
Bettina Maduro - Venn
Manager of Public Relations

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About me
Marketing and eCommerce Manager
Education

SNT International College
2009 - 2009International English Language Testing System (IELTS) 7.5 English as; Foreign Language and Business StudiesQualification: International English Language Testing System (IELTS

Bournemouth University
2009 - 2010Master of Arts (MA) Advertising and Marketing Communications Merit
Universidad Arturo Michelena
2003 - 2008BA (Hons) Social / Mass Media Communication (Journalism)
Universidad Metropolitana
2007 - 2008100-Academic hour programme in Marketing Management Marketing/Marketing Management, General: 100-Academic hour programme
Experience

Cardiovascular Laboratory
Jan 2007 - Jan 2009Manager of Public RelationsCore responsibilities: Co-ordinating every event carried out by the laboratory as well as those events where the laboratory took part, including: conferences, product launches and educational forums. Writing press releases and interacting with different media.

Diario El Carabobeño
Mar 2008 - Nov 2008Assistant Journalist• Managing and writing both the marketing and social events sections of the newspaper. • Coordinating the newspaper’s own events, as well as those events sponsored by the newspaper. • Representing the newspaper in different institutional, marketing and social events carried out in the main cities of Venezuela.

Bournemouth University
Sept 2009 - Jul 2010Language AssistantCore responsibilities: Helping students to use the software and learning resources, in particular those who were studying Spanish as part of their undergraduate course.

The Canteen
Nov 2009 - Mar 2011Restaurant ManagerCore responsibilities: • Making certain that the restaurant ran efficiently and profitably.• Managing personnel as well as greeting customers and responding to any issues.• Ordering supplies; creating weekly sales reports and inventories.• Organising marketing activities, such as discount schemes.

J.P. Morgan
Mar 2011 - Mar 2012Customer Service RepresentativeIn this client facing role my main responsibility is to maintain daily verbal and written communication with internal and external clients (both in English and Spanish) in order to provide relevant updates and assistance where necessaryProcessing and authenticating each manual instruction received by clients who request to amendments, cancellations, recalls, back value and/or return payments (average of 600 instructions per month). Ensuring that all relevant tasks are prioritised and executed on time and with the correct procedures.- Part of the organizing team of the 'Client Service Week 2011' event. International event within JP Morgan planned to create awareness and engage the employees, as well as show appreciation for their daily support.- Volunteer on 'Operations Christmas Child 2011' Show less

Hilton
Aug 2012 - nowPart of the Regional UK & Ireland Marketing & eCommerce team looking after below properties:Hilton Puckrup Hall Hotel & Golf Club, TewkesburyHilton CobhamHilton London CroydonHilton Dublin AirportDoubleTree by Hilton Dunblane HydroHilton at St George's Park, Burton Upon TrentHilton East Midlands AirportHilton NottinghamHilton YorkHilton Leeds CityHilton London Syon ParkHilton ReadingHilton Liverpool City CentreHilton Newcastle GatesheadHilton NorthamptonHilton Cambridge City CentreHilton London Watford Show less Doubletree by Hilton Cambridge, Hilton Cambridge City Centre, Hilton East Midlands Airport, Hilton Leicester, Hilton Liverpool, Hilton Northampton, Hilton Nottingham, Hilton Puckrup Hall, Hilton at St George's Park, Hilton Sheffield and Hilton Warwick/Stratford-upon-Avon.My responsibilities include:• Create and execute cluster Marketing Plan• Support e-commerce activities• Develop cluster marketing campaigns and promotional activities whilst collating information for tracking and monitoring purpose. • Execute market research to obtain market and competitive insights to support and create opportunities. • Build strategic customer and partner relationships. • Create cluster merchandising and collateral for all hotel departments.• Monitor and support social media activities• Monitor and review own sites and third party websites content• Support commercial focus process • Work closely across all hotel departments, seeking proactive opportunities and planned promotions to address specific business challenges• Manage and promote the hotel on Hilton branded websites Show less My responsibilities include:• Personal Assistant to General Manager• Supporting the pre- opening of Hampton by Hilton Bournemouth and Hilton Bournemouth• Responding to customer enquiries and complaints • Managing expenses, meetings and appointments• Creating and implementing the Social Media Plan for both hotels (Facebook, Twitter and Instagram) • Coordinating annual calendar of promotions and key events for the hotel and Food and Beverage outlets • Use of internal software to create promotional collateral • Ensuring that health and safety policies are up to date• Creating media press packs • Implementing and maintaining procedures/office administrative systems Show less • Being the main point of contact for enquiries from conference organisers and delegates as well as any guests wishing to use the Business Centre facilities.• Recording all charges and any additional goods or services that have been provided, creating invoices and billing back to clients.• Creating internal and external promotions, following brand standards and Hilton guidelines.• Supporting the Business Development Director in different tasks including: writing revenue reports, promotional material, tracking competitors and updating the hotel’s website and social media channels. Show less
Cluster Marketing & eCommerce Manager
Sept 2020 - nowCluster Marketing and eCommerce Manager - Midlands
Feb 2017 - Sept 2020Cluster Marketing Executive - Midlands
Jun 2016 - Feb 2017Cluster Marketing Executive - Central England & Wales
Aug 2015 - Jun 2016Office Manager at Hilton Bournemouth
Apr 2015 - Jul 2015Marketing Manager at Hilton London Gatwick Airport
Jan 2014 - Apr 2015Events and Marketing Administrator at Hilton London Gatwick Airport
Aug 2012 - Dec 2013
Licenses & Certifications
- View certificate

Certified Digital Marketing Professional
Digital Marketing InstituteJul 2020 - View certificate

Lead 1.1: Virtual Leadership Development Series with Harvard (EMEA)
Harvard Business PublishingOct 2024
Honors & Awards
- Awarded to Bettina Maduro - VennBest Marketing Tactical Campaign to Drive Revenue - 2015 - Mar 2015 Hilton Brand Awards 2015 - Super Saver Sale (Europe)
- Awarded to Bettina Maduro - VennGiving Back Award - 2015 - Feb 2015 Hilton Metro Region 2015
- Awarded to Bettina Maduro - VennBest Marketing Tactical Campaign to Drive Revenue - 2013 - Feb 2014 Hilton Brand Award 2013 - Amazing Autumn Sale. (Europe)
- Awarded to Bettina Maduro - VennTeam Member of the Year - 2013 Hilton London Gatwick Airport Jan 2014
- Awarded to Bettina Maduro - VennNew Comer of the Year - 2012 Hilton London Gatwick Airport Jan 2013
Languages
- spSpanish
- enEnglish
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