
Brandon Heid
Student Research Assistant

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About me
MBA Candidate at U of M Ross | Vehicle Systems Engineer at General Motors
Education

Wayne State University College of Engineering
2010 - 2014Bachelor of Science Biomechanical EngineeringActivities and Societies: Engineering Student Faculty Board member, Formula SAE member, Biomedical Engineering Society member Maintained 20 hours per week of work while completing my degree

University of Michigan - Stephen M. Ross School of Business
2024 - 2026Master of Business Administration - MBA
Wayne State University College of Engineering
2014 - 2017Master of Engineering (M.Eng.) Mechanical Engineering 3.7Design & Manufacturing ConcentrationPart-time student while working full-time.
Experience

Wayne State University
Sept 2010 - Apr 2014Student Research AssistantWorked with graduate students doing research to complete their PhD's. We did biomechanical testing related to:Car crash simulationsSports equipmentCadaver researchBallistic firing equipmentBlast waves

Life Beyond Barriers, LLC
Sept 2011 - Sept 2012Medical Device DesignerI designed a device that assisted a diabetic patient to test their blood-sugar levels with one arm.

Paradimensional Engineering, LLC
May 2012 - May 2013Co-Founder, Design EngineerA group focused on designing medical devices to help patients that are in need of solutions.

Humanetics Innovative Solutions
May 2013 - Aug 2013Design Engineer InternI helped to redesign parts that needed updating in Humanetic's database. This included the mechanical drawings after the parts were created. Later I worked on the Research and Development team, creating electronic packaging systems using CAD software. During my summer at Humanetics I also helped to redesign a method of measuring displacement in a closed chest cavity.

Chrysler Group LLC
Apr 2014 - Jul 2014Impact EngineerComplete impact restraint system testing on Seattle Safety sled to simulate full vehicle crashCoordinate testing set-up and ATD position per federal regulation such as FMVSS & ECEManaged crew of photographers, technicians, and mechanics for each testDevelop matching pulses and corridors for test requestors per desired vehicle crash pulse

Takata
Jul 2014 - Jun 2015Product Engineer
General Motors
Jun 2015 - nowAllocated the Product Development budget for Interior, Exterior, Powertrain Integration, and Thermal departmentsSaved General Motors $15 million in complexity by utilizing engineering experience to improve release process of interior commodityCreated and moderated 220-participant Leader Panel Series to enable team building between management and engineers following department reorganizationDirected engineering team through company-first product color/material/finish/option simplification activity CEO anticipates saving $200 million in initial year Show less
Vehicle Systems Engineer
Nov 2023 - nowBumper, Fascia, Grille, and Trim Design Release Engineer
Mar 2020 - Nov 2023Issue Resolution Team Co-Chair (Body and Exterior)
Feb 2019 - Mar 2020Hood and Fender Design Release Engineer
Jun 2017 - Feb 2019Compartment Integration Design Engineer
Jun 2016 - Jun 2017Underbody Design Release Engineer
Jun 2015 - Jun 2016
Licenses & Certifications

Autodesk Inventor Introduction to Solid Modeling
IMAGINiT Technologies, CFD Analysis GroupMay 2013
Design for Six Sigma Black Belt
General MotorsJun 2017
Honors & Awards
- Awarded to Brandon HeidTackle Simplicity: Vehicle Exteriors Bumper, Fascia, Grille & Trim Leadership Feb 2024 Won top idea for a pitch to simplify the complexity of front grilles on vehicles
- Awarded to Brandon HeidEngineering Student Faculty Board Community Service Award College of Engineering Apr 2013
- Awarded to Brandon HeidNational Undergraduate Design Competition in Rehabilitation and Assistive Device (4th Place) American Society of Mechanical Engineers Aug 2011
Volunteer Experience
Food and Water Distribution Helper
Issued by GM Cares on Apr 2016
Associated with Brandon HeidSecretary
Issued by Engineering Student Faculty Board on Sept 2012
Associated with Brandon Heid
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