
Yi-An Chen
Business Development Intern

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About me
Product Manager @ Flow Networks
Education

義大利米蘭理工大學
2018 - 2020Master's degree Strategic DesignFocus on design thinking, service design, product service system, and user experience design. It aims to create innovative solutions and embedded in new business models.

國立政治大學
2014 - 2018Bachelor of Arts - BA Major in Advertising, minor in Political Science
Experience

FRNCi Ltd.
Jul 2016 - Jan 2017Business Development Intern• Defined and executed social media marketing strategy. Followers increased by 60% in half a year. • Led team members to collaborate with hostels and performed an O2O marketing plan.
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NHN Entertainment Corp (181710)
Feb 2017 - Jan 2018Product Intern, IAMSCHOOLIAMSCHOOL is an app delivering school announcements and class notices to parents’ smartphones.• Consolidated user feedback and worked closely with the engineering team to improve product features.• Conducted secondary research and translated research insights into product ideas.• Introduced products to end users, investors, and leads.

Democratic Progressive Party, Taiwan
Sept 2017 - Jul 2018Marketing & PR Intern• Defined and executed social media marketing strategy.• Assisted in public relations management.• Created designs for online and offline events.

Electric8
Aug 2019 - Nov 2019Product Intern
Electric8
Feb 2020 - Jan 2023Product ManagerMy team and I have defined and refined product strategy for Southeast Asia and US tech companies, helping them find product-market fit. Here are a few of the products and accomplishments that I've been part of:B2B Fintech:• Led a team to launch new features for a cardholder engagement platform, which led to successful client acquisition.• Defined a dashboard MVP within 3 months and set a solid foundation for the team to build a scalable data structure, track the correct data, and conduct data analytics.• Maintained shared understanding across different teams and internal/external stakeholders.Enterprise Software:• Led UX research and product definition for Singapore's biggest shopping mall group to manage merchant onboarding experience.• Defined and wireframed new user experiences and delivered prototypes with 4 user journeys within 3 months.AI Solution for Logistics Companies: • Performed UX analysis and redesigned the website to reflect product offerings to user personas accurately.• Supplied sales team with product marketing materials such as sales decks, pricing proposals, and newsletter content. Show less

Flow Networks
Feb 2023 - nowProduct Manager
Licenses & Certifications
- View certificate

Partner Certification
MixpanelJan 2021
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