Naomi Robson

Experience

• 

  Bauer Media

  Nov 2009 - Aug 2011

  Marketing & Promotions Executive

  Responsible for delivering bespoke client solutions and commercial targetsCreate and implement tailored marketing solutions for a wide variety of clientsWork closely with the wider internal portfolio including: digital, creative and commercial teamsOversee and co-ordinate client and event activations

• 

  Hits & Greatest Hits Radio Advertising

  Aug 2011 - Jul 2015

  Marketing Manager

  Assisting in the delivery of a full re-brand project, introducing a new logo, creative strategy, brand persona, and positioning strategySupport Regional Marketing Director in delivering ATL communications – including TV and Outdoor campaignsManage all BTL communications, including digital and social media, partnerships, PR, Promotions and EventsCollaborate with internal creative teams and agencies to deliver strategic marketing and promotional campaignsControl of annual BTL marketing budgetCollaborate with Sponsorship and Promotions team to deliver bespoke client campaigns and commercial targets Show less

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  Bauer Media

  Jul 2015 - Dec 2017

  Regional Sponsorship & Promotions Manager Metro & TFM radio

  Manage and lead the Sponsorship and Promotions teamResponsible for delivering bespoke client solutions and commercial targetsParticipate in client pitches and negotiationsCreate and implement tailored marketing campaigns for a wide variety of clientsWork closely with the wider internal portfolio including: digital, creative and commercial teamsOversee and co-ordinate client and event activations

• 

  Communicorp UK

  Dec 2017 - Apr 2024

  • Account Director

    Nov 2021 - Apr 2024

  • Senior Brand Account Manager

    Jan 2020 - Nov 2021

  • Senior Brand Account Manager

    Apr 2019 - Nov 2021

  • Brand Account Manager

    Dec 2017 - Nov 2021
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  Newcastle United Football Club

  Apr 2024 - now

  Partnerships Development Manager