Rohith Nair

Experience

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  Mindtree

  Jun 2014 - Aug 2014

  Talent Acquisition Consultant

  Talent Acquisition ,Recuritment and Applicant Tracking ,Preemployment and Applivant Testing.

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  Hindustan Coca-Cola Beverages Pvt Ltd

  Dec 2014 - Mar 2015

  Research and Marketing Intern

  Having looked into the "Vertical Growth in Grocery Management"Strategic Consulting, Developing business plan , sales strategy development.Adversiting new information on the formation of corporations and business structures,which in turn helps the retailer and the customer on understanding the benefits the company is providing them with. Drafting privacy policies, structuring commercial transactions and any other help concern to business if required.

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  Little Internet Private Limited

  May 2015 - Jun 2016

  Brand development, Developed brand strategy and statistics systems.Strategic Consulting, including business plan & sales strategy development.Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions. Brand development, Developed brand strategy and statistics systems.Strategic Consulting, including business plan & sales strategy development.Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions.

  • Assistant Manager Sales

    Dec 2015 - Jun 2016

  • Business Development Executive

    May 2015 - Nov 2015
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  ASIATEK AUTOMOTIVE SOLUTIONS INDIA PRIVATE LIMITED

  Jun 2016 - Apr 2017

  Business Development Manager

  Conceive and develop efficient and intuitive marketing strategies.Conduct market research and analysis to evaluate trends, brand awareness, and competition ventures.Initiate and control surveys to assess customer requirements and dedication.Write copy for diverse marketing distributions (brochures, press releases, website material etc.) Collaborate with managers in preparing budgets and monitoring expenses

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  OMiT - Online Marketing Institute & Training Pvt Ltd

  Dec 2016 - May 2017

  Digital Marketing Trainee

  Analysing Website Manually and With the tools.Work on Organic Search Engine Optimization And Websites Promotion On Major Search Engines Like Google(SEO).Doing Research & Analyzing Clients Website and Competitor Analysis.Implementing SEO On-Page Strategy – Title Tag, Meta Tags, Alt Tags, Content Optimization, Image Optimization, XML Sitemap Creation & Submitting, Robots.Txt, Schema Microdata, Hyper Linking, Etc.Keyword Research & Analysis. Implementing SEO Off-Page Strategy – Blog Creation & Posting, Social Media Submission, Social Bookmarking, Search Engine Submission, Review Listing, Video Submission, Document Submission, Classified Submission, Deep Link Submission, Etc.Doing Website Analyzing and Monitoring Using Google Analytics and Webmaster Tool.SEO Tools - Moz Suit, WooRank, Alexa Rank, Google Page Speed, Insights, Google Trends, SEO SiteCheckup, etc. Social Media Tools – Google URL Shortener, Hoot Suite, Canva, Instagram Business, etc. Show less

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  Regalix

  Jun 2017 - Apr 2022

  Leading the team to develop and execute effective Google Ads campaigns that drove traffic, increased leads, and maximize ROI for our clients.Overseeing the implementation of conversion tracking tags on clients' websites to measure and optimize the performance of their online campaigns.Providing guidance and training to team members on best practices for using Google Analytics to monitor and analyze website data and provide insights into website performance, user behavior, and campaign effectiveness.Collaborating with clients to understand their business objectives and develop digital marketing strategies that aligned with those objectives.Monitoring and analyzing campaign performance data to identify areas for optimization and make data-driven recommendations to clients.Ensuring that all projects were delivered on time, within budget, and to the satisfaction of clients and stakeholders.Building and maintaining strong relationships with clients, and working closely with them to address their needs and concerns.Managing and developing team members, including setting performance goals, providing feedback and coaching, and identifying opportunities for training and development.Overall, my experience as a Team Lead in this role allowed me to develop a deep understanding of digital marketing best practices and the tools and technologies used in the field. I also gained valuable experience in managing and developing a team, working collaboratively with clients, and driving business results through data-driven insights and recommendations. Show less • Managed relationships with Google’s top-tier SMB clients and agency partners in North America and Europe, also delivered consultative support for advertising performance improvement and ROI measurement on AdWords and Analytics.• Handled 150+ advertisers and Premier agencies (with a portfolio of 100+ accounts each) per quarter and maintained an implementation rate of 80%+ .• Assisted New Business Acquisition teams with client training, account activation, Tag Implementation, and Google Ads Performance Reporting.• Investigated complex escalations and resolved account-related issues reported by advertisers and account managers • Collated client feedback data and collaborated with the product, policy, and support teams globally to improve ad products/features and customer experience.• Analyzed data to identify trends and opportunities in order to improve team efficiency and the customer support process.• Increased lead volume by 50% while working as the lead POC for High-Priority SMB teams at Google. Show less • Delivered technical support to top-tier Google US SMB advertisers with campaign optimization strategies and implementing tracking pixels on websites to measure AdWords campaign performance.• Handled 200+ clients per quarter constantly exceeded quarterly implementation targets.• Investigated and resolved level 1 escalations reported by account managers and clients.• Educated advertisers on Google’s advertising process, tools, and best practices, in order to increase product adoption, account renewals, and campaign spending.• Maintained a customer satisfaction score of 95+ throughout and won the 'Star Performer' award . Show less

  • Team Lead - (On-Site Google)

    Jun 2021 - Apr 2022

  • Senior Implementation Specialist - (On-Site Google)

    Dec 2017 - Jul 2021

  • Implementation Specialist - (On-Site Google)

    Jun 2017 - Dec 2017
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  Publicis Groupe

  May 2022 - Sept 2024

  • Business Manager

    May 2023 - Sept 2024

  • Associate Tech Lead

    May 2022 - May 2023
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  Reckitt

  Oct 2024 - now

  Global Ad Operations Analyst