Ada Loreen De Castro Enrico

Ada Loreen De Castro Enrico

Regional Technical Working Group (Regional Schools Press Conference)

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location of Ada Loreen De Castro EnricoTayabas, Calabarzon, Philippines

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  • Timeline

  • About me

    Digital Marketer

  • Education

    • Manuel S. Enverga University Foundation - Lucena

      -
      Bachelor's Degree Information Technology with Busines Analytics Cum Laude

      Aktywność i stowarzyszenia:Philippine Society of Information Technology, The Luzonian, The Honor Society of the Lambda Kappa Phi Life is not always about cupcakes and rainbows where we can get anything we want in just a snap. Rainbows do show after rain and cupcakes need to be baked before savoring its flavors and I believe my academic life has taught me that you need to work hard on what you desire and do not forget to add a pinch of determination and diligence on what you are doing.

  • Experience

    • Department of Education - Philippines (Region IV-A)

      Jan 2016 - Jan 2018
      Regional Technical Working Group (Regional Schools Press Conference)

      The biggest press conference is done annually and as Region IV-A decided for a transition using technology, I am part of the tech team behind the Regional Schools Press Conference (RSPC) preparing for the paraphernalia that will be used by more than 3,000 students across the region.

    • Manuel S. Enverga University Foundation - Lucena

      Jan 2016 - Jan 2016
      Information Technology Intern (Information Communications and Technology Department)

      As I have worked on ICTD for my initial internship, which is comprised of 240 hours, I have learned office works, software and hardware support.

    • Open iT

      Jan 2019 - Jan 2022

      - Led the development and execution of comprehensive social media strategies that resulted in an 8% increase in engagement every month and 40% growth in followers.- Held the title “iT conversation opener” as the community manager of the company.- Collaborated with the global stakeholders to align content, messaging, and branding across the various digital platforms. - Managed digital content creation, including email marketing, event promotions, and website content, to enhance brand visibility and drive sign-ups.- Possess a deep understanding of diverse digital platforms, utilizing their unique advantages and demographics to create targeted strategies that maximize engagement.- Analyzed campaign performance through social listening, trends, and user feedback, making data-driven decisions for continuous improvement. - Collaborated with cross-functional teams, including technical, design, sales, and customer support, to ensure consistent messaging and branding across all channels.- Produced technical blogs and assisted software documentation writing.

      • Associate Community Executive

        Jan 2022 - Jan 2022
      • Associate Digital Content Writer

        Jan 2021 - Jan 2022
      • Technical Content Writer

        Jan 2019 - Jan 2021
    • IBayad Online Ventures Inc

      Jan 2019 - Jan 2019
      Project Coordinator and Application Tester - Intern

      My internship which is composed of 600 hours has taught me file management, office works, application testing, and documentation.

    • IBayad Online Ventures Inc

      Jan 2019 - Jan 2019
      Assistant Project Coordinator

      - Conducted mobile and web application walk-throughs and provided demo to clients, to understand our software solutions and ensuring customer satisfaction.- Performed User Application Testing and Quality Assurance to maintain the standards of our projects, to ensure to meet both functionality and quality requirements.- Drafted software documentation, contributing to project clarity and facilitating effective communication among team members and stakeholders.

    • Outsource Business Solutions

      Jan 2022 - Jan 2023
      Social Media Manager

      - Single-handedly managed, strategized, and produced organic content for the company's social media accounts. - Acquired skills span from content creation, graphic design, and well-timed scheduling for brand visibility boosts. - Understood the differences, strengths, and tone of voice for each social media platform to build passionate communities.

    • Right Choice Financial

      Jan 2022 - Jan 2023
      Marketing Manager

      - Create compelling and informative content for the company website, ensuring accuracy, consistency, and alignment with the company's brand image.- Maintain and update the company website, ensuring the information is current, relevant, and user-friendly.- Develop and execute graphics and updates for the company's social media accounts, fostering engagement, and increasing brand visibility.- Formulate effective content strategies to drive customer acquisition, engagement, and retention across various digital channels.- Collaborate with cross-functional teams outside of the marketing department to align marketing initiatives with overall business objectives.- Directly report to the CEO, providing regular updates on marketing activities, strategies, and performance metrics.- Develop comprehensive marketing plans, strategies, and reports to guide the marketing team and support the company's growth objectives. Pokaż mniej

    • Parkway Insurance Group, Inc.

      Jan 2024 - now
      Marketing Assistant
    • Pineapple | Virtual Assistant Agency

      Mar 2024 - now
      Multimedia Virtual Assistant
  • Licenses & Certifications

    • Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences

      Coursera Course Certificates
      Feb 2020
      View certificate certificate
    • Microsoft Technology Associate: Database Administration Fundamentals (MTA)

      Microsoft
      Dec 2017
    • SAP Business One - SAP Logistics

      SAP
      Oct 2017
    • Writing and Editing: Word Choice and Word Order

      Coursera
      Nov 2021
      View certificate certificate
    • Introduction to Typography & Typeface Design

      Philippine Center for Creative Imaging
      Dec 2021
    • LMNTS of Graphic Design

      Philippine Center for Creative Imaging
      Dec 2021
    • National Certificate III in 3D Animation

      TESDA: Technical Education and Skills Development Authority
      May 2017
    • Digital Imaging and Color Management Fundamentals

      Philippine Center for Creative Imaging
      Dec 2021
    • Adobe InDesign Essentials

      Philippine Center for Creative Imaging
      Dec 2021
      View certificate certificate
    • Adobe Power Cube

      Philippine Center for Creative Imaging
      Dec 2021