
Ryan Eichwald
Orientation Leader

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About me
Marketing & Event Coordinator, Executive Assistant
Education

Georgia College & State University
2014 - 2018Bachelor's degree Marketing
Experience

Old Navy
Feb 2013 - Aug 2015Orientation LeaderAided managers with the hiring and interview process; performed monthly team meetingsFacilitated new hire orientation and training, encouraging a fast-paced dynamic environment Customized window/mannequin displays; ensuring sales floor was organized/visually appealing

Hudgens Center for the Arts
May 2014 - Aug 2014Summer RegistrarSystemized client information, maintaining strict confidentiality between company and clientsOversaw entrance and gift shop, recommending merchandise based on client needs

Caliber Living, LLC
Feb 2015 - Jul 2019Marketing Director/Leasing ConsultantSearched out new business and markets by understanding and building relationships with prospects and communityResearched and developed customer profiles to design and implement market campaigns while increasing awareness and building a client baseNegotiated client contracts to close salesManaged and consistently motivated a 6-person marketing team

Georgia College & State University
Jan 2018 - Jun 2018Athletic Marketing InternOrganized & directed minimum 3 customer engagement activities at each sporting eventOversaw the creation & distribution of promotional mediaRepresented the Sports Marketing Team, attending & coordinating all sports marketing events

Werner Enterprises
Jun 2018 - Apr 2019Transportation ManagerHired onto new client account team to improve productivity and on-time deliveries by growing interpersonal relationships with client, drivers, and third-party vendorsUtilized Transportation Management System to achieve optimal efficiency through scheduling and analyzing trade-offs of a sixty-driver fleetPerformed root-cause analysis to understand and drive continuous improvement in our metrics and processesRepresented the company with communication and problem solving between client and company Show less

Planet Fitness
Jan 2019 - Jan 2020Assistant Manager
STYL Residential
Jan 2020 - Jan 2021Leasing SpecialistManaged, motivated, and coordinated a 6-person marketing team to create a consistent brand image across all platformsRaised awareness and engagement by organizing events, distributing and managing marketing materials, and building strong relationships among the community and residents

Associate Management Consultants
Jan 2021 - Dec 2022Executive AssistantDirect liaison between vendors/clients and our CEO/staffCurated direct mail marketing materials for clients, approved and ordered all marketing materials for events and campaignsOrganized meetings, maintained records, and kept consistent communication internally and externallyPresented marketing proposals complete with budget, calendar, and fresh materials to our CEO suggesting Facebook advertising, LeadLinx, and Google SEO to generate new leads and traffic

Fundraising Films
Jun 2022 - Apr 2023Marketing Campaign ManagerResearch organizations and build client profiles for the creation and implementation of strategic marketing campaignsInterpret client briefs, determine needs, and create a consistent and concise brand image by understanding lead behavior through Google SEO; social media engagement; and email opening, clicks, and responsivenessCreate and edit diverse marketing materials by utilizing deliberate verbiage and compelling storytelling to engage leads and drive clicks/salesMaintain CRM data, manage client portal website, and coordinate with the marketing, video production, and analytics team Show less

ORS Nasco
Apr 2023 - nowMarketing & Events CoordinatorLead the planning and facilitation of small meetings including various customer, supplier and associate meetings. Source venues, manage budgets, hotel reservations, food, AV, ground transportation, meeting room set up, and onsite logistics.Support the Director in various event-planning areas for larger format/annual key meetings and events and assist in Developing post-event reports that include client feedback, cost summaries and improvement recommendations.
Licenses & Certifications

Fair Housing Compliance (FHC)
Equal Housing Opportunity
Honors & Awards
- Awarded to Ryan EichwaldElevator Pitch Finalist Geico Elevator Pitch Feb 2018 I was nominated as a top 20 finalist out of 451 students that presented judges with their elevator pitches
Volunteer Experience
Runner
Issued by Atlanta Mission
Associated with Ryan EichwaldFood Runner
Issued by Meals on Wheels America
Associated with Ryan EichwaldVolunteer
Issued by Food4lives
Associated with Ryan EichwaldVolunteer
Issued by Open Hand Atlanta
Associated with Ryan EichwaldVP Community Service
Issued by Delta Sigma Pi on Jan 2017
Associated with Ryan Eichwald
Languages
- amAmerican sign language
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