Sofia De Bairos Moura

Experience

• 

  Boreal Cobertura de Salud

  Nov 2010 - Nov 2010

  Trainee

  Market Research on Quality of Service to the company.

• 

  ID Negocios

  Aug 2012 - Jan 2013

  Trainee

  Evaluation of local cases of companies in the province, dealing with topics such as: organizational culture, sales strategies and positioning, business units, advertising campaigns, promotions, among others.

• 

  Universa Estudio Creativo

  Mar 2014 - now

  Social Media Marketing & Community Manager

  Management of social networks: Facebook, Instagram, Twitter, TikTok, Pinterest, Linkedin. E- commerce. Event management through Eventbrite and mailing. Content creation and planning. Logo creation and brand manual. Photo editing. Eventual activities on festive dates. Giveaways. Statistics management. Exchange with influencers. Profile structuring. Advertisement: Google and Facebook Ads. Creation of brochures and other graphic desing work.

• 

  YUHMAK S.A.

  Aug 2014 - Sept 2014

  Marketing Analist

  Production and development of advertising campaigns. Normalization and standardization of all branches. Commercial Management Guide. Post-sale service surveys. Events. Merchandising.

• 

  Holimamba

  Oct 2014 - May 2021

  Enterpreneurship

  Design, production and sale of Clothing (Retail and wholesale). Creation and development of the company. Trend research. Selection of fabrics and raw Material. Coordination with the clothing workshop. Photo production. Marketing actions. Management of Social Networks.

• 

  Hotel Catalinas Park

  Feb 2015 - Aug 2016

  Commercial Analist

  Commerce of the service with travel agencies, companies and private reservations. Research, customer segmentation and integration of new market niches. Development of Corporate Image and promotional activities to increase sales on Social Networks

• 

  LA GACETA

  Sept 2022 - now

  Marketing Specialist

  I'm in charge of the Club La Gaceta product, a benefit card for readers of the newspaper La Gaceta. I'm responsable for the following tasks: mailing, newspaper ads, digital banners, special supplements, campaigns (to attract new online and print partners), adhesion of new businesses, strategic alliances, events and activations. Preparation of briefs for the commissions of graphic pieces and I also control the content published on the Club's social networks.