
Abhinav Sengar
Sr. Marketing Executive

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About me
Experienced Marketer Transitioning to Dynamic Product Management I UX & Customer-centric expertise I Roadmap Strategist l
Education

MICA | The School of Ideas
2022 - 2023Advance Program in Digital marketing and communications Digital Marketing | Marketing Comm. | Market Research | Branding
Rajasthan Technical University
2009 - 2013Bachelor of Technology - BTech Information Technology
Indian Institute of Management Rohtak
2023 - 2023Executive Program in Product and Brand Management Product and Brand Management
Dr. A.P.J. Abdul Kalam Technical University
2014 - 2016Master of Business Administration - MBA Marketing
Experience

Ananda
Jun 2015 - Nov 2018Sr. Marketing ExecutiveMonitoring market trends and analyzing customer activities to identify business opportunities.BTL Activation.Evaluated campaign performance and data analytics.Ensure marketing plans are executed according to the project timeline.Conducting competition research and market analysis to identify the target audience.Launched franchise plan and opened new franchise in Noida/Ghaziabad/Gr.Noida/Agra/Mathura.Participated in IITF 2016/2017.Launched Ananda 30 new COCO Outlets in Noida within one month of time period in Feb 2018. Show less

RSPL Group
Dec 2018 - Nov 2021Area service leaderLaunched Namaste India E-commerce D2C App in Ghaziabad & Noida in April 2019.Developed a successful customer base of over 1500+ customers within period of 12 months and ensured of providing best services post customer acquisition.Launched BTL activities in the apartments for D2C app awareness.Provided training program for the store staff and delivery staff.POS integration and implementation across all stores.Successfully relaunched the products in Noida.Launched email marketing campaign to driving traffic to retail storesand D2C app. Show less
Licenses & Certifications

Time Management
Lingaya's Lalita Devi Institute of Management & SciencesSept 2021
Advanced Concepts of Microsoft Excel
Jaipuria School of Business, GhaziabadSept 2021- View certificate

Google Ads Search Certification
GoogleJul 2022 
E-Commerce Fundamentals
EMPI Business SchoolSept 2021
Inventory Management
Jaipuria School of Business, GhaziabadSept 2021- View certificate

Email Marketing
HubSpotJul 2022 - View certificate

Growing business with Facebook
MetaNov 2022
Honors & Awards
- Awarded to Abhinav SengarWinner - Hume Bane Aur Gyani Quiz 2020 Rspl Group Jun 2020 Awarded as winner in 'Hume Bane Aur Gyani Quiz 2020'.
- Awarded to Abhinav SengarBest Performer Rspl Group Dec 2019 Awarded as 'Best Performer' for outstanding performance and high level contribution towards retail business.
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