professionals to ensure informed recommendations and usage. Weniger anzeigen

RF Studio
Jan 2021 - Apr 2021Digital Media StrategistAs a Digital Media Strategist at RF Studio, I crafted and executed tailored digital marketing strategies to meet the unique needs of clients across various industries. My role involved analyzing campaign performance to ensure optimal return on investment (ROI) and refining strategies to enhance overall effectiveness.Key Responsibilities:1. Strategy Development: Create and implement customized digital marketing plans aligned with client objectives.2. Performance Analysis: Monitor and evaluate digital campaigns to identify areas for improvement and optimize results.3. ROI Maximization: Focus on strategies that deliver the highest return on investment for clients.4. Client Consultation: Collaborate with clients to understand their goals and tailor strategies to meet their specific needs.5. Industry Trend Monitoring: Stay updated on the latest digital marketing trends to ensure innovative strategies for clients. Weniger anzeigen

Macter International Limited
Jan 2021 - Jun 2021Pharma AssociateAs a Pharma Associate at Macter International Limited, I was responsible for promoting pharmaceutical products and developing strong client relationships. My focus was on crafting effective sales strategies, monitoring market trends, and preparing reports to enhance product visibility and achieve sales targets.Key Responsibilities:1. Product Promotion: Present and sell pharmaceutical products to healthcare professionals, highlighting their benefits and applications.2. Client Relationship Management: Build and maintain strong relationships with clients and stakeholders to foster trust and loyalty.3. Sales Strategy Development: Formulate and implement strategies to meet sales targets and improve market penetration.4. Market Trend Monitoring: Stay informed about industry trends and competitor activities to adapt sales approaches accordingly.5. Reporting: Track sales performance, analyze data, and prepare detailed reports for management review. Weniger anzeigen

ALTEC Engineers
Jul 2021 - Aug 2023Marketing, Social Media & PR ManagerAs the Marketing & Social Media Manager at ALTEC Engineers, I oversaw all marketing and public relations activities. My role involved planning and executing campaigns, managing media relationships, and developing crisis communication strategies for effective reputation management.Key Responsibilities:1. Marketing and PR Management: Oversee all marketing and public relations activities, including campaign planning, execution, and performance analysis.2. Media Relationship Building: Establish and nurture relationships with media outlets to secure favorable coverage and enhance the company’s public image.3. Crisis Communication Development: Create and implement strategies to manage the company’s reputation during crisis situations.4. Campaign Coordination: Design and execute marketing campaigns to promote the company’s services and achievements.5. Performance Analysis: Evaluate the effectiveness of marketing and PR campaigns, providing insights and recommendations for continuous improvement. Weniger anzeigen

Star Asia News
Jan 2022 - Jan 2023Content ProducerAs a Content Producer at Star Asia News, I was responsible for creating and producing engaging news content across various formats. My role involved collaborating with journalists and editors to ensure timely and accurate reporting on current events.Key Responsibilities:1. Content Creation: Develop and produce news articles, features, and multimedia content to engage viewers.2. Collaboration: Work closely with journalists and editors to ensure the accuracy and relevance of news stories.3. Research and Analysis: Conduct research on current events to provide context and depth in reporting.4. Editorial Standards: Ensure all content adheres to the organization’s editorial guidelines and standards.5. Performance Monitoring: Track audience engagement metrics to assess content impact and inform future production. Weniger anzeigen

Mohsineen Youth Squad
Jan 2022 - Jan 2022Head of Public RelationsAs Head of Public Relations at Mohsineen Youth Squad, I was responsible for shaping and managing the organization’s public image. I led PR initiatives to enhance visibility, organized events and campaigns, and developed communication strategies to effectively engage with stakeholders and the public.Key Responsibilities:1. PR Strategy Development: Create and implement strategies to build and maintain a positive organizational image.2. Media Relations Management: Establish and nurture relationships with media outlets to secure coverage and manage communications.3. Event and Campaign Organization: Plan and execute events and campaigns to promote the organization’s mission and activities.4. Communication Strategy Development: Develop strategies to engage with stakeholders, the public, and media, ensuring consistent messaging.5. Impact Monitoring: Evaluate the effectiveness of PR activities and campaigns, making necessary adjustments to improve outcomes. Weniger anzeigen

Baaghi TV, Pakistan
Jul 2022 - Jan 2023Blog Section HeadAs the Blog Section Head at Baaghi TV, I led the blog section, overseeing all aspects of content creation, editing, and publication. I managed a team of writers to ensure high-quality content that adhered to editorial guidelines while focusing on increasing blog traffic through strategic content marketing.Key Responsibilities:1. Content Creation and Editing: Lead the process from brainstorming to editing and publishing, ensuring alignment with editorial standards.2. Team Management: Supervise and guide a team of writers, providing feedback and support for high-quality content.3. Content Strategy Implementation: Develop and execute strategies to enhance content visibility and drive audience engagement.4. Traffic Growth: Utilize content marketing techniques to boost blog traffic and expand audience reach.5. Performance Monitoring: Track and analyze blog performance metrics to assess content strategy effectiveness and make data-driven adjustments. Weniger anzeigen

Online Oracle
Feb 2023 - nowChief Executive OfficerAs the Founder and CEO of Online Oracle, a digital media agency, I oversee a diverse range of freelance projects, including content creation, digital media, social media management, video editing, graphic design, and web development. I lead a talented team to deliver customized digital marketing solutions that maximize ROI and drive business growth.Key Responsibilities:1. Agency Leadership: Established and manage the operations of Online Oracle, specializing in various digital media services.2. Team Management: Lead a team of digital marketers, content creators, and strategists to ensure high-quality service delivery.3. Digital Marketing Strategy: Develop tailored marketing plans for clients, focusing on achieving optimal ROI and facilitating business expansion.4. Project Management: Oversee freelance projects related to content creation, social media, and digital design.5. Client Relationship Management: Maintain strong relationships with clients by delivering effective solutions and addressing their needs. Weniger anzeigen

Yamama Travel and Tours Pvt. Ltd
Sept 2023 - Jul 2024Social Media Marketing ManagerIn my role as Marketing & Social Media Manager at Yamama Travel and Tours, I spearheaded marketing initiatives and managed digital strategies to enhance brand visibility and customer engagement. I developed targeted campaigns, optimized digital channels, and designed travel packages, including Umrah and Southeast Asia tours.Key Responsibilities:1. Campaign Development: Create and implement comprehensive marketing campaigns to boost brand visibility and customer engagement.2. Digital Marketing Management: Oversee SEO, SEM, and social media strategies to drive traffic and generate leads.3. Market Analysis: Conduct research to understand trends and customer preferences, informing strategic marketing decisions.4. Sales Coordination: Collaborate with sales teams to align marketing strategies with business objectives and support sales goals.5. Travel Package Design: Develop customized travel packages, manage direct and indirect sales, and address customer inquiries to ensure satisfaction. Weniger anzeigen

GrowMore
Apr 2024 - Jun 2024Business Development & Marketing ExecutiveHere’s a concise and professional summary for your role as Business Development & Marketing As the Business Development & Marketing Executive at GrowMore, I focused on expanding the company’s e-commerce operations, particularly within the Amazon business model. I developed and implemented marketing strategies to promote products and services while conducting market research to identify new business opportunities.Key Responsibilities:1. Business Development Initiatives: Lead efforts to grow e-commerce operations, focusing on Amazon and related strategies.2. Marketing Strategy Development: Create and execute marketing plans to enhance product visibility and sales.3. Market Research: Conduct detailed research to identify new business opportunities and assess competitive landscapes.4. Sales Growth Implementation: Implement strategies to boost sales, track performance, and adjust tactics as needed.5. Stakeholder Collaboration: Work with internal teams and external partners to align business development efforts with overall company objectives. Weniger anzeigen

Sheher Saaz Private Limited
Jul 2024 - nowSocial Media ExecutiveIn my role as Social Media Executive at Sheher Saaz Private Limited, I focus on researching, producing, and developing content related to sustainability, environment, climate change, urban planning, and architecture. I am responsible for driving the company's social media presence and enhancing brand visibility in the global architectural and urban planning sectors.Key Responsibilities:1. Social Media Strategy Development: Create and implement effective strategies that align with the company’s goals and target audience.2. Content Creation: Curate and produce engaging content, including articles, blogs, and graphics that reflect the brand’s voice.3. Account Management: Oversee daily operations of social media channels, ensuring timely posts and interaction with followers.4. Performance Analysis: Track and analyze social media metrics to measure effectiveness and refine strategies for continuous improvement.5. Cross-Functional Collaboration: Work with other departments to ensure consistent messaging and leverage opportunities for cross-promotion. Weniger anzeigen
Licenses & Certifications

Diploma of Media & MASS Communication
Skill Development Council, Lahore (S.D.C.L)Jan 2013
Advance Diploma of Information Technology
Skill Development Council, Lahore (S.D.C.L)Jan 2012
Diploma of Health, Safety & Environment
Skill Development Council, Lahore (S.D.C.L)Jan 2010
Certificate of Journalism
National Institute of Journalism, Islamabad (N.I.J)Jan 2006
Diploma of Office Managment
Skill Development Council, Lahore (S.D.C.L)May 2006- View certificate

Discover the Art of Prompting
GoogleJun 2025 - View certificate

Google AI Essentials
GoogleJun 2025 - View certificate

Introduction to AI
GoogleJun 2025 - View certificate

Maximize Productivity With AI Tools
GoogleJun 2025 - View certificate

Use AI Responsibly
GoogleJun 2025
Languages
- enEnglish
- urUrdu
- puPunjabi
- siSindhi
- arArabic
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