Gabriel Formaggio

Gabriel Formaggio

Designer | Project Management

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location of Gabriel FormaggioGreater São Paulo Area

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  • Timeline

  • About me

    Head of Customer Success | Account Director | Sales Strategy | Business Development | Channel Management | Business Intelligence | Consumer Insights | CX | Customer Journey

  • Education

    • Escola Técnica Estadual Laulo Gomes

      2005 - 2006
      Technician Electronics
    • Escola Superior de Propaganda e Marketing

      2016 - 2017
      Postgraduate Business Management with Emphasis on Marketing
    • Pontifícia Universidade Católica do Paraná

      2023 - 2024
      Postgraduate Degree Neurociência, psicologia positiva e Mindfulness
    • Centro Universitário Fundação Santo André

      2007 - 2011
      Degree Electronic Engineering with Emphasis in Telecom
    • Faculdades Oswaldo Cruz

      2013 - 2013
      Undergraduate Mathematics
  • Experience

    • Morganite Brasil - Morgan Advanced Materials company

      Jan 2008 - Oct 2009
      Designer | Project Management
    • Option Telecom

      Oct 2009 - Mar 2012
      Account Executive
    • Algar Telecom

      Apr 2012 - Oct 2013
      Account Manager
    • GVT

      Oct 2013 - Mar 2014
      Account Manager | Business, Project & Customer Experience Management
    • JUCY World

      Apr 2014 - Aug 2014
      Deputy Team Manager | Hotel Chain (International Experience)
    • GVT

      Sept 2014 - Aug 2015
      International Account Manager

      Key Account responsible for some of the company's international accounts, he led business development with the portfolios (Farmer model), acting from portfolio management, sold projects, to customer relationships, delivering ~R$1MM in revenue.Key clients: Samsung, Microsoft, Mercer.

    • Vivo (Telefônica Brasil)

      Aug 2015 - Jun 2021

      Leader of the Inside Sales team of the company's VP B2B, he was responsible for structuring/developing all the management pillars of the business, working from strategic planning to people management, defining the team's performance model, customer contact strategy, segmentation of portfolios VS customers, financial management among other fronts.Key activities:+ Channel strategic planning, focused on goal delivery and customer experience+ Financial management: budgets, revenue, ARPU, CAPEX, OPEX, billing+ CRM strategy: definition of mailings, models/rules and contact, communication rules+ Quality: NPS management, Churn, reasons for not selling, etc+ Management of all commercial indicators: contacts, scheduling, conversion+ Leadership of all strategic projects of the channel+ Executive presentations to the Directors of the area+ Leadership of 23 people Show less Key Account responsible for managing the customers of TOP Empresas Board, led market analysis, executive meetings and Telecom projects, acting from new customer prospection to portfolio management/ monetization.Key activities:+ Management of customer portfolios, diagnosing needs/deviations+ Market analysis and potential business, also focusing on competitor analysis+ Development of projects with customers, proposing solutions to enhance results+ Interface with 100% of the company's strategic areas, ensuring delivery of what was sold+ Focus on the financial health of the portfolio, in addition to quality indicators (churn/NPS) Show less

      • Sales Manager | Inside Sales

        Jul 2019 - Jun 2021
      • Business Manager | TOP Companies

        Aug 2015 - Jul 2019
    • Serasa Experian

      Jul 2021 - Jun 2023

      Sales leader of the company, he is responsible for defining the entire sales strategy of the Services & Retail portfolios, defining goals (quantitative and qualitative), seeking partnerships with the market and developing, along with his team, projects for large companies in the market, resulting in +R$100MM turnover/year, with ~15% of the result.Highlighted clients in his portfolio: Cogna, Localiza, Einstein, Rede D'Or, AP Vida, Estácio, LATAM, Gol, etc.Key activities:+ Construction of the strategic and commercial planning of the area+ Definition of the performance model of the sales team (segmentation, approaches, products, etc.)+ Management of portfolio accounts, analyzing possible projects to be recommended to customers+ Management of the area budgets, acting on deviations+ Sales of all credit solutions, propensity models, etc+ Management of the quality of the portfolios: NPS, Churn, Regulatory Issues+ Mapping and review of the entire customer journey (look at processes/continuous improvement)+ Interface with all strategic areas of the company, driving changes to the business+ Project management, end-to-end, delivering to the client what was negotiated+ Relationship with customers through pain points, events, etc+ Results control & analysis, acting on deviations and supporting the sales team+ Executive presentations to the main Stekaholders of the company+ Leadership of 8 Senior Account Managers Show less

      • Account Director | Portfolio Management, Performance & Client Experience

        Jul 2022 - Jun 2023
      • Account Director | Agribusiness & Regional Strategies

        Jul 2021 - Jul 2022
    • VR

      Jul 2023 - Jul 2024
      Gerente Geral de Vendas e Sucesso do Cliente

      Cuidava de 48% do faturamento da VR, totalizando R$ 5Bi / ano dentro dos clientes do topo da pirâmide, acima de 1.000 vidas.Atingimento teto dos resultados de Vendas Novas, Cross Sell, Up Sell e redução de churn de 4% para ~1%.Perfil de clientes diamantes.

    • OCTEA

      Aug 2024 - now
      • CCO - Diretor de Vendas e Marketing

        Dec 2024 - now
      • Diretor Comercial

        Aug 2024 - Dec 2024
  • Licenses & Certifications

    • General English - Advanced

      NZIE (New Zealand Institute of Education)
      Jan 2014
    • AI for Leaders

      StartSe University
      Oct 2023
      View certificate certificate
  • Honors & Awards

    • Awarded to Gabriel Formaggio
      Destaque de Vendas do Ano | 2016 & 2017 - 2016