Mrunali Shah

Experience

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  Diesel

  Jan 2016 - May 2019

  Sales Associate

  Drove sales through engagement of customers, suggestive selling, and sharing product knowledge- Kept clientele informed by notifying them of preferred customer sales and future merchandise of potential interest- Prepared quarterly sales presentations in the first two months- Delivered luxury clienteling and caring customer service, built customer relationship and loyalty

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  Label Benika Gada

  Aug 2017 - Sept 2017

  Assistant Fashion Designer

  - Worked one-on-one with clients providing wardrobe & accessories advice for up-scale functions and events.- Maintained knowledge of current trends to promote client relations & grow company presence.- Designed casual and Indo-western apparel styles.- Handled daily tasks, including sourcing fabrics and trims, sewing buttons, inventory, packaging, and labelling.- Oversaw garment-makers sewing and quality as per designs.

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  Hafsa

  May 2020 - Jun 2021

  Social Media/ Fashion Illustrator

  - Wrote, edited, and proofread new content across social & print media platforms- Executed new ideas for blog content on the website keeping in mind SEO- Prepared daily/weekly/monthly content updates that aligned with the brand’s vision- Designed marketing collaterals for social media platforms - Monitored market trends, best practices and competitors to develop a successful social media strategy

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  Matson Technoplast

  Jun 2020 - Jul 2020

  Graphic Designer

  Develop brochures, advertisements and logo.

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  Fanshawe College

  May 2021 - Aug 2021

  Client-based Coursework

  - Formulating a marketing plan to meet the needs and goals of clients- Extensive market research about industry, target audience and competitors to provide insightful opportunities for improvement- Relying on Screaming Frog, Neil Patel SEO Analyzer, Google Keyword Planner, TubeBuddy for data- Providing in-depth content planning ideas, instagram hashtag research, logo, assistance with Facebook page, brand color guide and social media best practices for a thorough launch plan- Offer optimization strategies to increase CTR, email marketing templates, logo, Instagram hashtag research and brand color guide Show less

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  Ewaz Label

  Sept 2021 - Dec 2021

  Marketing, Social Media and Content Creator

  - Developed and implemented fresh social media marketing strategies to increase leads & brand awareness- Liaison between internal & external agencies for paid media campaigns- Took responsibility to educate clients regarding the brand vision of sustainable clothing- Analyzed campaign data & recommended improvements on digital media channels- Utilized Hootsuite to report, track & analyze social media performance- Researched new approaches for content when launching new products & assisted with photography mood boards, presentations and print materials Show less

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  Good Neighbour

  Apr 2022 - Aug 2022

  Stock Associate
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  Univet Optical Technologies North America

  Jan 2023 - Dec 2023

  Marketing Coordinator

  - Produced creative and engaging marketing materials, including brochures, flyers, e-books and digital content to support the sales team for ad campaigns, events, conferences & trade shows- Developed a content strategy employing targeted hashtags, copywriting, and design to manage social media channels (Facebook and Instagram) & grew followers by 20%- Using effective social media content, increased traffic to profile & website by 223% and 190%, respectively, in Q2- Engaged with event attendees yielding 250 potential leads from the trade show (ASM23)- Conducted market research to identify potential customer segments, competitors & industry insights- Developed and executed email marketing campaigns to nurture leads & engage existing customers- Collaborated with sales, production, & customer service teams to align marketing efforts with overall company goals- Utilized marketing analytics tools (Meta, Instagram & MailChimp Insights) to measure the performance of marketing initiatives- Liaised with external vendors to ensure timely delivery of marketing materials and services Show less

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  Every Last Detail co.

  Dec 2023 - now

  Junior Social Media Manager