Virali Shah

Experience

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  Vodafone

  May 2014 - Sept 2014

  Promoter

  Perform direct marketing and sales activities to generate sales as per the agreed sales and marketing plan.Capable of explaining all the information of the products as well as communicating the use of all the products in the most professional and efficient way.Implement the sales strategy within his/her showroom.Identify interest and understand customer needs and requirementsAttend training and to develop relevant knowledge and skills.

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  WebChanakya

  Jul 2016 - Oct 2017

  Social Media Executive & SEO

  Writes, schedules, and posts content online; maintains company web pages .Directly communicating with team and helping them in every manner possible.Contributes to the company’s social sites like Facebook, Twitter, LinkedIn , Pinterest and InstagramMonitors social media channels ; responds on topics related to company/industryLearning social advertising, campaign planning , SEO for positive execution.

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  Webindia Inc

  Oct 2017 - Jan 2020

  Senior SEO Executive

  On Page and Off Page optimizationKeyword OptimizationGoogle Analytics. Content Strategy and productionWorking closely with development team/content team for implementation of SEO changes on the websiteBuild links through ethical and cutting edge SEO techniquesStrategizing the brand’s visual identity and communication across social platformsManages overall SEO strategy (both on and off-page) and implementation to increase qualified organic search engine rankingsLeverage SEO, SEM, landing pages, analytics, etc. for the continued development the brandMonitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize resultsMonitor trends in social media tools, trends and applications & understand the social media universe and the power of social media marketingUsing analytics tools to measure reach, retention and results of content promotionExcellent communication skills and the ability to interact with all levels of end users. Show less

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  Freelance

  Jan 2020 - Jun 2020

  Senior SEO Executive & Social Media Marketer

  Providing Full-time support and SEO services upon Contract.On Page and Off Page optimizationKeyword OptimizationGoogle Analytics. Content Strategy and productionManages overall SEO strategy (both on and off-page) and implementation to increase qualified organic search engine rankingsLeverage SEO, SEM, landing pages, analytics, etc. for the continued development the brandWrites, schedules, and posts content online; maintains company web pages .Monitors social media channels ; responds on topics related to company/industry Show less

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  Elsner Technologies Pvt. Ltd.

  Jul 2020 - Apr 2022

  SEO Account Manager

  Google Analytics, Content Strategy and productionKeyword Research and Implementation of Headlines for On Page SuccessManage and lead teamsWorking closely with development team/content team for implementation of SEO changes on the website.Build links through ethical and cutting edge SEO techniques.Strategizing the brand’s visual identity and communication across social platforms.Manages overall SEO strategy (both on and off-page) and implementation to increase qualified organic search engine rankingsLeverage SEO, SEM, landing pages, analytics, etc. for the continued development the brandMonitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results.Monitor trends in social media tools, trends and applications & understand the social media universe and the power of social media marketing.Using analytics tools to measure reach, retention and results of content promotion.Clearly communicate all initiatives, strategies, and opportunities to clients as needed and on a weekly/monthly basis.Ensure the campaign strategy is aligned with the client KPIs and business goals. Analyze metrics both at a micro level and a macro level – determining current state of campaign progress via Google Analytics, SEO specific tools. Show less

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  Freelance

  Oct 2022 - Feb 2023

  Search Engine Optimization Analyst

  Providing Full-time support and SEO services upon Contract.Using analytics tools to measure reach, retention and results of content promotionExcellent communication skills and the ability to interact with all levels of end users.Google Analytics, Content Strategy and productionKeyword Research and Implementation of Headlines for On Page SuccessEnsure the campaign strategy is aligned with the client KPIs and business goals.

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  Pixi Digital Marketing

  Apr 2023 - Oct 2023

  Senior SEO Specialist

  Proficiency in Google Analytics 4, Google Tag Manager, Google Search Console, Looker Studio and other SEO Tools.Ensure the campaign strategy is aligned with the client KPIs and business goals. Conduct technical SEO audits, keyword research, keyword mapping, link building and content pruning activitiesConduct site audits, collect and analyse data and set measurable goals for SEOAnalyse competitor data to identify trends and opportunities to implement into our SEO strategy resulting in top search engine rankings among competitors.Monitor and report on SEO performance to team and clients using analytics dashboards and other reporting toolsEdit content, title tags, and meta descriptions both on page and for the blog utilizing SEO best practices.Plan and execute successful & sustainable link building campaignsKeep up-to-date with the latest SEO trends, strategies and algorithm changes, and developing new SEO tests and strategies to identify new growth opportunitiesAnalysing and identifying opportunities based on data. Researching keywords and topics and connecting these with contentExperience with website Content Management Systems (CMS) for SEO implementations.Well-organized, detail-oriented, with the ability to manage multiple SEO client campaigns.Participating in domain migration SEO support.Developing keyword research deliverables and guidance to drive content opportunities.Collect, analyse, optimise and produce timely and insightful reports for all campaigns, using these statistics to influence future digital activity.Measure and report the performance of all marketing campaigns. Improve conversion metrics & ROI efficiencies. Show less

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  Freelance

  Nov 2023 - now

  SEO Account Manager

  Providing Full-time & Part-time support and SEO services upon Contract.GA4 Account Setup and ManagementKeyword Research and Implementation of Headlines for On Page SuccessManages overall SEO strategy (both on and off-page) and implementation to increase qualified organic search engine rankingsLeverage SEO, SEM, landing pages, analytics, etc. for the continued development the brandEnsure the campaign strategy is aligned with the client KPIs and business goals. Analyze metrics both at a micro level and a macro level – determining current state of campaign progress via Google Analytics, SEO specific tools Show less