Laura Seiler

Experience

• 

  GEICO

  Dec 2013 - now

  Technical Analyst/Product Manager

  • Led a cross-functional team of engineers to reduce SPLUNK logs by 50%• Increased automated medical bill processing by over 30% during Greenbelt Certification• Designed claims status bar for users to see progress of claim and reduced 4-hour call backs by 43%• Implemented visuals in the claims process to increase claim creation by 27% in auto and 34% in glass claims. • Implemented Emergency Roadside Assistance flow to eliminate adjuster intervention and keep customers in the digital flow by 10.7%, a reduction of 26,750 calls per month by an adjuster• Created a new loss report flow that has increased online loss reports by 5%, an increase of 250,000 per year• Developed runbook for over 100 production issues• Implemented enhanced log on for insured to reduce fraud• Responsible for encryption of personal information for digital claims• Participate in cross-functional meetings to ensure alignment between product development and business goals and communicated vision to stakeholders, senior management, and team. • Develop and manage the product roadmap, prioritizing features and enhancements in the backlog• Collaborate with business, designers, and engineers to define, design, and score user stories • Identify any risk associated with solutions and communicate with all parties• Coordinate sprints, lead daily stand ups, weekly grooming/planning sessions, and retrospectives using Agile methodologies• Present product demonstrations• Document technical requirements as well as flowcharts using JIRA, Azure DevOps, Confluence, Figma, and Vizio• Maintain a consistent design system to ensure continuity and a seamless user experience • Monitor product performance and KPIs, and iteratively improve products based on data-driven insights using Dynatrace, SPLUNK, Always on Comments, and Quantum• Coordinate production support across multiple departments for root cause analysis • Coordinate releases including 3-week cycle releases, blue/greens, and offcycles Show less