Tariq Nahas

Experience

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  Radars Technologies

  Mar 2019 - Dec 2020

  Market Analyst

  -Standardized an operating procedure for overall business activities and post-sale engagement of the nascent firm.-Devised and Implemented sales funnel and lead generation strategy which lead to an increase in client generation and retention.- Proactively conducted Competitive analysis, insights, and past learnings which supplemented in successful enrollment of 20+ B2B clients in SEO, ERP software, Digital Marketing, and organization mentoring through cold calling and email campaigns.

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  BYJU'S

  Mar 2021 - Apr 2021

  Business Development Trainee

  -Responsible for sales of K-4, K-10, and K-12 segments by guiding students through visualized personalized learning.-Handled multiple markets and diverse people from major tier 2&3 cities of Kerala including by pitching the products and services offered along with accessories.-Managed and handled CRM software through data analysis from Lead Management Portal.

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  Indian Institute of Management Visakhapatnam

  Jul 2021 - Apr 2023

  Led a 480-Student Community: Served as the elected President of the Student Affairs Council at IIM Visakhapatnam (MBA), representing 5 clubs, 1 society, and 6 council representatives.Managed ₹1 Cr+ Student Budget & National Events: Oversaw a ₹1 crore+ annual budget for the student body and spearheaded the execution of 5 national flagship events during the 2022-2023 academic year.Empowered Student-Run Activities: Facilitated and oversaw all student-run club activities at IIM Visakhapatnam for the 2022-2023 academic year. Show less Elected Student Representative: Served as a representative for PGP-1 batch (3 out of 189 students) on the Student Affairs Council at IIM Visakhapatnam (2021-2022).Collaborative Leadership: Collaborated effectively with 18 clubs, 2 committees, and 84 fellow Point-of-Contacts (POCs) during the 2021-2022 academic year.Event Management Expertise: Actively coordinated the execution of 4 flagship events (HRidaya, Samaarabh, Vriddhi, Sanshrey) at IIM Visakhapatnam.Academic Support: Contributed to the MERIT team, supporting the academic success of all 189 PGP-1 students.Strategic Involvement: Served on task forces for major events and activities, contributing to successful execution. Show less

  • President - Students' Affairs Council (SAC)

    Apr 2022 - Apr 2023

  • Class Representative

    Jul 2021 - Mar 2022
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  Tofolo

  Aug 2021 - Jan 2022

  Marketing and Strategy Intern

  -Designed and Proposed Go To Market Strategy for TOFOLO by Identifying Customer Pain Points and the target audience, researching about the competition, and strategizing ways to Onboard Restaurants in Tier 1 metro cities of India.-Identified areas for proof of Concepts in the SAAS-based model for service industries like Restaurants, Salons, Hotels, etc. -Prepared pitch deck and reviewed application for design and features from the customer as well as restaurant point of view. -Researched over 40 accelerator programs and applied for capital funding by presenting the business plan. Show less

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  Jan Elaaj

  Dec 2021 - Feb 2022

  Marketing Intern

  -Worked on product marketing – SAAS-based Healthcare & Fitness consulting via social media marketing. -Developed Marketing strategy for the services along with online campaigns for audience engagement. --Formulated Market Penetration strategies & consumer Retention strategies benchmarking competitors.

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  GoodSpace – AI Recruitment Platform

  Feb 2022 - Mar 2022

  Marketing Intern

  -Worked for increment in organic traffic through understanding the Customer Pain-points.-Re devised the User Experience and User Interface through multiple prototyping.-Improved the Retention rate through better CTRs and Activation frequency.

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  Cerebro Team - The Financial Literacy Academy

  Feb 2022 - Mar 2022

  Brand Management Intern

  -Worked on the Improvement of Brand Awareness via different Social Media Networks.-Worked as POC for different Content Makers, Bloggers, and Media Houses.-Actively Coordinated Webinars and Activities to increase exposure and audience engagement.

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  ConceptNinjas

  Apr 2022 - Jun 2022

  Sales And Marketing Intern

  -Responsible for NPS improvement, Marketing, and topline generation for Concept Ninjas CRM software.-Administered Competitor Analysis for Geo Targeting, boosting 10x lead scoring metrics via KYC utilization. -Analyzed 35 CRM U/X and U/I to compare and enhance the Net Promoter Score and Usability Index Score. -Audited Website & Identified 242 criticals & 138 suggestions, boosted website Google score from 21 to 88. -Facilitated customized Meta campaign on data-driven methods, resulting in 75% increased lead generation. -Examined 1000+ keywords along with competition index & search volume for SERP ranking improvement. Show less

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  Affinity Global Inc.

  May 2023 - now

  Senior specialist, Marketing

  Global Marketing for mCanvas: Driving brand awareness & establishing mCanvas as the #1 omnichannel storytelling solution across US, EU, SEA (ID,SG,PH,TH,MY) & IN.Fueling mCanvas Growth: Spearheading data-driven marketing initiatives (awards, social media, events).Championing mCanvas Brand Globally: Managing multi-channel campaigns & cultivating a strong brand presence.Strategizing & Executing at mCanvas: Implementing data-driven BTL & ATL marketing strategies. Ensuring campaign effectiveness & alignment with business goals.Elevating mCanvas Visibility: Leading award submissions, social media engagement & event coordination. Optimizing marketing efforts with a data-driven approach. Show less