Rodolfo Estrada

Experience

• 

  University of York

  Jan 2017 - Jan 2018

  Graduate Student Researcher

  • Developed a new method for the crystallization of active pharmaceutical ingredients. • Determined that magnetorheological fluids can act as gels for pharmaceutical crystal growth.

• 

  S.I. Newhouse School of Public Communications at Syracuse University

  Jan 2018 - Jan 2019

  Graduate Research Assistant | Marketing

  • Evaluated perceptions and attitudes of native advertising by conducting a series of experiments with 60+ participants• Analyzed literature to provide a theoretical basis for the study and design future experiments.

• 

  Freelance

  Jan 2019 - Jan 2021

  Freelance Brand Strategist

  Research, strategy, and comms planning for a wide array of clients including agencies.Developed brand identities, brand positionings and digital strategies with the goal of moving 3 key metrics: fame, feeling and fluency.

• 

  Graviti BBDO

  Jan 2021 - Apr 2024

  • Senior Brand Strategist

    Jan 2023 - Apr 2024

  • Brand Planner

    Jan 2021 - Jan 2023
• 

  Publicis Media

  Apr 2021 - Jul 2021

  Data Analyst

  Data Analyst for Walmart analyzing website social media data to identify trends and insights

• 

  Saatchi & Saatchi Wellness

  Apr 2024 - now

  Associate Director HCP Brand Strategy