B. Tolga Sari

Experience

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  GILLETTE

  Sept 2004 - Jan 2006

  Key Accounts Responsible

   Regional management of Carrefour, Real, Migros, Metro, Teknosa, YKM and Boyner  Responsible for the implementation of monthly customer plans in accordance with monthly sales targets, realization of commercial & consumer activities and management of the merchandising team Training the team about new products, display strategies and sales techniques

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  Eti

  Feb 2006 - Sept 2011

   Management of the Local Channel Merchandising team that consists of 240 retail merchants across Turkey Developed category based planogram for the local and traditional channel accounts Responsible for implementation of marketing activities, preparation of routes of the merchandising team and performance evaluation by assigning monthly targets and product display based competitions Shifted the operational field responsibility of the merchandising teams to sales teams, trained the teams by planning and implementing 18 instruction sessions across Turkey in 2011 Show less

  • Merchandising Team Manager

    Apr 2008 - Sept 2011

  • Distribution Manager

    Feb 2006 - Apr 2008
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  Hayat Kimya

  Sept 2011 - Nov 2017

   Responsible for account management of “Discount and Drugstore” channel including A101, Şok, Bim, Gratis, Watsons and Rossmann Realizing In&Out activities and promotions to execute sales targets and increasing number of SKU’s sold at the customers. Analyzing and reporting budgets of the accounts on a monthly basis Achieved %40 revenue growth with %135 realization of yearly sales targets in 2015 By aggressive activity plans and constructive customer relations have attained %2 Molped sales share increase in Gratis which resulted in listing 3 new products in 2017 Show less  Management of the merchandising & field sales team of Local & Traditional Channel that consists of 290 retail merchants and 15 sales chiefs across Turkey  Developed category-based planograms for the shelves of the local accounts for Molped, Molfix, Papia, Famila and Bingo brands, which constitute 90% sales turnover of the company Analyzed sales & shelf share of local accounts which led to optimization of SKUs sold at retail stores in 2012 Conducted a project about optimizing the routes of merchandising team which led to decrease in the number of merchants & sales point served in 2014 Show less

  • Key Account Manager

    Jan 2015 - Nov 2017

  • Local Channel Sales Operations Manager

    Sept 2011 - Dec 2014
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  Dardanel

  Jan 2019 - now

  Mediterranean Region Sales Manager

   Responsible for sales management of Dardanel cold chain products in National Accounts & Gas Stations & Local Markets channel in Antalya, Burdur, Isparta. In 2020 accomplished %60 revenue growth  In 2021 also became responsible of whole Mediterranean Region including 4 distributors & 5 sales representatives