
Lacey Smith, MBA, SHRM-SCP
Territory Strategy & Project Manager

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About me
AVP, Product Design & Development @ CareCentrix | MBA, SHRM-SCP
Education

University of South Florida
2004 - 2008Bachelor of Science Business Management
Cornell University
2018 - 2018Project Leadership
University of Florida
2013 - 2014Master of Business Administration (MBA) Business AdministrationActivities and Societies: Participated in study abroad in Beijing & Shanghai, China
Experience

Best Buy
Sept 2000 - Jun 2012Territory Strategy & Project ManagerManaged projects aimed to capture additional revenue through localized channels for a $6.5B territory (Southeast U.S.). Prepared executive summaries and comprehensive business reviews of monthly, quarterly and annual business for Vice President. Built ad hoc reporting to evaluate success of special projects.• Assisted retail teams in creating strategic, operational, and tactical plans.• Facilitated training classes to assist leaders in understanding financial performance.• Led local innovation projects focused on organic growth. • Utilized design thinking methods to build customer and employee strategies. • Launched and led Employee Resource Groups. Show less

Ingenuity Authority
May 2012 - May 2018Strategy Consultant/PrincipalIndependent strategy consultant utilizing functional expertise and objective thought to help businesses and nonprofit organizations solve complex problems and achieve successful outcomes. Specializing in design thinking, HR strategy integration, and technology implementation. • Advise leaders on how to use big data to build effective strategy.• Analyze data to recognize business trends and conduct gap analysis.• Deploy design thinking methods to drive ideation and experimentation.• Challenge legacy thinking and aid leaders in anticipating industry changes.• Build strategic, operational, and tactical plans.• Evaluate culture and create plans to drive employee engagement.• Design multi-platform marketing strategies with emphasis on social media.• Establish and optimize talent management processes.• Develop and launch diversity and inclusion initiatives. • Conduct supply chain and sourcing analysis.• Guide leadership teams in maneuvering organizational change. Show less

Ultimate Medical Academy
Oct 2016 - Jan 2018Regional Manager, Strategic PartnershipsLed project operations for pilot team responsible for developing large scale strategic partnerships in the corporate healthcare space. Established consultative relationships with C-suite and key HR decision makers to forge mutually beneficial talent acquisition plans aimed at influencing hiring decisions in favor of graduates. • Managed strategic partnerships and operations projects.• Developed strategies to reduce support volume.• Designed and implemented entirely new Salesforce CRM platform.• Met with senior leadership to set strategic direction and discuss areas to improve efficiency. • Coordinated with cross-functional departments to drive projects and process changes.• Planned and participated in targeted national and regional conferences.• Established and nurtured relationships with large employer partners to aid graduates in finding employment. Show less

CareCentrix
Jun 2018 - nowDemonstrated expertise in leading product development and innovation that aligns with Product strategy. Established a data-driven culture to aid in facilitating prioritization of Product initiatives to influence resource allocation for initiatives in line with organizational strategy and Product roadmap. Maintain Product standard artifacts to support sales strategy and to streamline new market or client implementations. Collaborate with cross-functional partners to support Product positioning, influence decision making, and coordinate successful delivery of Product initiatives. Interface with health plans to facilitate implementation activities and Product inquiries to support relationship success. • Renegotiated contracts yielding an annual savings greater than $1M• Built a repository of standardized user stories, configuration grids, and key infrastructure tools that reduced time spent defining requirements for new client implementations by 50%. • Created a cutting-edge ROI (return on investment) tool to empower team to efficiently capture and analyze impact of new product initiatives, enabling data-driven decision making and prioritization of key initiatives. Show less
AVP, Product Design & Development
Sept 2024 - nowSr. Director, Product Development
Mar 2022 - Sept 2024Director, Product Development
Mar 2021 - Mar 2022Business & Service Transformation Manager
Jun 2018 - Mar 2021
Licenses & Certifications
- View certificate

Society for Human Resource Management, Senior Certified Professional (SHRM-SCP)
SHRMMay 2018
Honors & Awards
- Awarded to Lacey Smith, MBA, SHRM-SCPInnovation Award - Received Innovation Award for pilot with Rosetta Stone software aimed at increasing the number of bilingual employees. Worked with teams at corporate to create the framework for the company to launch the program to retail locations nationwide.
Volunteer Experience
Volunteer
Issued by United Way Worldwide
Associated with Lacey Smith, MBA, SHRM-SCPProgram Advisory Board Member
Issued by Remington College on Jun 2005
Associated with Lacey Smith, MBA, SHRM-SCP
Languages
- enEnglish
- spSpanish
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