
Robert Seeliger

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About me
Senior Project Manager Future Applications and Media & DAI Lead at Fraunhofer FOKUS
Education

University of Applied Science Jena
2001 - 2007Dipl.-Ing. Communication and Media Technology
Experience

Fraunhofer FOKUS
Mar 2007 - nowDAI solutions lead responsible for the technical road-map, product management and client business challenges oriented development of Fraunhofer FOKUS' MPEG DASH and HLS SSAI solution deployed and operated at global scale. Key subjects: Internet delivered Video, Dynamic Ad Insertion Solutions for hybrid TV environments (HbbTV) and OTT, ABR streaming (DASH, HLS, CMAF), Server-Side Ad-Insertion (SSAI) for live linear, VoD and channel origination, HbbTV-based audience measurement for linear broadcast, broadcast broadband techniques for programmatic advertising, IPTV, HbbTV, and SmartTV. Show less Customer and project acquisition, project management, coordination of national and international projects in the media, advertising and smart TV area, scouting and verification of cutting edge technology trends and their transfer to innovative solutions.Tech lead in various Broadcast and OTT projects related to the mentioned key subjects.Lead the development and improvement of the Hybrid TV and Future Applications and Media Lab - FOKUS' testbeds for innovative hybrid TV, advanced media services, and Dynamic Ad Insertion. Show less
Senior Project Manager Future Applications and Media & DAI Lead
Jan 2017 - nowSenior Project Manager Future Applications and Media
Mar 2011 - Jan 2017Project Manager Future Applications and Media
Mar 2007 - Mar 2011

Technical University Berlin
Apr 2009 - Dec 2011Guest LecturerInvited lectures on IPTV and converegd media concepts and technologies, supervision of diploma theses and student projects
Licenses & Certifications

Certified Widevine Implementation Partner (Google CWIP)
GoogleFeb 2016
Global Innovation Leadership Program - mediaX Stanford University
Stanford UniversityFeb 2016
Honors & Awards
- Awarded to Robert SeeligerHbbTV Award - "Best scale-up project" Hybrid broadcast broadband TV (HbbTV) Nov 2021 The award was issued for a Dynamic Ad Substitution solution featuring full ad break replacement, enabling targeted advertising in broadcast environments via HbbTV. This enables current TV devices to deploy addressable advertising and pushing the boundaries of linear monetization.
Languages
- enEnglish
- geGerman
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